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NBA To Land Huge Rights Deal

Jason Barrett

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The NBA and its network partners expect to reach an agreement in principle on new long-term media deals by the start of the regular season, according to sources on all sides of the discussions.

Talks have progressed so rapidly that details are emerging on a massive agreement that would see the league’s annual rights fee more than double, with ESPN and Turner combining to pay more than $2 billion per year on average. One source said ESPN already has committed to pay “well over” $1 billion per year, and Turner is not far behind for a media rights extension that would kick in with the 2016-17 season.

As part of the current eight-year deals that end in June 2016, ESPN pays $485 million per year and Turner pays $445 million per year on average, bringing the league’s total take at just less than $1 billion per year.

But that figure would be dwarfed in a new deal that several sources pegged as an eight-year pact, though one source with knowledge of the talks said it ultimately could end up running nine years.

A final deal might not be signed or announced before the new season, but talks with ESPN and Turner are advanced enough that sources said there is little chance the NBA will carve out a third package for another network, like Fox Sports or NBC Sports. ESPN, in particular, has been adamant during negotiations that the NBA not develop a new package to sell to a competitive sports network, sources said.

The NBA cannot talk to other networks until the middle of next year, when ESPN and Turner’s exclusive negotiating window runs out. Barring an unforeseen snag in the ongoing negotiations, all sides expect new deals to be signed well before that happens.

The new agreements are expected to mirror the current ones in many ways. While many believe the league and its TV partners could fashion an agreement by the season opener on Oct. 28 — with a formal announcement likely to come weeks or even months later — several issues are left to be resolved, such as what to do with live streaming rights. The NBA wants to explore the NFL’s model, where streaming rights are sold separately. The NFL sold streaming rights to Verizon as part of a four-year, $1 billion deal that runs through the 2017 season. ESPN and Turner are balking at such a plan, saying that they need streaming rights to the games they produce.

One network source called a separation of those rights a “nonstarter.”

Streaming rights have been part of every TV rights deal (other than in the NFL) for the past several years, and the cable industry’s TV Everywhere streaming push continues to be a priority for networks and distributors.

While the league wants to retain control over its live streaming rights, one source said any new deal will likely include additional digital rights to the networks.

“That includes more video highlights and digital packages,” the source said.

The league and networks have reached broad agreement on several points. ESPN will retain rights to the NBA Finals championship series, which will remain on ABC. Turner will keep its exclusive Thursday night franchise and NBA All-Star Game coverage.

Turner also will continue to manage the NBA’s digital assets, which include NBA TV, NBA League Pass and NBA.com. Over the past 18 months, other properties, such as NASCAR and the PGA Tour, have taken their digital rights back from Turner. But it would be more difficult for the NBA to take its digital rights back since they are combined with NBA TV and with League Pass, the league’s out-of-market package.

The new agreements would represent a coup for NBA Commissioner Adam Silver, who viewed the media deals as a top priority when he took over for longtime commissioner David Stern in February.

League and network executives declined to comment, but Silver hinted at the scope of the forthcoming deals at an industry conference in New York last week, saying, “The rights are going to go up, and go up a lot.”

For more visit the Sports Business Journal where this story was originally published

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Jay Williams Calls Listener, Forces Him To Pay Their $1000 Lakers Bet

“Don’t get me on national TV and radio and then not pick up the phone when I call.”

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If you owe Jay Williams money, he is going to find you. Just ask Rob, a listener in Orlando who bet the ESPN Radio morning man that the Lakers would advance to the NBA Finals.

Last week, Rob called Keyshawn, JWill and Max and bet Williams $1000 the Lakers would eliminate the Denver Nuggets. Williams said if that happened, he would pay Rob $1500.

Obviously, that is not the way things played out. On Tuesday morning, Jay Williams called Rob demanding payment.

“He owes me my money,” he said. “So you know what we do? We got Detective Pat on the call today. Pat, let’s give this man a call. See if this guy picks up, trying to run away from giving me my money.”

The show’s associate producer Patrick Costello called the number Rob left last week. On the first attempt, the listener did not pick up. Williams vowed to keep up the pressure on social media and national radio and television until he got paid.

“Don’t get me on national TV and radio and then not pick up the phone when I call.”

“You know, getting that money is a wrap, Jay,” Keyshawn Johnson said through laughter. “I told you that.”

The show made one more attempt to connect with Rob before having to turn things over to Greeny. This time, the Lakers fan picked up and acknowledged that he had to pay. He offered to make a donation in Williams’s name.

“I’ll send you my bank account here privately, and then I will send it to the charity of my choice,” Williams agreed.

Rob agreed to the arrangement. Williams asked him if he wanted to apologize for doubting the basketball analyst’s prediction of the Lakers’ demise.

“Apologize? I need the Lakers to apologize to me after that performance,” Rob said. “Because Jesus Christ, that was horrible. That was bad.”

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Stoney & Jansen on LeBron James Retirement Talk: ‘NBA Needs Offseason Stories’

“I think we pick and choose with him. I think I’ve been too hard on him and I’m kind of realizing that.”

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As the Los Angeles Lakers exited the court after being swept by the Denver Nuggets in the Western Conference Finals on Monday night, a grim reality set in across the basketball world regarding the future of forward LeBron James. Widely regarded as one of the best players to ever suit up, James is the NBA’s all-time scoring leader, a 19-time All Star selection, four-time MVP, and four-time NBA champion.

During his postgame media availability on Monday, he stated that he had to seriously think about his future, undoubtedly referencing retirement. James just completed his 20th season in the Association and continues to play at a high level, but is going to think about walking away from the game after falling short of the NBA Finals this year.

“He’s been a pretty good soldier for the game,” said Tom Milikan, morning show producer and assistant program director at 97.1 The Ticket. “There’s been some things I haven’t agreed with him [on] that he’s liked or tweeted or whatever. I think he’s had some ignorance, but I think that applies to every single athlete out there that’s great.”

Throughout his NBA career, James has been the subject of criticism. The ESPN special he participated in titled The Decision saw him reveal he would be leaving the Cleveland Cavaliers to join the Miami Heat. He is also a frequent subject across the network’s programming, including on Get Up, First Take and NBA Today.

“I think we pick and choose with him,” Millikan said. “I think I’ve been too hard on him and I’m kind of realizing that.”

Show co-host Mike Stone read messages from the 97.1 The Ticket text line during the show, many of which criticized James for being a “flopping” player desperate for any semblance of attention since he will not be in the NBA Finals. One text suggested his revelation of weighing retirement was done intentionally, surmising that he has a film documentary crew around him and coming back stronger than ever would make for a great story.

“The league needs some offseason stories,” Millikan said. “From what I know, the free agency class is not all that great this year – and one of the big names is Kyrie Irving, and that’s toxic. It’s sort of like, ‘Hey, maybe they’re generating buzz or trying to do the whole Brady thing.’ So be it – I’ve seen it 15 times in my life.”

Stone recognized that athletes like James are genuinely once-in-a-generation type talents, and that his time in the NBA has been defined by more than what he has done on the court. James has also been an immense advocate for greater causes, including social issues, youth education and community affairs. Whenever he decides to call it a career though, fans should rest assured that James has truly given the game everything he has.

“I want to see the best that they have for as long as possible,” show co-host Jon Jansen said of star athletes. “If they end up playing too long, so be it. I don’t care. Then I know I’ve [seen] it all.”

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Danny Parkins: NFL Teams ‘Don’t Really Care About Your In-Stadium Experience’

“In one year of Al Michaels complaining about the games, they’ve changed two huge rules around it.”

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On Monday at the NFL Owners’ Meetings, flex scheduling for Amazon Prime Video’s presentation of Thursday Night Football was approved 24-8. Games can only be flexed between Weeks 13 and 17 with 28 days notice required. Additionally, a maximum of two games can be flexed per season, with the entire operation being on “a trial basis.”

“In one year of Al Michaels complaining about the games, they’ve changed two huge rules around it,” said Danny Parkins on 670 The Score as the news broke Monday. “[The] first rule already happened, and the Bears are one of the teams that either benefit or are victimized by the rule depending on your interpretation. You can play on multiple Thursdays this year. You can’t play multiple road Thursdays, but the Bears have two Thursday night games – in Washington and home against Carolina.”

In an effort to broadcast compelling action on a national stage, the National Football League did not give all of its 32 teams at least one game on national television this season. Conversely, the New York Jets, complete with star quarterback Aaron Rodgers, will be featured on national television for the maximum of six times, including two matchups on Thursday Night Football. The Jets, along with the Chicago Bears, dissented from voting in favor of flexible scheduling, but Parkins assumes it has nothing to do with the fans.

“My guess is [it is] because they already have two Thursday night games,” Parkins said. “Maybe they’re just altruistic and they care about fans and travel and all that, but I bet you that they said, ‘Well, we’re playing in Week 5 in Washington and Week 10 at home against Carolina. We don’t want to risk Bears-Browns or Bears-Falcons being flexed into Thursday Night Football later in the season and end up with three Thursday night games.’”

Many football fans and media professionals have pushed back on granting the property any type of flex scheduling because of the negative impact it has on injury prevention, something that is not as pronounced with other properties solely because of the day of the week. Sunday Night Football on NBC was previously the only property with flex scheduling ability, and Monday Night Football on ESPN is being granted that ability between Weeks 12 and 17 with at least 12 days notice.

“They don’t really care about your in-stadium experience – they don’t,” Parkins said of the league. “As long as you watch on TV, they’re thrilled because that’s where they make a huge, ungodly percentage of their money – more so than any of the other sports.”

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