Connect with us

Sports Radio News

Cleveland Broadcaster Greer Dies

Jason Barrett

Published

on

A familiar voice passed from the Cleveland County sports scene on Saturday. Longtime local broadcaster Dan Greer, 62, died at his home in Shelby.

Greer was known for his 40-plus years of covering local high school games on the radio, as well as Shelby Post 82 American Legion baseball action.

“He was proud of all the local sports teams here,” said Shelby Post 82 coach Mike Grayson. “He was always good to me. Dan would come by about once a week and we’d talk baseball.

“I hated to hear it. His dad was my little league coach way back with the Kiwanis (team) and so I’ve known Dan my whole life.”

Greer, who attended Shelby High and Gardner-Webb, served as a member of the Gardner-Webb radio crew for basketball and football in the late 1970s and early ‘80s with Glenn Wall. Most recently he was on the internet broadcast team for Burns High football.

Greer and longtime radio announcing partner Andy Foster received the 2000 Paris Yelton Award for contributions to local sports at the FCA Hall of Fame banquet.

“You don’t find people who stick with it like that, over 40 years,” Foster said. “He was one of a kind. I couldn’t have asked for a better partner. It’s devastating.”

That radio tag-team act actually met at a game.

“It was one of those games at Lexington that Shelby had in the old Western Association football days,” Foster said. “I was doing the game and Dan was there watching. He asked me if he could ride back to Shelby with me and he did, and we got to know one another.

“The last game we did together was the Crest-Shelby baseball game. I didn’t talk to him last week but he texted me congratulations after Duke won the (basketball) championship and that was my last contact with him.”

Others shared similar feelings about Greer’s broadcasting efforts.

“I really have known Dan a long time and really thought a lot of him,” said Gerald Weathers of Shelby. “He was really concerned making sure he did it the right way and did a good job.”

Grayson added that Greer “was in it for the right reasons. He was in it (sports) for the kids.”

Jeff Champion served as a broadcast partner and traveled to many games with Greer.

“Anybody that interacted with him liked him,” Champion said, “and all the coaches he did those interviews with for years. He was just dedicated to it … he would’ve done the games for nothing. He had such a passion for local sports.

“He was fair … he was not a homer. He honestly tried to be balanced in his coverage. And he was a good stats guy, he was very thorough with those. He took it seriously and took pride in it.”

Credit to the Shelby Star who originally published this story

Sports Radio News

16.9% of All Sports Radio Listeners Are Streaming

The news comes as Nielsen reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.

Published

on

Streaming Radio

According to Nielsen, sports radio stations are the third-most streamed spoken word format, just behind Talk/Personality and News/Talk/Info. The trend is continuing to show that streaming is on the uptick.

The survey found that in May 2022, 16.9% of sports talk radio’s audience tunes in via the station’s online stream. That news comes as Nielson reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.

Nielsen notes that in the 45 PPM markets they are grabbing data from and the 4,800+ stations that stream in those markets, just 30% of them are encoded. That encoding allows for Nielsen to accurately measure the streams. They used the listener data from 1,500 stations across the U.S., in their latest report, AM/FM Radio Streaming Growth in PPM Markets

The survey also showed that streaming levels differ widely by radio format. Spoken word formats display strong streaming listenership (Talk/Personality: 31.2%, News/Talk/Info: 19.1%, All Sports: 16.9%). In fact, Nielsen found that 1/3 of all AM/FM streaming in PPM markets is to spoken word formats.

Continue Reading

Sports Radio News

New Study Finds Listeners to MLB on Radio Are Willing to Spend

More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team… 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.

Published

on

MLB Radio

When it comes to advertiser’s attempting to reach an affluent and engaged audience, sports talk radio might have a whale on their hands. Major League Baseball play-by-play features an audience that has money and has no problems spending it.

In a recent MRI-Simmons study, data shows that consumers who listen to MLB broadcasts on the radio are the perfect audience for sports marketers. According to the analysis, done by Katz Radio Group, nearly two thirds (62%) of those surveyed consider themselves “super fans” of baseball. That number is 58% higher than the average.

Radio Listeners to MLB

Those “super fans” are willing to spend to support their team, as well. More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team. Those fans are also far more willing to make the trip to see their team. The study found that 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.

The news continues getting better for advertisers. Continued analysis reveals that 66% of listeners are currently employed and have a median household income greater than $106,000.

Listeners to MLB games on the radio are also 34% more likely to place a sports bet and 106% more likely to be a participant in fantasy baseball.

Continue Reading

Sports Radio News

Jeff Dean Signs Off At ESPN Tucson for The Final Time

Dean said on Facebook: “…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”

Published

on

Jeff Dean Show

Fans will no longer be able to tune into ESPN Tucson and hear Jeff Dean hosting his show. Friday morning was his last show, according to his Facebook and Twitter pages.

The Jeff Dean Show had been airing from 7-9a MT weekday mornings. Dean took to social media to relay the news and the reason behind him stepping away from the microphone. Dean said on Facebook:

“This morning I signed off from my radio show on ESPN Tucson for the final time. I have been devoting too much of my life and my time to working multiple jobs…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”

Jeff Dean Facebook

Dean went on to emphasize that he isn’t stepping away from ESPN Tucson, he’s just taking himself off the air. He also added that “gladly, I will be continuing my position as PA announcer of University of Arizona Football and Men’s basketball.”

Dean would also go onto Twitter to add even further context for his self-removal from the ESPN Tucson airwaves. He added, “It’s not a decision I arrived at hastily, as it’s been a 6 month mental grind to make the ultimate decision that had to be made, and I’m not particularly happy about it, but I have to put my health first, we all do, and make sure we’re around long enough to enjoy life”.

Dean had been ESPN Tucson’s morning host since November 2019.

Continue Reading
Advertisement
Advertisement

Trending

Copyright © 2021 Barrett Media.