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Miklasz Prepares For Change

Jason Barrett

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Bernie Miklasz is the most well-connected member of the St. Louis sports media, with many sources near and far, and has been a force on the internet and social media as well as in print. He doesn’t mince words, as he’s paid not only to provide information but also give his opinion.

But those offerings soon will be on the move. Miklasz, who has been a sports columnist for the Post-Dispatch since returning to the publication in 1989, has his farewell pieces this weekend in the paper and its online component, STLtoday.com.

On tap is a “Bernie Bits” column Saturday in which he plans to “do stuff like pick my favorite moments, worst moments, favorite athletes, least favorite, favorite events, biggest regrets, my biggest mistakes, etc.” He added that his finale on Sunday will be “personal in nature … and probably overly sentimental.”

He doesn’t want to get into details about his decision to leave the company for which he has been employed for more than a quarter century and take an offer to be on the air and write for the website of St. Louis sports-talk station WXOS (101.1 FM), which he has been associated with in a variety of ways for six years — most recently making regular on-air guest appearances.

It’s a big change, and possibly a big risk, for a guy who is 56.

WXOS’ main identity is tied to the Rams, as it has been the flagship outlet of the team’s radio network since the station adopted the jock-talk format in 2009 and much of its programming is football-related. But the Rams might be gone after this season and the full impact that would have on the station is uncertain.

“I gave that some thought but in the end it was a non-factor,’’ Miklasz said. “The Rams are an asset, but the station’s ratings and financial success isn’t dependent on airing Rams games or related events. … Working in sports media, the more material you have the better. So I hope the Rams stay. But if the Rams move it doesn’t mean the station will go off the air, or I won’t have a show, or I will sit and stare at my laptop, unable to think of topics to write about.”

John Kijowski, who runs 101.1 and is “ecstatic” about Miklasz coming aboard full time, said there is a “Plan B” if the Rams leave.

“We didn’t build the business model with play-by-play,” he said. “The concentration was Monday-Friday” from 6 a.m.-7 p.m. “That’s still really important. … It doesn’t change our business plan, but having an NFL franchise is so valuable it definitely would be missed.”

CHANGING TIMES

Miklasz is highly popular and received a special deal at the Post-Dispatch two years ago when he expanded his duties and gave up his daily show on WXOS, so he is relinquishing something that at least on the surface seems much more solid long-term than does venturing into the fickle radio field — in which format changes happen frequently. On the other hand, the newspaper industry — including the Post-Dispatch — certainly isn’t the same as it was even five years ago. Media increasingly has become a bottom-line business, where corporate profit goals often supersede what is in the best interest of individual employees. Again, this isn’t limited to the Post-Dispatch — it’s a way of life in many media outlets. Just ask people at many of the local TV or radio stations.

So Miklasz moves on.

“It’s a big world out there,” he said. “Plus, I could talk and write about Cardinals baseball 365 days a year, and a significant percentage of the local population would be happy.”

THE NEXT CHAPTERS

Now Miklasz will combine his top professional love, writing, with returning to the air on a daily basis. It’s familiar territory as he has hosted a radio show on numerous stations over the years. This time, he’ll be on 101.1 FM from 7-10 a.m. weekdays and bump the last two hours of the ESPN Radio show hosted by Mike Greenberg and Mike Golic — a move that took some negotiations between WXOS and ESPN to accomplish.

The arrival of Miklasz, who is to start Aug. 31, will lead to other lineup tweaks — each subsequent show is to start one hour later than it now airs. Kevin Wheeler will be on from 10 a.m-1 p.m., Chris Duncan and Anthony Stalter from 1-3 p.m., followed by Randy Karraker, D’Marco Farr and Brad Thompson moving to the 3-7 p.m. slot.

Meanwhile, Hensley vows that Sports in the Post-Dispatch and its website will remain sturdy.

“We have an opportunity here to embrace change and to make things better than ever,” he said. “But the bottom line is this: We will continue to be the undisputed leader in St. Louis when it comes to providing daily coverage and commentary on our teams. No question.”

To read the article in its entirety visit STL Today where it was originally published

Sports Radio News

670 The Score Hosts Congratulate Mike Mulligan on Award From Loyola Chicago

“They’re giving me an award for correctly picking the Super Bowl on September 8th,” Mulligan joked.

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670 The Score morning host Mike Mulligan is being awarded the Father Finnegan Memorial Award from Loyola University Chicago this weekend, and some of his colleagues congratulated him on the air Friday morning.

The award is given “in recognition of outstanding humanitarianism and service to youth through athletics”. Mulligan — a 1984 graduate of Loyola University Chicago — will receive the award Saturday during the Loyola Athletics Hall of Fame ceremony during a game against George Mason.

“Tremendous award,” co-host David Haugh said. “Proud moment for the show. Proud moment for you family.”

“They’re giving me an award for correctly picking the Super Bowl on September 8th,” Mulligan joked.

“That is fantastic,” Laurence Holmes said, while his co-host, Dan Bernstein, continued to say “wow”. “Congratulations. You shouldn’t be embarrassed. You should be proud.”

“I’m being celebrated for being old,” Mully joked.

“That’s not what that award says,” countered Holmes. “It says something completely different.”

The Mully & Haugh host eventually admitted he was appreciative of the award bestowed upon him by his alma mater.

“It’s a good thing. I’m very moved by it. Sister Jean will be there,” Mully said. “She has a book coming out with — I think — Seth Davis.”

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Sports Radio News

Colin Cowherd: Tony Romo Regressing Because He Loves Golf

“I’ve always felt like Tony Romo is one of those guys — and we all have somebody in our social circle like this — he got the golf bug. He’s had it for 15 years.

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The performance of CBS Sports NFL analyst Tony Romo has been a hot-button topic in sports media circles, especially after a widely-regarded lackluster performance during the AFC Championship Game. Colin Cowherd believes he knows why Romo has regressed.

During an episode of The Colin Cowherd Podcast, the sports radio host claimed golf is the reason behind Romo’s regression.

“Romo wants to be on the Tour. He literally wants to be on the Tour,” Cowherd said. “And what’s the first thing Aaron Rodgers does in the off-season? He goes and golfs, he loves it. Both, by the way, great golfers, especially Romo. But I’ve always felt like Tony Romo is one of those guys — and we all have somebody in our social circle like this — he got the golf bug. He’s had it for 15 years.

“Tony wants to be on the PGA Tour — but he likes the paycheck from CBS.”

Cowherd also added he hasn’t hired potential employees in the past if they told him they loved golf during the interview process, saying he has a theory that as men age they “get addicted to golf”.

“They’re on PGATour.com, they’re putting in the backyard, they’re thinking about it at work, they’re scheduling a trip to Scotland and they lose sight of their other job,” Cowherd said.

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Sports Radio News

ESPN Radio Adds Lakers Games As LeBron James Nears Scoring Record

“As of Friday, February 3, LeBron James is 63 points away from Abdul-Jabbar’s 38,387 career points.”

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The NBA’s all-time scoring record has stood for a long time. Kareem Abdul-Jabar, the current record holder, retired in 1989. LeBron James is on the verge of overtaking him though, and ESPN Radio wants to make sure it is part of history when it happens.

ESPN Radio has added two upcoming Lakers games to its schedule. The network will carry the national feeds of games on February 7 and 9. The first game is against the Oklahoma City Thunder. The second is against the Milwaukee Bucks.

Both games will be played in Los Angeles with a 9:30 PM Eastern tip. Marc Kestecher and Vince Carter will be on the call for both games.

As of Friday, February 3, LeBron James is 63 points away from Abdul-Jabbar’s 38,387 career points.

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