Mike Golic experienced NFL training camps as a player during his nine-year professional career with the Houston Oilers, Philadelphia Eagles and Miami Dolphins. He’s experienced them as a member of the media as an analyst for ESPN and a co-host of ESPN Radio’s Mike and Mike sports talk show. This week, he’s watching it as a parent, as his son, Mike Golic Jr., tries to make the roster with the New Orleans Saints.
The younger Golic, who played collegiately at Notre Dame, went undrafted in 2013 but signed as a free agent with the Pittsburgh Steelers. He was cut late that August, though, and didn’t make the regular season roster.
The Saints, though, must have seen something they liked from Golic last summer at training camp, because he’s back at The Greenbrier this year, playing both guard and center and trying to find a roster spot.
“I’m glad he’s getting to play center,” said the older Golic just after practice Thursday at The Greenbrier Sports Performance Center. “He’s playing center and guard, which makes him versatile, and it’s fun to watch. I think he’s doing well. It’s little things that you pick up here and there and have to get better at — whether it’s a hand placement or a step here. But it’s just fun to watch.
“It will be good to watch the scrimmage, when they really get after it, to get more of that team element and away from one-on-ones when you know it’s a pass rush or a run. A scrimmage tells a little more.”
Golic’s eyes aren’t always focused on his 25-year-old son. Even though he’s technically on vacation, he admitted it’s hard for him to totally toss his analyst hat to the side.
“I watch it as a parent watching his son realize his dream,” said Golic, who also played at Notre Dame and was a 10th round draft pick in 1985. “So there’s that part of it. But the analytical side of it never leaves. I was a former defensive (tackle), so I’m watching Rob (Ryan’s) defense and seeing what they do and watching the o-line and seeing what they do.
“I’m a big technique guy. I like to watch a lot of how people move hands and feet. I don’t watch what most people watch. I rarely watch the ball. By watching how the play’s developing, I know where the ball is going to end up. So I like to watch everything leading up to that point.”
Credit to the Register Herald who originally published this article
16.9% of All Sports Radio Listeners Are Streaming
The news comes as Nielsen reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.
According to Nielsen, sports radio stations are the third-most streamed spoken word format, just behind Talk/Personality and News/Talk/Info. The trend is continuing to show that streaming is on the uptick.
The survey found that in May 2022, 16.9% of sports talk radio’s audience tunes in via the station’s online stream. That news comes as Nielson reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.
Nielsen notes that in the 45 PPM markets they are grabbing data from and the 4,800+ stations that stream in those markets, just 30% of them are encoded. That encoding allows for Nielsen to accurately measure the streams. They used the listener data from 1,500 stations across the U.S., in their latest report, AM/FM Radio Streaming Growth in PPM Markets.
The survey also showed that streaming levels differ widely by radio format. Spoken word formats display strong streaming listenership (Talk/Personality: 31.2%, News/Talk/Info: 19.1%, All Sports: 16.9%). In fact, Nielsen found that 1/3 of all AM/FM streaming in PPM markets is to spoken word formats.
New Study Finds Listeners to MLB on Radio Are Willing to Spend
More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team… 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.
When it comes to advertiser’s attempting to reach an affluent and engaged audience, sports talk radio might have a whale on their hands. Major League Baseball play-by-play features an audience that has money and has no problems spending it.
In a recent MRI-Simmons study, data shows that consumers who listen to MLB broadcasts on the radio are the perfect audience for sports marketers. According to the analysis, done by Katz Radio Group, nearly two thirds (62%) of those surveyed consider themselves “super fans” of baseball. That number is 58% higher than the average.
Those “super fans” are willing to spend to support their team, as well. More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team. Those fans are also far more willing to make the trip to see their team. The study found that 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.
The news continues getting better for advertisers. Continued analysis reveals that 66% of listeners are currently employed and have a median household income greater than $106,000.
Listeners to MLB games on the radio are also 34% more likely to place a sports bet and 106% more likely to be a participant in fantasy baseball.
Jeff Dean Signs Off At ESPN Tucson for The Final Time
Dean said on Facebook: “…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”
Fans will no longer be able to tune into ESPN Tucson and hear Jeff Dean hosting his show. Friday morning was his last show, according to his Facebook and Twitter pages.
The Jeff Dean Show had been airing from 7-9a MT weekday mornings. Dean took to social media to relay the news and the reason behind him stepping away from the microphone. Dean said on Facebook:
“This morning I signed off from my radio show on ESPN Tucson for the final time. I have been devoting too much of my life and my time to working multiple jobs…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”
Dean went on to emphasize that he isn’t stepping away from ESPN Tucson, he’s just taking himself off the air. He also added that “gladly, I will be continuing my position as PA announcer of University of Arizona Football and Men’s basketball.”
Dean would also go onto Twitter to add even further context for his self-removal from the ESPN Tucson airwaves. He added, “It’s not a decision I arrived at hastily, as it’s been a 6 month mental grind to make the ultimate decision that had to be made, and I’m not particularly happy about it, but I have to put my health first, we all do, and make sure we’re around long enough to enjoy life”.
Dean had been ESPN Tucson’s morning host since November 2019.