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KILT Regains Houston Ratings Lead

Jason Barrett



The heat of summer is a tough time for sports radio, but the Astros’ recent success and the addition of “Hard Knocks” to the year-round Texans agenda have contributed to some noteworthy ebbs and flows this year.

Accordingly, here’s the monthly rundown on the Nielsen Audio ratings for Houston sports radio, this time covering the period June 18-July 15.

As always, we start with 6 a.m. to midnight (Monday through Sunday) among men 25-54, which is the key demographic for sports radio. The Astros played sub-.500 ball during this time frame, which included the All-Star Game break, so it’s not much of a surprise that KILT (610 AM) regained the weeklong lead over KBME (790 AM)

Station                     July                   June                    July 2014
KILT (610 AM)      2.5 (T18th)       2.3 (21st)            2.6 (15th)
KBME (790 AM)   2.2 (21st)          2.5 (T18th)         1.7 (23rd)
KFNC (97.5 FM)    1.8 (23rd)         1.4 (T23rd)         1.3 (T25th)
KGOW (1560 AM) 0.1 (T39th)       0.2 (T37th)        N/A

KBME continues to lead in morning drive (6-10 a.m.), but KILT narrowed the gap considerably as football talk and Texans programming began to pick up.

Station                      July                  June                   July 2014
KBME (790 AM)    2.9 (14th)        3.3 (T12th)        3.0 (T10th)
KILT (610 AM)      2.8 (15th)        2.1 (17th)           2.9 (12th)
KFNC (97.5 FM)    2.1 (T18th)      1.8 (21st)           1.9 (20th)
KGOW (1560 AM) 0.1 (T39th)     0.2 (36th)          N/A

KILT still leads in middays (10 a.m.-3 p.m.), and KFNC (97.5 FM), despite the personnel changeovers on the ESPN national radio shows, pulled into second.

Station                      July                   June                  July 2014
KILT (610 AM)       3.3 (13th)         2.8 (13th)         3.3 (11th)
KFNC (97.5 FM)    2.2 (16th)         1.6 (23rd)         1.5 (24th)
KBME (790 AM)    1.8 (T21st)       2.3 (17th)         2.3 (T17th)
KGOW (1560 AM) 0.1 (T39th)      0.2 (T36th)     N/A

KILT still leads in afternoon drive time (3-7 p.m.), and numbers are starting to inch back up as football approaches.

Station                    July                    June                  July 2014
KILT (610 AM)     2.8 (T16th)       2.6 (17th)          3.5 (11th)
KBME (790 AM)  2.3 (21st)           1.5 (24th)          1.2 (26th)
KFNC (97.5 FM)   1.7 (24th)          1.6 (23rd)         1.5 (24th)
KGOW (1560 AM) 0.3 (T34th)      0.5 (T30th)      N/A

The Astros continue to give KBME a significant boost from 7 p.m. until midnight weekdays.

Station                    July                  June                      July 2014
KBME (790 AM)  4.4 (9th)          5.0 (6th)               1.2 (T22nd)
KILT (610 AM)    2.3 (T21st)       2.4 (T20th)          2.1 (19th)
KFNC (97.5 FM)  1.3 (T25th)      1.0 (T25th)           1.0 (T24th)
KGOW (1560 AM) 0.0 (T40th)   0.0 (T39th)         N/A

Let’s now turn to show-by-show comparisons.

Hosts (time slots/stations)                                                                 July        June          May
Mike Meltser/Seth Payne/Texans (10 a.m.-2 p.m., KILT)          3.4          2.9             4.3
Adam Clanton/Lance Zierlein (6-9 a.m., KBME)                         2.9           3.5            4.2
Rich Lord/Sean Pendergast/Ted Johnson (2-7 p.m., KILT)      2.9           2.6            4.0
Nick Wright/John Lopez (6-10 a.m., KILT)                                   2.8          2.1             3.3
Fred Faour/A.J. Hoffman (4-7 p.m., KFNC)                                 2.6           1.8             1.6
Greg Koch/N.D. Kalu (9-11 a.m., KBME)                                       2.5           2.3            2.8
Paul Gallant/Brien Straw/Texans (7-11 p.m., KILT)                   2.4            2.5            3.1
Steve Bunin/Sean Salisbury (Noon-2 p.m., KFNC)                     2.4            1.5            1.4
Charlie Pallilo (2-6 p.m., KBME)                                                     2.0            2.3           2.0
Matt Thomas (11 a.m.-2 p.m., KBME)                                            1.4             1.7            1.3
John Granato/Sean Salisbury (4-7 p.m., KGOW)                        0.3            0.5           0.6

Credit to the Houston Chronicle who originally published this article

Sports Radio News

Pat McAfee Announces Partnership With NFL Films

“You’re going to make our show better and hopefully we make NFL Films a little bit better as well.”



Pat McAfee Show

The Pat McAfee Show is breaking another barrier with his program. Today he revealed that his show will be teaming up with NFL Films to feature league footage on the show. They will also team up for at least one feature element between the two.

On the show, McAfee was discussing the debut of Hard Knocks: Training Camp with the Detroit Lions with two of the coordinating producers of the show, Keith Cossrow and Ken Rodgers. After talking about the first episode, McAfee made the announcement.

“We will have NFL footage rights for the show every single day,” McAfee began. “We will also be creating, probably an Emmy-winning Mic’d Up type thing on the side with NFL Films. I don’t think this has ever happened before. I think this is one of the first times that something like we run has teamed up with NFL Films and the NFL.”

McAfee then told the two how happy he was to be partners with the group. “You’re going to make our show better and hopefully we make NFL Films a little bit better as well. We are very lucky and pumped to be a part of it, Keith.”

“Seeing you guys work, seeing how committed you are it reminded me of the way we are back here,” said Keith Cossrow. “What you guys have all built together is really special. What you’ve built Pat, is special. We could not be more excited at NFL Films to help build your show into something bigger. We are going to produce a weekly feature every week all season with you about the brilliance of our players in the NFL.”

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Sports Radio News

Dave LaGreca: WWE Will Improve Without Vince McMahon

“I don’t think Vince McMahon ever truly loved pro wrestling. He loved that term, ‘sports entertainment.’ He looked at pro wrestling the way a lot of mainstream people look at pro wrestling.”



Wrestling fans have connected with SiriusXM’s Busted Open, because they trust host Dave LaGreca to be honest with them about what is good and bad in the sport. One target that he has never been afraid to go after is former WWE boss Vince McMahon.

“You can’t think about it,” he said on the latest episode of The Jason Barrett Podcast when asked how the company has responded to his criticism in the past. “You kinda have to block it.”

One of LaGreca’s most famous rants is about the appearance of zombies at a WWE pay-per-view event last year. During that rant, Dave LaGreca shouted over and over that Vince McMahon hates pro wrestling.

He told Barrett that he doesn’t regret the rant and still believes every word of it.

“I stand by that statement. I don’t think Vince McMahon ever truly loved pro wrestling. He loved that term, ‘sports entertainment.’ He looked at pro wrestling the way a lot of mainstream people look at pro wrestling.”

Dave LaGreca is a wrestling fan. He said he and people like him have plenty of reason for optimism with McMahon’s son-in-law Triple H taking creative control of the company’s storylines.

“Triple H looks at pro wrestling as an art form. He’s said it before. He appreciates it. He respects it. He grew up an NWA fan. I am very high on the next 3-6 months with Triple H at the helm of creative.”

Barrett followed that up by asking what could come next for Vince McMahon. Dave LaGreca had a simple answer.


New episodes of The Jason Barrett Podcast drop every Tuesday morning.

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Sports Radio News

97.1 The Ticket Creates ‘Hard Knocks’ Drinking Game

“This is the hard liquor, Hard Knocks drinking game,” Kott said. “Or you can use beer if you’d like.”




The Detroit Lions are the featured team on this year’s Hard Knocks series on HBO, and 97.1 The Ticket created an interactive game for listeners to participate in as they watch.

The Valenti Show, guest hosted by Jim Costa Tuesday, created a drinking game for listeners to play at home while watching the first episode of the season, which premiered

“This is the hard liquor, Hard Knocks drinking game,” Kott said. “Or you can use beer if you’d like.”

There were rules for one sip, two sips, three sips, or finish your beverage entirely.

“One sip if you hear ‘Blue collar people. Hard working people’ describing the people of metro-Detroit, or any other Detroitisms,” Kott began. “If there’s a reference to Motown, the music, that’s a sip, for sure. Now if you see these fixtures of Detroit: The Spirit of Detroit, the Joe Louis fist, the Ren Cen (GM Renaissance Center), Henry Ford Museum, the QLine, the Ford plant, any assembly line workers. That’s also at the end of the one sip category.

Costa and the producers began to chuckle, adding they might be drunk by the end of the opening montage.

“Two sips if any former player is brought up,” Kott continued. Barry (Sanders), Calvin (Johnson), (Matthew) Stafford. Any of these guys that you see. Just cliche guys. Last year’s three-win season or record is brought up in any way. If any coach or player does the pep talk, hype up speech, that’s two sips.”

“Two sips for Jamaal Williams and any Jamaal Williams-like presentations,” Costa said, referencing a speech Williams gave that Hard Knocks had already shared on social media.

“Which would have been four sips, because he brought up the three win record last year,” Kott interrupted.

“Let’s go!”, Costa shouted.

“An additional sip if that pep talk/hype up gets you actually a little bit ‘run through a brick wall’ fired up,” Kott added. “And finally, finish your drink if the 0-16 season is brought up? You finish your drink.”

Kott also concluded if any Detroit musical artists were featured, if any 97.1 The Ticket signage or personalities were seen, you were to finish you drink. And also, you were required to finish your drink after Aidan Hutchinson completed his rendition of Michael Jackson’s hit “Billie Jean”.

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