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KILT Leads Ratings Race In Houston

Jason Barrett



The approach of football season boosted KILT (610 AM) back to a secure lead in the August radio ratings in Houston, but the Astros continue to provide a strong nighttime push for KBME (790 AM).

This monthly rundown on the Nielsen Audio ratings for Houston sports radio covers the period July 16-Aug, 12, including the start of Texans training camp but no games.

As always, we start with 6 a.m. to midnight (Monday through Sunday) among men 25-54, which is the key demographic for sports radio. KILT once again led the weeklong numbers over KBME and KFNC (97.5 FM), but KBME continued to show good year-to-year growth.

August July August 2014
KILT (610 AM) 3.0 (T15th) 2.5 (T18th) 3.3 (1th)
KBME (790 AM) 2.5 (20th) 2.2 (21st) 1.4 (23rd)
KFNC (97.5 FM) 1.7 (23rd) 1.8 (23rd) 1.3 (24th)
KGOW (1560 AM) N/A 0.1 (T39th) 0.6 (T28th)

Training camp boosted KILT back to first place in morning drive (6-10 a.m.) over KBME.

August July August 2014
KILT (610 AM) 3.4 (11th) 2.8 (15th) 3.4 (10th)
KBME (790 AM) 2.1 (17th) 2.9 (14th) 3.1 (11th)
KFNC (97.5 FM) 2.0 (18th) 2.1 (T18th) 1.9 (T19th)
KGOW (1560 AM) N/A 0.1 (T39th) 0.6 (T28th)

KILT padded its lead in (10 a.m.-3 p.m.), and KBME is back in second after dropping to third in July.

August July August 2014
KILT (610 AM) 4.0 (8th) 3.3 (13th) 4.7 (T7th)
KBME (790 AM) 2.1 (17th) 1.8 (T21st) 1.8 (21st)
KFNC (97.5 FM) 1.6 (22nd) 2.2 (16th) 1.6 (22nd)
KGOW (1560 AM) N/A 0.1 (T39th) 0.7 (T28th)

KILT still leads in afternoon drive time (3-7 p.m.), but KFNC got a strong push from its Fred Faour-A.J. Hoffman show to move into second place.

August July August 2014
KILT (610 AM) 3.1 (15th) 2.8 (T16th) 4.4 (9th)
KFNC (97.5 FM) 2.7 (17th) 1.7 (24th) 1.3 (T23rd)
KBME (790 AM) 1.4 (24th) 2.3 (21st) 1.0 (25th)
KGOW (1560 AM) N/A 0.3 (T34th) 0.8(T26th)

The Astros continue to give KBME a significant boost from 7 p.m. until midnight weekdays.

August July August 2014
KBME (790 AM) 5.8 (5th) 4.4 (9th) 0.7 (T23rd)
KILT (610 AM) 2.4 (T20th) 2.3 (T21st) 2.8 (16th)
KFNC (97.5 FM) 1.0 (T25th) 1.3 (T25th) 1.1 (T21st)
KGOW (1560 AM) N/A 0.0 (T40th) 0.1 (T36th)

Let’s now turn to show-by-show comparisons.

Aug July June
Mike Meltser/Seth Payne/Texans (10 a.m.-2 p.m., KILT) 4.0 3.4 2.9
Nick Wright/John Lopez (6-10 a.m., KILT) 3.4 2.8 2.1
Rich Lord/Sean Pendergast/Ted Johnson (2-7 p.m., KILT) 3.3 2.9 2.6
Fred Faour/A.J. Hoffman (4-7 p.m., KFNC) 3.1 2.6 1.8
Paul Gallant/Brien Straw/Texans (7-11 p.m., KILT) 2.4 2.4 2.5
Steve Bunin/Sean Salisbury (Noon-2 p.m., KFNC) 2.2 2.4 1.5
Adam Clanton/Lance Zierlein (6-9 a.m., KBME) 2.1 2.9 3.5
Charlie Pallilo (2-6 p.m., KBME) 2.0 2.0 2.3
Matt Thomas (11 a.m.-2 p.m., KBME) 1.9 1.4 1.7
Greg Koch/N.D. Kalu (9-11 a.m., KBME) 1.9 2.5 2.3
John Granato/Sean Salisbury (4-7 p.m., KGOW) 0.0 0.3 0.5

Credit to the Houston Chronicle who originally published this article

Sports Radio News

Hebert: Bally Sports is Taking Advantage of Customers

“Pathetic, Bally, read the room! You suck!”

Jordan Bondurant



T-Bob Hebert

Bally Sports is getting set to roll out its premium streaming service Bally Sports+ on September 26.

All 19 of the Bally regional sports networks will be able to stream games on the service.

Those interested can pay either $19.99 a month or $189.99 per year for the service. But one Baton Rouge host thinks the asking price to watch New Orleans Pelicans games this season on the service is too steep.

“I‘m going to put this as succinctly as I can. F Bally Sports,” T-Bob Hebert said on Off The Bench on 104.5 ESPN Wednesday. “The worst part is I love (Pelicans broadcasters) Joel Meyers and Antonio Daniels. I think they’re one of the best combinations in the entirety of the NBA. And it’s not even that you’re asking me to pay. I’m down to pay.”

“But $20 a month?!? That is rapacious,” Hebert added. “You are taking advantage because you know that you have the only avenue with which to view this Pelicans team.”

Currently Bally Sports New Orleans is only available in the market on DirecTV. Apparently none of the other cable providers carry the network, so Bally seems to have fans by the jugular. That doesn’t sit well with Hebert.

“‘Just bundle it with DirecTV,'” Hebert said mockingly. “I don’t want to!! I just want to watch the games!”

Hebert added that given the added excitement level surrounding this Pelicans team, it’s really doing the fans a disservice to charge $20 a month to watch.

“They’re making it oppressively hard and expensive on the actual people who care and want to watch,” he said. “Pathetic, Bally, read the room! You suck!”

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Sports Radio News

Brady Quinn Calls Paul Finebaum A “SEC Thumper”

“Give him a break. He’s an SEC thumper,” Quinn said.

Jordan Bondurant



Brady Quinn, Paul Finebaum

College football season kicks off in the next couple of weeks, and earlier this week the Associated Press released its preseason national top 25 rankings.

Alabama claimed the top spot, with Ohio State, defending national champion Georgia, Clemson and Notre Dame rounding out the top five.

But Paul Finebaum apparently took issue with Notre Dame being ranked where they were, and said partly why the Fighting Irish shouldn’t be in the top five is because of their Week 1 matchup.

“They should not even be in the top ten. It’s an absolute joke, and it happens every year with the AP poll, which is about as worthless as NFL preseason football,” Finebaum said in a recent appearance on ESPN. “It’s ridiculous. Notre Dame is going to get run in the first game of the season. I mean they’re going to get destroyed at The Big House…They’ll be fortunate to go 9-3. It’s laughable they’re in the top five or six.”

On FOX Sports Radio, former Notre Dame quarterback Brady Quinn felt the need to set Finebaum straight. He did firstly by correcting the SEC Network host, who said Notre Dame would be playing Michigan to open the season. Notre Dame is playing at Ohio State in Week 1.

“Give him a break. He’s an SEC thumper,” Quinn said on 2 Pros and a Cup of Joe on Wednesday. “So I’m surprised he even knows where Ohio State is to be honest with you, or Notre Dame. Apparently he doesn’t.”

Hey Paul, how many teams are going to walk in to Ohio State and Columbus this year and beat them?” Quinn asked. “Probably no one.”

Quinn finished by taking a little jab at the fact that the Notre Dame/Ohio State game would be in primetime for ESPN, which runs the SEC Network.

“He’s bashing his employer’s matchup between these two and trying to downplay it,” he said. “So well done, Paul, lot of logic there.”

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Sports Radio News

Zolak and Bertrand Broadcast During Patriots/Panthers Fights

“I’ve never seen anything like this at a camp… this is great today,” beamed Zolak.



Zolak and Bertrand

Scott Zolak and Marc Bertrand were broadcasting live from the New England Patriots’ joint practice with the Carolina Panthers. During their show, things got heated between the two teams, multiple times, and the show was there to call it all.

Bertrand was bringing the show back from commercial break and noted that there had just been a fight moments before Zolak and Bertrand were live.

“This drill got escalated by the Panthers here,” said co-host and former Patriots quarterback. “This is number three (fights)in a freaking kickoff drill. A kickoff drill!”

Shortly after, Bertrand was describing the efforts to separate the two teams when even more chaos erupted.

“They’ve separated all the players,” began Bertrand, sensing some calm was being restored. “They’ve sent them on their way to the next period so you’ve got — and now here comes another fight. Another major fight! It’s happening right in front of the stands.”

“These guys are a-holes man,” spoke Zolak. “Get these clowns out of here. All they want to do is fight. This is unreal. I’ve never seen anything like this.”

“What a scene,” said Bertrand.

“I’ve never seen anything like this at a camp… this is great today,” beamed Zolak. “Thank God we’re down here!”

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