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ESPN Gives Mendoza Analyst Role

Jason Barrett

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A very good summer for women in sports continues to get better with the announcement that Jessica Mendoza will be an analyst for ESPN’s Sunday Night Baseball for the rest of 2015.

ESPN PR broke the news of Mendoza’s new role Friday on Twitter.

Mendoza will be filling the role that has previously been held by Curt Schilling. The former Major League Baseball All-Star was officially taken off of the network’s telecasts for the remainder of this season Thursday following a controversial tweet he sent out last month, per ESPN.com.

This seems like a move ESPN has been contemplating since Schilling was taken off television last month, as Mendoza made history as the network’s first in-booth female broadcaster during an August 24 game between the St. Louis Cardinals and the Arizona Diamondbacks.

In an interview with Renee Jacques of Allure magazine that ran the day of her first broadcast, Mendoza said she wanted to bring her own perspective to the game and the job (via Paul Casella of MLB.com):

“I just want to make sure I do a really good job. I’m assuming the average baseball viewer is going to notice and think, OK, this is a female voice. I haven’t heard this before. I want to come in and do my thing. I want to be who I am—I don’t want to change that—but I want to make sure I am extra knowledgeable and prepared so I can maybe bring something extra. I’d love for someone listening to be like, Wow, I didn’t know that.”

Mendoza has been working her way through the broadcasting ranks since her softball career ended. She’s been an analyst on Baseball Tonight since June 2014 and moved in the broadcast booth for the Women’s College World Series this summer.

This promotion for Mendoza comes in a summer when Becky Hammon coached the San Antonio Spurs’ NBA Summer League team to a title, Nancy Lieberman was hired as an assistant with the Sacramento Kings and Jen Welter just ended a stint as a training camp/preseason intern coaching inside linebackers with the Arizona Cardinals.

There is still a long way for women to go before their voice simply becomes an everyday part of the sports conversation instead of major news, but their prominence in various roles this summer suggests a natural evolution that’s been long overdue.

Credit to the Bleacher Report who originally published this article

Sports TV News

12.6 Million Tune in to Rams-49ers Monday Night Football Matchup

Additionally, the ManningCast featuring Peyton and Eli Manning saw its biggest audience this season.

Jordan Bondurant

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Monday Night Football

ESPN continues to generate massive audiences for its Monday Night Football telecasts.

The network reported that 12.6 million tuned in across ESPN, ESPN2 and ESPN Deportes to watch the San Francisco 49ers beat the Los Angeles Rams.

Additionally, the ManningCast featuring Peyton and Eli Manning saw its biggest audience this season. ESPN says 1.63 million caught the alternate feed.

That number ranked Monday’s broadcast tied for fourth among 12 previous editions.

Next week’s Monday night game features the Kansas City Chiefs taking on the Las Vegas Raiders.

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Sports TV News

NBC: Big Ten Media Rights Is Biggest New Property Deal Since NFL

“I can’t think of a bigger deal in the 16 years I’ve been here than the Big Ten. It’s very rare to see these properties change hands.”

Jordan Bondurant

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NBC Sports can’t be more excited to be a part of the new Big Ten media rights deal going into effect in 2023.

As part of their share of the $1 billion per year agreement, NBC will shell out $350 million each season to the conference for rights to 14-16 football games over the next seven years.

On a recent edition of SportsProMedia’s StreamTime Podcast, Peacock chief commercial officer Rick Cordella said this was the biggest acquisition for NBC since the network became the home to Sunday Night Football in the NFL in 2006.

“I joined NBC just after the NFL deal and [since then] we’ve re-engaged with NASCAR in 2013 and have signed some pretty important renewals along the way,” he said. “But in terms of a new property, I can’t think of a bigger deal in the 16 years I’ve been here than the Big Ten. It’s very rare to see these properties change hands.”

Cordella added that while NBC’s relationship with Notre Dame is historic and something to hang their hat on, it’s the longevity of the future of the Big Ten as a conference and pseudo-mega conference that makes being in on the new deal so monumental.

“We have a long relationship with Notre Dame that’s pretty unique and something we’re proud of, but to have Big Ten football every week in the fall…that conference is going to be a dominant force in college athletics, and we don’t have to worry about teams being poached and leaving (the conference),” he said.

The fact that Peacock will also be streaming football and men’s and women’s basketball games is another perk.

“It was the right spot to focus our investment and we’re excited to have content across both NBC and Peacock,” Cordella said. “That was an important factor.”

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Sports TV News

SEC on CBS Draws College Football’s Most-Watched Game for Third Straight Week

Alabama-Arkansas drew an average of 5.828 million viewers, making it the most-watched Alabama-Arkansas game in 12 years.

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Alabama-Arkansas
AP Photo/Michael Woods

CBS is reaping the benefits of its package with the SEC. That’s because for the third consecutive week, CBS is home of college football’s highest-rated game of the week.

Alabama-Arkansas drew an average of 5.828 million viewers, making it the most-watched Alabama-Arkansas game in 12 years. That game also peaked at nearly 7 million viewers at one point.

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