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The Voices of Major League Baseball – Part 1

Jason Barrett

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America’s favorite pastime has returned, and with it comes hope for ratings and revenue increases for radio stations across the nation. With thirty brands dedicating countless hours of programming one-hundred and sixty two times per season and beyond should the local team advance to the post-season, baseball is an important part of every local rights holder’s business strategy.

In this day and age where people are constantly on the go, and everything moves at the speed of sound, baseball on the radio remains a connection to simpler times. It’s a soothing comfortable listen which allows us to relax, unwind, and escape the chaos of our daily lives, and embrace the inner kid in all of us. Unlike television, baseball’s radio announcers are expected to be descriptive, passionate, and masterful storytellers, capable of mentally moving the audience from their office, car, couch or front yard to the inside of a stadium. Listeners depend on the voice of each broadcaster to help them visualize the last pitch, hear the crack of the bat, smell the hot dogs, taste the beer, and feel the energy of thousands of fans who share the same unwavering enthusiasm for the hometown team.

While the game on the field requires exceptional skill, so too does broadcasting it. Whether it’s the preparation, travel, relationship building and ability to capture big moments or the simpler task of being a calming voice during a time of uncertainty or frustration, fans treat the baseball broadcaster on the radio as a companion or close member of the family. Each moment and experience becomes part of a listener’s life, and many of those stories get passed on from generation to generation. It’s why the game of baseball continues to carry extra special meaning to those who consume it on the radio.

Since we don’t get an opportunity often to enjoy the work of out of market broadcast crews, and it’s difficult to form a bond with a city you have no personal history with, I thought I’d call upon a different sports media member from all 30 cities to explain what makes their local radio broadcast teams unique, special, and an important part of their communities and radio station’s success. These media folks hear these broadcasters on a daily or nightly basis and have as strong of a read on their local broadcasters as anyone around.

Radio has some incredible storytellers selling the game of baseball and all that is associated with it on its airwaves, and as the next six months become a larger focus for our brands, it felt like the perfect time to pay tribute to the men and women we depend on to further the connection with our audiences and help our stations ascend to greater heights. With that in mind, let me introduce you to the voices of Major League Baseball. This is Part 1 of a three part series.

blankArizona DiamondbacksGreg Schulte and Tom Candiotti – as told by Mike Ferrin:

The voice of baseball in The Valley is  “The Gubnuh” Greg Schulte. He’s been with the Dbacks since day one (this is his 20th Opening Day) and before that he spent 15+ years doing ASU baseball, which means that any big moment in “Valley Baseball” since Barry Bonds was a Sun Devil, Greg has had a hand in sharing.

What makes Greg great is that he has terrific energy. He knows how to let the game breathe without it getting stagnant. Even in a 69 win season a year ago, you couldn’t tell the year was bad by listening to him on the radio. That’s a most spectacular trait in an announcer. There are no down days for him on the air, and as a listener I really appreciate that. He has a keen sense of not just Dbacks history but baseball history and how it relates to today. And, most importantly, he’s at his best in the biggest moments. He’s been on the call for nearly every one of them in franchise history.

Working alongside Greg is Dbacks analyst Tom Candiotti. In my mind, he’s an elite level baseball analyst. As someone who works with a lot of former players in his “other job” with SiriusXM, I love guys who prepare, and Tom is a prep monster. He breaks down each starter from data (Fangraphs, Brooks Baseball), talks to coaches, and as a result of spending time in the Cleveland front office, he’s a wealth of information, ideas, and opinions and understands how to evaluate players. He’s also very good at explaining things in simple terms for the audience to understand.

Additionally, Tom is current. He understands how the game has evolved, and has high school aged sons who are outstanding baseball players so he can relate to what’s important to a younger audience. And, he loves to joke around. He is a great practical joker and storyteller, and knows how to balance breaking down the game and keeping it fun and entertaining.

It’s an outstanding combination that lets the audience laugh and learn at the same time.

blankAtlanta BravesJim Powell and Don Sutton – as told by John Kincade.

The south is still known as “Braves Country”. They not only have the largest franchise footprint in baseball but the largest affiliate radio network in pro sports. Jim Powell and Don Sutton bring the action to Braves fans all over the Southeast in what honestly seems like a conversation as opposed to play by play.

Powell is an Atlanta native that came to the Braves from the Brewers. From the moment he arrived his passion for the Braves and their history was apparent. It makes conversations of the Braves glory days and his childhood seamless for the listener. Don Sutton is familiar to Americans from the old TBS TV Broadcasts. His ability to tell a story of historical significance or his sharing of baseball knowledge within the play by play experience is unmatched.

The Braves broadcasts are also bolstered by fan favorite from the 90’s Mark Lemke and their pre and post-game host on The Fan Ben Ingram. Our local shows lean on their expertise as the flagship, and the Braves are great at granting us access to their facility and talents!

blankBaltimore OriolesJoe Angel and Jim Hunter – as told by Terry Ford.

What makes Orioles play by play man Joe Angel unique among local Major League Baseball announcers, besides the fact that he played high school football with O. J. Simpson, is that he brings humor to the broadcast in a lighthearted manner. In an era where some play-by-play guys are hesitant or unwilling to say anything that could paint the home team in a negative light, Joe calls it like he sees it. Fans can tell that Joe is the hometown announcer for Orioles baseball but he is very objective with his game call. He’s known for his signature calls such as “Hasta La Vista Baby” when the O’s hit a home run. If the Orioles win, he’ll yell, “And the Orioles are in the Win Column!”. If they lose, he follows it up with “And the Orioles are in the loss column”. He’s also known after a victory or loss to give out “The Lovely Totals” or “The Not So Lovely Totals”.

Working on Orioles broadcasts with Joe is Jim Hunter. The best way to describe Jim is he’s the ultimate pro. Hunter called the CBS Radio Game of the Week for 14 years, and has been part of the Birds broadcast team for 19 years. Besides announcing on the radio, Jim has also done play by play and studio work on television for the Orioles regional network, The Mid-Atlantic Sports Network. He isn’t as colorful as Joe, but he’s excellent at presenting keen insight and painting the picture of the game for the listener. He’s a straightforward broadcaster who plays perfectly off of Joe.

In a nutshell, Joe and Jim are a formidable team with a passion for the home team, a mixture of style and substance, and a professionalism that makes them easy to follow and respect. If baseball fans have an interest in hearing what makes the Orioles broadcast a fun listen, I invite them to take a listen on 105.7 The Fan.

blankBoston Red SoxJoe Castiglione and Tim Neverett – as told by Patrick O’Day.

Boston Red Sox baseball on the radio is like the soundtrack of summer in the New England region. The broadcast is led by Joe Castiglione who is entering his 35th season of calling Red Sox games on the radio, and was a first-ballot inductee into the Red Sox Hall of Fame in 2014.

Listening to Joe is like sitting down with your uncle or grandfather who always has a good story to tell. Fans gravitate towards him because he’s been a fixture on Red Sox broadcasts for such a long time that he’s viewed as part broadcaster and part team historian. He can instantly recall minute details from a mid-season game from years ago and add a story to go along with it. Joe has an ability to share interesting factoids about anyone in either dugout, and when you listen to him, you’ll always learn something new.

Joe’s partner is Tim Neverett, and his specialty is being able to break down and explain situational baseball. Tim describes the field and what is happening and talks about it in such a way that fans and listeners can envision the situation and learn about why teams do the things the way they do. From employing shifts to catcher positioning and pitch-framing, there’s not a game situation that could pop up that Tim wouldn’t be prepared for and able to analyze and relate to the audience.

Together, Joe and Tim each bring a unique voice and style to the broadcast. I think fans enjoy the sense of realness and sincerity that comes through on the air, and having two guys who are as plugged into an organization as Joe and Tim are, is a big part of WEEI’s success. The mix of familiarity when you hear Red Sox baseball on the radio, coupled with informative announcers, turns listeners from casual baseball fans into avid listeners.

blankChicago CubsPat Hughes and Ron Coomer – as told by Mitch Rosen.

Baseball on the radio is like a great friendship, or a terrific book you cannot put down. The intimacy of the game on the radio is like no other sport or relationship listeners have with the medium. With most of the season taking place during the summertime months, I truly believe baseball on the radio brings the listener back to his or her youth and memories of going to games or listening to games.

What makes a Cubs game special is that play by play announcer Pat Hughes truly paints a picture to people listening on traditional radio’s, car radio’s, or mobile/digital devices. One can close their eyes and truly imagine themselves at Wrigley Field or other stadiums when the Cubs are on the road. To personally witness a World Series broadcast (2 feet from Pat and Ron) last year on the radio was a career highlight. I saw the emotion on Pat’s face, and the tears pouring out of our Cubs analyst Ron Coomer’s eyes and it’s a sight I will never forget, nor will the close to 1 million people who were listening. I really believe that Pat’s call when he said and I’m paraphrasing, “you will remember where you were when you heard The Cubs have won The World Series” says it all.

Baseball on the radio and consumers become friends thru good and bad times, meaning winning or losing seasons. There is nothing like it. The hometown call has a special importance to fans of a local team, and we’re lucky to have Pat and Ron capturing every moment of the defending world champion Chicago Cubs.

blankChicago White SoxEd Farmer and Darrin Jackson – as told by Dave Zaslowsky.

The White Sox broadcast features Ed Farmer and Darrin Jackson, two former Sox players who have become as much a part of the lives of White Sox radio listeners as deep dish pizza, The John Hancock Building and 16 inch softball! This is Farmer’s 25th season behind the mic, and his 8th with Jackson who has been a member of the Chicago White Sox Radio Network for 17 years.

Sox games are heard on flagship station WLS AM-890, and what resonates with me most is the passion and comfort Sox fans feel for the broadcast. The core of Sox radio listeners are blue collar and Ed and DJ fit right in when telling stories from when they played for the team. They also have a unique ability to make everyone feel like family. In today’s radio world, a lot of broadcasters don’t stay too long in one spot, but that’s not the case with Ed and DJ.

Ed grew up on the south side of Chicago and often tells the story of how his mom took him to old Comiskey Park when he was a child and how he couldn’t believe “They played baseball in this building”. He promised that he’d one day play for the White Sox, and everyone who has listened to more than one Sox game on the radio knows that story.

DJ brings a wealth of baseball knowledge to the booth and a direct tie to some of the most beloved former Sox players having been teammates with Frank Thomas, Tim Raines, Jack McDowell, Paul Konerko and Ozzie Guillen. Every play on the field, every question from Ed, and even the foul balls that make their way into the booth are handled the way Sox fans expect – with excellence.

The White Sox are currently rebuilding and relying on younger players to mature and develop to help them enjoy brighter days. Whether they win or lose though, fans will get to know this team as if they were being introduced to new family members, by old family members, and that’s what makes Ed and DJ an incredible listen!

blankCincinnati RedsMarty Brennaman and Jeff Brantley – as told by Mo Egger.

Few things are as unique to broadcasting in Cincinnati as a Reds game on the radio. This is a city with great baseball and broadcasting heritage, and listeners here demand that if the team isn’t very good, the broadcast better be. Which, for the last 43 years, it has been.

The voice of the Reds since 1974 has been Marty Brennaman, a Ford Frick Award winner. I’d argue that with the retirement of Vin Scully, he’s baseball’s greatest active radio broadcaster. Marty is able to do something increasingly rare in his profession – balance detailed play-by-play with great storytelling while not necessarily being a mouthpiece for the team. When circumstances demand that he be critical, Marty is sharp and pointed with his criticism, at times to the dismay of some listeners. But there’s no one in our market who speaks with the authority that he does, and no one can make the critical moments of a mid-May game between two bad teams sound like they’re deciding a big playoff game in October.

His partner on most broadcasts – and the Reds do employ a number of different announcers – is former big league pitcher Jeff Brantley. Jeff’s country drawl and laid-back demeanor compliment Marty and few things sound like a lazy summer afternoon on the patio more than the innings that Jeff handles play-by-play. But few are as astute in their analysis of the game, especially when it comes to pitching.

I don’t know that a Reds broadcast would work in New York, or Los Angeles. Marty himself has said that. There’s something uniquely Midwestern about a Cincinnati Reds broadcast, and while I work for a cluster of radio stations that employs some of the best personalities in the business and has the rights to every Cincinnati sports property, Reds broadcasts with Marty and Jeff behind the microphones are – in my opinion, at least – our most important asset. I highly recommend giving them a listen sometime.

blankCleveland IndiansTom Hamilton and Jim Rosenhaus – as told by Nick Camino.

In the past 25 years of Cleveland Indians baseball, there may not be a name more synonymous with the Tribe than radio play-by-play man Tom Hamilton, appropriately referred to as “The Voice of the Tribe.” From his exciting calls, to his knowledge of the game, as well as the respect he has gained from players in the clubhouse and countless managers, Hamilton is a hometown fan’s dream.

“Hammy” as he is affectionately called, isn’t afraid to share his opinion even if he has to be critical of the Tribe. In my mind, Hamilton is the best in baseball and Cleveland is fortunate to have him.

Hamilton’s partner, Jim Rosenhaus spent years calling games at Triple-A for the Buffalo Bisons, and all of his hard work has certainly paid off, teaming up with Hamilton in 2012 full-time after the retirement of Mike Hegan. Since then, fans have warmed up to Rosenhaus who has a great feel for the game and is quick with analysis whenever the time feels appropriate to add it.

Similar to Hamilton, Rosenhaus works tirelessly hitting both the home and visiting clubhouses getting to know the ins and outs of not only the Indians but their respective opponents. “Rosey” as many fans call him, has quickly become a valuable asset to Indians broadcasts and his hard work and dedication to Tribe baseball and helping run the entire Cleveland Indians Radio Network is something that has paid great dividends for both listeners and the club.

blankColorado RockiesJerry Schemmel and Jack Corrigan – as told by Brandon Krisztal.

Jack Corrigan and Jerry Schemmel form the classic baseball radio play-by-play team. Jack’s been calling baseball for the better part of 30 years, first on television in Cleveland and now in Denver for nearly 20 years. Jerry joined the broadcast in 2010 (after two decades of calling NBA games in Minnesota and Denver) and the two displayed instant chemistry.

The easiest way to describe their call is informed and easy-going, but not flashy or over-the-top. They certainly can elevate their emotional level when the game dictates but they never make the game about them. When I say classic baseball style, maybe it’s their midwestern roots that help shape their easy-going style, but both Jack and Jerry sound how you’d expect a guy from Cleveland (where Jack grew up) and a guy from Kansas (where Jerry is from) to sound.

While catchphrases may not be everyone’s cup of tea, Jack has one of the best I’ve ever heard. When a Rockies player hits a home run, Jack, exclaims “touch-em-all-time!” I’ve always appreciated how understated but appropriate and cool that call is. It’s simple but certainly conveys exactly what it needs to be.

Playing sports at a high level is certainly no requirement to calling a good game in any sport, but both Jack and Jerry played college sports (Jack played football at Cornell, and went to training camp with The Dallas Cowboys, and Jerry played baseball at Washburn University and Coached there as well) and that can only help inform their call. They have an understanding of mindset and competition that not every play-by-play duo has.

Understandably, you may not have caught a Rockies game, but, if you’re within 1,000 miles of Denver, driving on a summer night, there’s a good chance you can pick up a Rockies game loud and clear on 850 KOA-AM, one of the strongest signals in the country. I urge you to tune in for a few innings, and check out Jack and Jerry, because their call will take you back to a time when the world was a simpler place and the only way you could really enjoy a baseball game was by listening.

blankDetroit TigersDan Dickerson and Jim Price – as told by Jamie Samuelsen.

Dan was raised listening to Ernie Harwell call Tigers games, and Jim played for the legendary (at least in Detroit) 1968 Tigers. So they are both Michigan and Detroit through and through which matters in Detroit about as much as it matters in any market in baseball. Listeners know how much these guys care about the team and it shows in both success and struggle.

Dan has fully embraced sabermetrics, and while he doesn’t go on and on with advanced stats, he’s more than willing to drop in a few numbers and stats that will further a conversation. His preparation is meticulous and it shows in his performance. He’s also outstanding at identifying pitch location and movement which leads to terrific discussions in game with Price, a former catcher.

Jim is a classic folksy color man. He’s a former big leaguer who played on the 68 Tigers, and remains good friends with Al Kaline, and makes sure that you know that. He’s done a great job in recent years looking at the Tigers through a more a critical lens. The Tigers have a massive payroll and have struggled at times, and Price is more than willing to point out poor execution, poor effort or a disappointing approach at the plate. He also has a few catch phrases (“art of pitching”, “yellowhammer” and “nice area”) that he now says with a bit of a wink to the listeners – knowing that they’re listening for them.

Together Dan and Jim are comfortable which is the goal of every MLB broadcast. They both worked with – and received the blessing from – the late, great Harwell who was royalty in Detroit. After more than a decade together, they represent the sound of summer on the radio in Detroit.

Barrett Blogs

Barrett Sports Media’s Top 20 National Sports Radio Shows of 2022

“A total of 101 shows were eligible for voting consideration in the National Sports Radio Shows category.”

Jason Barrett

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The 8th annual BSM Top 20 series kicks off with a look at the Top 20 National Sports Radio Shows of 2022. These shows have the largest reach in America, and are distributed by the largest networks in the industry, airing across hundreds of radio stations, as well as on various digital and television outlets.

As you review this year’s selections, please remember that the results represent the collective opinions of forty six (46) industry executives. I’d like to thank Alex Reynolds, Stephanie Eads, and Dylan Barrett for helping with the Top 20 process, and Steve Kamer Voiceovers for being our exclusive sponsor for this year’s Top 20 series. Steve’s voice is heard across the nation on many top shows, stations, and networks, and if you’re not familiar with his work, take a second to learn what makes him stellar at his craft by clicking here.

As it pertains to the voting, here are a few key things to be aware of.

– These results are based on 2022’s performance. 2023 changes have no effect on the voting.

– Our executive panel consists of forty six (46) program directors and corporate executives from a number of top broadcasting companies including Audacy, iHeart, Cumulus, Beasley, Hubbard, Good Karma Brands, ESPN Radio, FOX Sports Radio, SiriusXM, Spotify, and independently owned and operated radio stations. We involve a large number of people in this process in order to include feedback from all parts of the country, as well as to prevent the results from heavily favoring one company.

 A total of 101 shows were eligible for voting consideration in the National Sports Radio Shows category.

– Voters choose their Top 20 based on a myriad of factors including the ear test, originality, ability to entertain, multi-platform impact, on-air chemistry, and ratings success. Keep in mind that voters live in different cities, have different tastes, and value certain factors higher than others. This isn’t a perfect science, but it’s the best system we’ve been able to come up with to showcase how sports radio’s brain trust view the best in the format.

And that brings us to the rankings for this year’s National Sports Radio Shows. For only the 2nd time in 8 years, we have someone at the top other than Colin Cowherd. The winner this year for best National Sports Talk Show of 2022 is The Pat McAfee Show. It was a close race, which included Cowherd earning more first place votes, eighteen (18) to McAfee’s twelve (12), but Pat scored seven more votes in the 2-5 range, allowing him to prevail by seventeen points. McAfee’s show is now consumed through podcasts, YouTube, and social media but 2022 did include eight months of distribution on SiriusXM’s Mad Dog Sports Radio. We congratulate Pat, AJ, and the entire crew on earning this year’s top honor, as well as every other show which appeared on this year’s list.

Now, here are the full results of “BSM’s Top 20 National Sports Radio Shows of 2022!”

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Additional Notes:

  • The Herd w/ Colin Cowherd earned a category best eighteen (18) first place votes. The Pat McAfee Show was second with twelve (12).
  • 21-25 was occupied by Outkick 3602 Pros & a Cup of Joe, The Zach Gelb Show, Spain & Fitz, and Bart & Hahn.
  • The closest contest saw You Better You Bet edge Ben Maller by 4 points.
  • Of the 101 shows eligible for consideration this year, 9 received at least one 1st place vote.

Here is the remaining schedule for the BSM Top 20 of 2022.

  • Tuesday February 7 = The Top 20 Major/Mid Market Sports Radio Morning Shows of 2022
  • Wednesday February 8 = The Top 20 Major/Mid Market Sports Radio Midday Shows of 2022
  • Thursday February 9 = The Top 20 Major/Mid Market Sports Radio Afternoon Shows of 2022
  • Friday February 10 = The Top 20 Major/Mid Market Sports Radio Program Directors of 2022
  • Monday February 13 = The Top 20 Major/Mid Market Sports Radio Stations of 2022

To view prior years of BSM’s Top 20 results, click here.

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Jeff Catlin, John Mamola, Gordy Rush & Maggie Clifton Join The 2023 BSM Summit Lineup

Jason Barrett

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We’re less than two months away from the 2023 BSM Summit in Los Angeles. This year’s conference takes place on March 21-22, 2023 at the Founders Room inside of the Galen Center at USC. Many industry professionals are set to attend but sports media folks tend to be a last minute crowd whether it’s buying a ticket, reserving a room or committing to be a sponsor. Yes, tickets, rooms, and a select few sponsorships are still available, but the longer you wait, the more you risk not being in the room, featured as a partner, and paying higher prices for travel. To make sure you have a seat and a place to stay, log on to BSMSummit.com. For sponsorship inquiries, email Stephanie at Sales@BarrettSportsMedia.com.

I am really excited about this year’s Summit. The venue is tremendous, the agenda is coming together nicely, and there’s no doubt we’ll have great weather when we gather in LA. Some have asked me why I don’t reveal the full schedule of sessions months in advance, and it’s because I believe in swinging for the fences and trying to do big things. To do that, you’ve got to be willing to invest time and explore every opportunity that can be impactful. It’d be much easier to fill the schedule and be done with everything but if it’s going to take a little longer to deliver the best speakers, discussions and experiences for all in the room, then that’s what I’m going to do.

Those involved in the creation of this conference know that I set a very high standard for it. We’ve run some great events over the years, and it’s because we put everything we have into making sure each session is valuable to a different segment of the industry. My goal each year is to present an action packed agenda that helps people learn, gain access to information to improve themselves and/or their brands, and create a few connections and memorable moments to justify it being worth a few days away out of the office or studio. If we can do that, it makes the sacrifices worthwhile. If we can’t execute at a high level, then I’d probably pass on doing it.

Before I tell you about the four people we’re adding to our speaker lineup, I do want to remind you that we recently announced a contest for California college students. We’re giving away ten (10) FREE tickets to the show courtesy of Steve Kamer Voiceovers. If you know a student in California please let them know about this. If they’re not in California but want to attend the event, we’ve created a special college rate to make it affordable for young people. Everything is listed on BSMSummit.com.

Now, for the new additions to the lineup.

I’m excited to welcome Jeff Catlin of The Ticket in Dallas to the Summit. This will be Jeff’s first Summit visit, and I appreciate him making time to share his programming wisdom with the rest of the room. Jeff will be part of a programming panel that kicks off day #2. That panel will include Jimmy Powers of 97.1 The Ticket in Detroit, Raj Sharan of Denver’s Sports Station 104.3 The Fan, and our next addition, John Mamola of WDAE. John has been at all of our events dating back to our first test event in Chicago. I’m looking forward to giving him an opportunity to offer his programming insights alongside this talented group.

Also joining the Summit lineup is Maggie Clifton, Blue Wire’s Senior Vice President of Business Development. Maggie has played a vital role in growing Blue Wire’s revenue, and I’m looking forward to having her join Barstool Sports’ SVP, Head of Sales Matt Berger, and Magellan AI’s Chief Revenue Officer John Goforth on a panel that focuses on digital monetization.

Guiding that conversation will be Guaranty Media’s Gordy Rush. The Baton Rouge Vice President and General Manager who doubles as LSU’s sideline reporter on football broadcasts is well versed in monetizing content, and understanding the opportunities and challenges broadcasters face. I’m confident those in the room charged with maximizing digital revenue for their brands will gain great value from these four professionals.

There’s much more in the works that I’m looking forward to announcing in the coming weeks. Whether you own a company, manage a cluster as a GM, lead a sales team, host or produce a podcast or radio/TV show, buy advertising, oversee a brand’s social media strategy or program a network or local outlet, there’s something for every sports media professional at the BSM Summit. I invite you to come see for yourself. To do so, visit BSMSummit.com.

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Jimmy Powers to Receive The Mark Chernoff Award at the 2023 BSM Summit

“Jimmy received the most votes from our industry panel to become our third recipient of the Mark Chernoff Award.”

Jason Barrett

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As a former programmer turned consultant, I pay more attention than most to those who lead brands, manage talent, and create consistent success. When you look across the country at the hundreds of stations delivering sports radio content, and analyze who operates at a high level, there’s maybe ten to twenty who are changing the game, and others who are rising and hoping to become a bigger part of the conversation.

What makes this annual award special in addition to having Mark Chernoff’s name on it, is that it’s voted on by eighteen industry heavyweights. These are folks tasked with overseeing radio companies, major networks, and having exceptional track records of broadcasting success. So when they vote and an individual earns an honor, it means a little more.

If you’re in the business and follow sports radio, then you’re aware of Mark Chernoff’s accomplishments as a program director. He was one of the true architects and consistent winners, and his ability to excel as a sports radio manager has influenced and shaped many careers. Mark graciously agreed to be part of our awards ceremony a few years ago when I approached him with the idea in New York City. I’m thrilled to share that although he doesn’t attend many industry conferences on the west coast, he will be with us at the 2023 BSM Summit in Los Angeles for the ceremony.

Which brings me to this year’s winner.

It is my honor to congratulate the leader of 97.1 The Ticket in Detroit, Jimmy Powers. Jimmy received the most votes from our industry panel to become our third recipient of the Mark Chernoff Award. He follows Rick Radzik of 98.5 The Sports Hub in Boston, and Mitch Rosen of 670 The Score in Chicago. Jimmy will be in attendance at the Summit to pick up the award, and will take part in a program director panel at the show. Further details on that to be shared next week.

“It’s such a great honor not only to be mentioned in the same breath with Mark Chernoff, but to receive the ‘Mark Chernoff Award’ is really, really cool” shared 97.1 The Ticket Program Director Jimmy Powers. “With so many great program directors across the country who are deserving of this award, I truly appreciate the recognition.”

Since late 2009, Powers has led the Detroit sports radio station to unmatched local success. Brought in to build upon what was created by the late great Tom Bigby, he’s helped The Ticket become one of the format’s best examples of success. The station has consistently dominated the Male 25-54 demo, while also becoming a ratings force with Persons 12+ and Adults 25-54.

“Jimmy has done an amazing job over the years running 97.1 the Ticket,” said legendary sports radio programmer Mark Chernoff. “He knows how to work with talent, and maintain balance while managing relationships with the Lions, Tigers, Red Wings and Pistons, which is not an easy job. The ratings remain high, and the Ticket continues to be one of America’s top sports stations, which reflects the great work Jimmy has done as the station’s program director.”

In addition to delivering double digit shares, quarterly ratings wins, and presenting a star studded lineup and Michigan’s top sports franchises, The Ticket has taken home plenty of hardware too. The station has won the Marconi award for best sports station in 2016 and 2022. And now, they can add the 2023 Mark Chernoff Award to their trophy case.

“2022 was another big year for The Ticket, and many in Detroit deserve credit for the brand’s consistent success, but none more so than their exceptional brand leader, Jimmy Powers,” added BSM President Jason Barrett. “Jimmy has been a staple of consistency, guiding one of the crown jewels of sports radio, managing top personalities, important play by play partnerships, and helping the brand generate large revenues. I’m thrilled that our industry voters took notice of the fantastic work Jimmy has done and look forward to celebrating his career and accomplishments in Los Angeles this March.”

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