Connect with us
BSM Summit
blank

Sports TV News

NBC Adds Earnhardt Jr. to Super Bowl and Olympic Coverage

Jason Barrett

Published

on

blank

Last July, Dale Earnhardt Jr. and NBC Sports announced the popular NASCAR driver would join the network as an analyst for the 2018 NASCAR season. Earnhardt’s contract with NBC Universal allows him to be used on a wide range of platforms which will be on full display over the course of the next few weeks.

With the start of the NASCAR season around the corner, NBC will first use Earnhardt on the network’s coverage of Super Bowl LII on Sunday, February 4, followed by the XXIII Olympic Winter Games, beginning Thursday, February 8.

I’m excited to get to work with my new NBC family. Beginning with two huge events like the Super Bowl and Olympics, right out of the gate, should be quite the introduction. I’m looking forward to raising the profile of NASCAR, and all that we’re going to be doing during the 2018 season, said Dale Earnhardt Jr.

With two weeks leading up to the big game to analyze the Super Bowl, networks try to get creative and attract a broader audience. Adding Dale Earnhardt Jr., who was voted by fans as NASCAR’s most popular driver for 15 consecutive years, to their Super Bowl and Olympic coverage is an interesting way of jump-starting his media career.

His exact role in Minnesota was not defined, but NBC states Earnhardt will “share his great sense of adventure” participating in outdoor events and activities. In terms of the Olympics, Earnhardt will be connected with speed skating and bobsled events, providing analysis by comparing the sports with race car driving.

“We can’t wait to get Dale’s take on what is one of the most compelling aspects of the Winter Games – sports that offer a mix of speed with the prospect of danger, an equation that he knows very well. But instead of the turns at Daytona, it’s the downhill, the luge, and the short track oval. And I think he will have something unique to offer about the need for speed on snow and ice,” said Jim Bell, President, NBC Olympics Production and Programming.

Brandon Contes is a freelance writer for BSM. He can be found on Twitter @BrandonContes. To reach him by email click here.

Sports TV News

FanDuel TV Strikes Deal With ONE Championship Martial Arts

“We’ve long respected the content the ONE Championship team is producing and are looking forward to bringing their action to our audience through FanDuel TV and FanDuel+.”

blank

Published

on

blank

FanDuel TV and ONE Championship Martial Arts have struck a deal that will see the MMA, Muay Thai, kickboxing, and submission grappling series air weekly events on the newly launched channel.

“We’re eager to continue expanding the variety of content we’re offering at FanDuel TV to introduce our audience to emerging sports,” said FanDuel Chief Commercial Officer Mike Raffensperger. “We’ve long respected the content the ONE Championship team is producing and are looking forward to bringing their action to our audience through FanDuel TV and FanDuel+.”

ONE Championship is a top-five global sports property for digital viewership and engagement according to Nielsen measurements.

“We are thrilled to join the FanDuel TV lineup and give our passionate U.S. audience yet another way to engage with ONE Championship,” said ONE Championship Chairman and CEO Chatri Sityodtong. “Having a quality partner in FanDuel will help raise the profile of our company in the region and provide their viewers with action-packed martial arts events like they have never seen before.”

Continue Reading

Sports TV News

Bob Costas Re-Lives First Announcing Assignment For NBC

“My biography usually says I began with them in 1980, but technically the first time I was on the air with them was in December 1979.”

blank

Published

on

blank

Legendary sports broadcaster Bob Costas appeared on KNBR’s Tolbert & Copes Thursday to discuss the death of Baseball Hall of Famer Gaylord Perry. But before the conversation turned to the recently departed pitcher, the show asked Costas about what he has announced that would surprise someone. He reminisced about his first time on the air for NBC.

“My very first assignment for NBC, my biography usually says I began with them in 1980, but technically the first time I was on the air with them was in December 1979,” Costas recounted. “There was a program on NBC then called Sports World. It was an anthology series that was their answer to the gold standard, ABC’s Wide World of Sports.

“So they traveled the globe, like Wide World of Sports did. So they sent me, wearing a red NBC jacket, to Tokyo to cover a sumo wrestling tournament with seven-time world power-lifting champion Larry Pacifico as my color man. Now, this is all the Japanese I learned as we came on the air: ‘Minasan kon’nichwa watashinoamaeha Bob Costas’, which means ‘Hello everyone, my name is Bob Costas’. If ever there was typecasting, when they sat and looked at their roster of announcers and went ‘Who should we send to the sumo wrestling? It’s gotta be Costas, who’s entire body weight would constitute one meal for the sumo wrestling champion.”

Costas departed NBC Sports in 2019 after 40 years with the network, announcing MLB, NBA, and the Olympics, in addition to his work with the network’s sumo wrestling coverage.

Continue Reading

Sports TV News

Matt Leinart, Alex Smith Make Wager Over Pac-12 Championship Game

“I gotta be honest with you: I’m not that nervous. I know that sounds kind of arrogant and confident.”

Avatar photo

Published

on

blank

FOX Sports analyst Matt Leinart and ESPN analyst Alex Smith have made a friendly wager over the upcoming Pac-12 Championship Game.

USC, Leinart’s alma mater, is slated to play Utah, where Smith attended, in the game Friday evening on FOX from Las Vegas.

The two agreed to don the other player’s jersey. “At least it will be 11,” Smith said, noting he and Leinart both wore the number during their playing days.

“I gotta be honest with you: I’m not that nervous,” Leinart said when presented with the offer. “I know that sounds kind of arrogant and confident.” Smith jokingly responded by calling USC “Free Agent University”. He added he would overnight Leinart a jersey to ensure he had one if the Utes were victorious.

Continue Reading
Advertisement blank
Advertisement blank

Barrett Media Writers

Copyright © 2022 Barrett Media.