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Under The Radar – April 4, 2018

Jason Barrett

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Welcome back to another week of UTR. Our mission with this column is to catch you up on some of the activity that may have slipped by you in sports media circles while you were busy trying to improve your radio station or show. If you have future news to share please pass a tip along via email to JBarrett@hvy.tcp.mybluehost.me. Now, here are the latest developments.

New San Diego sports/talk/rock station 97.3 The Machine debuted March 2nd and in less than a month the brand has come under attack. Dan Sileo has been involved in a series of social media exchanges with Darren Smith and Scott Kaplan of Mighty 1090 and new morning host Kevin Klein earned himself a spot in hot water after posting an image of the Coronado Bridge with the caption “JUMP” and the additional text “to a new morning show.” The problem with that post is that the Coronado Bridge is known for having one of the highest suicide rates of any place in the country and using the word “jump” showed a lack of awareness. The poorly thought out post has resulted in local backlash, Klein’s morning show being delayed, and public comments from San Diego Padres CEO Ron Fowler who has expressed concern over the team being affiliated with station. “We’re going to get through this first home stand, then sit down and evaluate it (the relationship with The Machine),” said Fowler. “We’re going to assess our legal obligations. We just want a good radio partner that’s not offensive to the community.” Deadspin didn’t do the brand any favors either with this scathing review.

Boomer Esiason and Gregg Gionnatti are less than thrilled with Chris “Mad Dog” Russo of SiriusXM‘s “Mad Dog Radio” after the former FAN host took a few jabs at his former station’s lineup during a TV conversation with Mike Francesa on the MLB Network. During an on-air exchange between Russo and Francesa, Mad Dog joked that The Fan would soon have lineup openings. Francesa played along and asked “who’s leaving?” The comments ticked off WFAN‘s morning team, leading Esiason to label the duo as “classless” and point out how the two men are only in the news when they’re talking about their former station. To hear the comments made my both parties and my follow up opinion on the situation click here.

Speaking of WFAN, midday host Evan Roberts has launched a podcast. The new digital offering will allow Roberts to explore topics he doesn’t spend a ton of time on during his radio program with Joe Beningo such as pro wrestling, the baseball hall of fame, fatherhood, TV shows, and more. To hear the debut episode click here.

Congratulations are in order for Damon Bruce. The San Francisco afternoon host on 95.7 The Game recently signed a new three-year contract extension to remain installed as The Game’s homerun hitter in PM drive. Bruce joined the station in March 2014 after spending a decade at KNBR 680/1050.

Seven-time MLB All-Star Matt Holliday has taken the plunge into the broadcasting business. The former Rockie, Cardinal, Athletic and Yankee has joined SiriusXM‘s MLB Network Radio lineup. Future details of Holliday’s on-air involvement will be announced soon.

Following the exit of Ben Heisler, 610 Sports in Kansas City is shuffling the deck behind the scenes. APD and morning producer Steven Spector has moved into afternoons to oversee The Drive with CDot and Fanning. Ryan Witkowski who had been producing The Day Shift with Bink and Lake earns an earlier wakeup call and now starts his day alongside Bob Fescoe, Mike Welch and Josh Klingler. Taking Witkowski’s place in middays is Stephen Serda, who receives an internal promotion but still maintains involvement with Ron Hughley on the evening show.

Bomani Jones is back on the podcasting circuit. The former ESPN Radio afternoon host who remains involved on ESPN television and will soon co-host a daily TV show with Pablo Torre has produced a new episode of his podcast “The Right Time with Bomani Jones.” The plan is for the podcast to be made available bi-weekly. To hear the latest show click here.

Continuing with ESPN related news, former producer turned podcast host, speaker, and author Jason Romano is conducting a webinar on Thursday April 26th to teach people the 5 essential steps to breaking into the broadcasting/media business. For more information on how to sign up click here.

Kaila Burns-Heffner is transferring from ESPN’s Bristol headquarters to the company’s Charlotte location. Burns-Heffner is expected to contribute in event production on the network’s college sports programming.

After departing ESPN a few weeks ago, Jim Trotter has a new home. The talented football reporter has signed on with the NFL Network and NFL.com.

In addition to losing Trotter, ESPN now has a hole at The Undefeated. Talented writer Mike Wise has announced he’s leaving the website. In a post on social media, Wise said his three-plus years with The Undefeated paralleled some of the most chaotic, turbulent times he’s ever been a part of at a media company. Despite the drama, he felt the brand produced good work and a number of genuine friendships were made. Wise’s current plan is to work on a biography of 1964 10K Olympic champion Billy Mills, and hopes to share additional professional news in the near future.

Longtime Dallas sports media columnist Barry Horn is no longer with the Dallas Morning News. He had written about the business since the 1990’s. No word on if the newspaper will replace his position.

Sticking with the subject of sports media writers, after leaving Sports Illustrated for The Athletic, Richard Deitsch has started a new podcast. You can hear it by clicking here. Deitsch’s former teammate Jimmy Traina has taken over the SI Media Podcast. You can hear current and future episodes by clicking here.

In podcast promotional news, ESPN received some positive press from Time. The respected publication listed the network’s 30 for 30 podcast and The Lowe Post podcast with Zach Lowe as two of the best digital audio offerings available. To read the article click here.

St. Louis radio and television personality Angella Sharpe has added a new employer to her resume. The St. Louis Blues in-game arena host has accepted an opportunity with the Tampa Bay Rays to contribute as their in-game host and emcee. Sharpe says the position will not impact her duties with the Blues.

And Matt Lombardo has landed a new opportunity. The former 97.5 The Fanatic host, update anchor and Eagles reporter has joined the Star-Ledger as a reporter working on the New York Giants beat.

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Colin Cowherd: I Have Tried to Invest in MLS Teams Twice

“I think they’re smart. I think they’re boutique stadiums, their fanbases feel European. The in-game environment’s excellent.”

Jordan Bondurant

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Courtesy: FS1

Could we have seen FOX Sports Radio host Colin Cowherd having some sort of ownership stake in an MLS team? Cowherd said he tried, and then he tried again.

Talking about Inter Miami adding global superstar Lionel Messi on Thursday, Cowherd mentioned that he inquired about getting involved with the league, but the asking price at this point is too much for him.

“I have twice tried to invest in the MLS, and I just can’t afford it,” Cowherd said. “I think they’re smart. I think they’re boutique stadiums, their fanbases feel European. The in-game environment’s excellent. The academy is slowly becoming something, but it is becoming something their academy system. And they are now on a regular basis going and getting the world’s biggest soccer stars.”

Colin pointed out that Messi is the most popular athlete in the world, boasting social media followings and name recognition that easily eclipses that of superstar athletes like LeBron James and celebrities like the Kardashians and Beyonce. So not only is Messi’s signing a monumental moment for Inter Miami owner David Beckham, but it’s a feather in the cap signing for Major League Soccer as a whole.

“Messi is massive for the MLS. It’s the biggest moment in the history of the franchise,” he said. “Think Beckham times two. And Beckham was big when he arrived here in the States.”

“I think it’s cool that the MLS, our domestic soccer league, can go out and bring a superstar – not a star, a mega superstar on our soil regularly,” he added.

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San Antonio’s Sports Star Shuffles Weekday Lineup

“The station also announced a new show hosted by producer James Pledger which will air from 6-7 p.m. and debut on Monday.”

Jordan Bondurant

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A few days after eliminating its midday show, 94.1 FM San Antonio Sports Star has announced further changes to its local weekday lineup.

Gone is Jimenez & Spence, hosted by Mike Jimenez, who was let go last week, and program director Tim Spence. Afternoon show The Blitz with Jason Minnix and Joe Reinagel is shifting back an hour and will air from 2-6 p.m.

The station also announced a new show hosted by producer James Pledger which will air from 6-7 p.m. and debut on Monday.

Pledger has been a longtime contributor to San Antonio Sports Star, producing The Blitz in addition to hosting a Saturday morning show. He will continue in those roles while also adding his hourlong daily program.

“I’ve worked for this for so long,” Pledger told local CBS affiliate KENS. “I have long wanted to be in both worlds because of the creativity that I use when producing, how it differs from creating a show.”

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Andy Gresh: Lionel Messi, Apple is Doing Dirty Work For NFL Digital Distribution

“Those NFL owners in that MLS room, they’re watching what’s going on with all this digital stuff.”

Jordan Bondurant

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Courtesy: Audacy

Aside from the PGA/LIV Golf merger, another sports news story that dominated the headlines was the decision of soccer icon Lionel Messi to join Inter Miami in Major League Soccer.

Messi will become the biggest name to suit up in MLS, and on WEEI on Thursday, host Andy Gresh believes league media partner Apple will stand to gain the most out of Messi mania.

Apple and MLS agreed to a 10-year media rights deal worth $2.5 billion ahead of the 2023 season, making the tech giant’s streaming platform the home for the vast majority of league contests.

Apple was also long considered a frontrunner to land the NFL Sunday Ticket package before bowing out late in the process. Google and YouTube ultimately ended up with the package.

But Gresh pointed out that there is a good number of MLS franchise owners that also own NFL teams.

Atlanta Falcons owner Arther Blank owns Atlanta United, Carolina Panthers owner David Tepper owns Charlotte FC, the Haslam family owns the Cleveland Browns and the Columbus Crew, Robert Kraft is the New England Patriots owner and also owns the New England Revolution, the Kroenke family owns the LA Rams and the Colorado Rapids, and the Hunt family, which runs the Kansas City Chiefs, also owns FC Dallas.

“If you look at the ownership group of the MLS, there is a lot of NFL crosspollination there,” Gresh said. “Now this Messi deal is really based on Apple TV, because you can stream it anywhere. It’s all over the place. It’s worldwide distribution for your product.”

“Those NFL owners in that MLS room, they’re watching what’s going on with all this digital stuff,” he later added.

The discussion over the NFL looking at the feasibility of expanding into Europe came up, and Gresh felt like Apple could play a role in helping football fans in America and across the world experience a full day of action.

“Whether it’s a 9 o’clock eastern kick that porks the west coasters or the other way around, either way you’re trying to make it the worldwide game,” he said. “You’ve got to have that big platform distribution. This is where I think MLS might be doing some dirty work for those NFL owners and kind of priming the pump to make the digital pot that much bigger, so that if you want to have a team in London or Barcelona you can get these different European ownership groups in there.”

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