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Peter King Leaving Sports Illustrated for NBC Sports

Jason Barrett

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After 29 years, Peter King is moving on from Sports Illustrated. The senior writer, founder of the popular NFL website The MMQB, and one of the most respected voices in football has accepted an opportunity with NBC Sports, bringing his nearly three decade run with SI to an end.

“When Sports Illustrated was good enough to allow me to start The MMQB five years ago, I wanted to introduce a group of promising young journalists to the SI audience and give them a chance to develop into prominent voices on the pro football scene,” said King. “We’re fortunate now that Jenny Vrentas, Robert Klemko, Andy Benoit, Albert Breer, Conor Orr, Jonathan Jones, Tim Rohan, Jacob Feldman and Kalyn Kahler—average age: 30—have grown into an excellent team, with a group of superb editors. It’s time for them to have the opportunities I’ve had over the years, and to do some of the stories and projects I’ve done that they’re more than ready to do.”

King will begin his new venture with NBC this July. As part of his new opportunity he’ll write a weekly Monday morning NFL column for NBCSports.com; appear regularly on NBCSN’s and NBC Sports Radio’s PFT Live with Mike Florio; and continue contributing to Football Night in America. He’ll also resume his popular NFL training camp tour, filing his column from the road and offering occasional video or written reports from team to team throughout the preseason.

“I’m thrilled to be joining NBC Sports full-time after working with the football crew there since 2006. I’ve loved my time there, both in the studio and doing longer features for Football Night in America, and the chance to bring my column there felt like a perfect match to me,” King added. “I loved my time at Sports Illustrated. Quite frankly, it was very tough for me to leave. But the only place that felt like a great fit after my years at SI was NBC, which has always made me feel like a member of the family.”

“Peter has been one of the most prolific and respected NFL writers for decades, and we’re thrilled to host his work exclusively on NBC Sports Digital platforms,” said Rick Cordella, Executive Vice President and General Manager, Digital Media, NBC Sports Group. “With the addition of Peter and his Monday morning column, we now have the most complete NFL digital portfolio in sports as we stream primetime television’s number one show, Sunday Night Football; provide continuous football news and analysis on Mike Florio’s Pro Football Talk; and produce unparalleled fantasy football information on Rotoworld.com.”

Similar to what ESPN has done with Adam Schefter, NBC will also provide King with an opportunity to expand his horizons. The network says King will be included on the network’s coverage of its most high-profile events, including the Stanley Cup Final, the 2020 Tokyo Olympics, and more.

“As one of the best NFL reporters in history, Peter’s information, storytelling, and analysis make us better across the board,” added Sam Flood, Executive Producer and President, Production, NBC Sports & NBCSN. “With Peter expanding his NBC Sports presence from Football Night to PFT Live and digital, football fans are the big winners.”

“Peter, in my opinion, is one of the five most important figures in SI history,” says SI editor-in-chief, Chris Stone, “one, for the following he’s built covering North America’s most popular sport, and two for his willingness to embrace new approaches to journalism and storytelling, most notably with the creation of The MMQB, first as a conversation-setting column in 1997, then as a conversation-setting website in 2013.”

King has flirted with the possibility of leaving SI before, but when push came to shove, chose to stick it out with his longtime employer. However, the Meredith Corporation, which owns SI, has chosen to sell the popular sports brand, leaving the future unclear. Couple that uncertainty with layoffs and a number of high profile defections, and King decided that it was time to roll the dice on a new adventure.

“I just felt it was time to move on from the 24/7-ness of football coverage and try something a little bit different. My 29 years at Sports Illustrated have been, collectively, a dream come true. I’ll always be grateful to Mark Mulvoy for hiring a green 31-year-old kid in 1989, just as I’m grateful to my current boss, Chris Stone, for the opportunities and support he’s given me in recent years. For three decades, I’ve had the job of a lifetime in the sports media business, and I will be forever grateful to SI. I leave at the end of May with immense gratitude to my editors over the years and to my staff at The MMQB since 2013. Thanks, from the bottom of my heart.”

Sports TV News

Pedro Martinez: ‘Never Imagined’ TV Career

“And the reason I’m here, it’s not because of the camera, it’s actually because it gives me an opportunity to remain linked to the game, remain linked to what’s going on, the different changes the game is offering right now, adjusting to different things.”

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As the Major League Baseball season comes to a close and preparations for the playoffs begin, MLB Network and TNT analyst Pedro Martinez joined The Press Box podcast to discuss his time as a television analyst.

When asked what he liked about working in television, Martinez didn’t hesitate with his answer.

“I think it’s a platform and the opportunity I have to bring to the audience what I know, what I think, what I understand and broadcasting gives me the opportunity to continue to have that communication with the people, the young athletes and fans. At the same time, I’m able to continue to learn and transmit some of the things that I would love to show everybody by playing but my body doesn’t allow me, but my mind does.

“This is a great way to bring the right information to the people, but I take advantage of the platform to communicate with my fanbase, the player’s fanbase, and the voice behind the players and the situations that come up, I can actually teach the audience some of the things that I understand from my point of view.”

A media career was never in the cards for Martinez. At least that’s what he thought during his playing career.

“I swear to god, it’s the only thing I never imagined. I never thought I would like being in front of a camera,” Martinez said. “And the reason I’m here, it’s not because of the camera, it’s actually because it gives me an opportunity to remain linked to the game, remain linked to what’s going on, the different changes the game is offering right now, adjusting to different things.

“You learn so much just by having access to information, having access to so many other different things. A lot of people would be surprised how much you can dig into and I think for everybody else, if they knew the kind of information we have access to, they’d be intrigued to come do what we do.”

He then said one of the things he would have never picked up on was how many pitchers tip their pitches, but due to all of the information, video, and relationships broadcasters have make that information readily available. He added his work in television has enabled more relationships with baseball players from his home country, the Dominican Republic.

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Sports TV News

Stephen A. Smith and Malika Andrews Get Heated Over Ime Udoka Coverage

“Excuse me, excuse me, excuse me, I listened to you,” Smith interjected, “you’re the one telling me to stop on my show. It ain’t happening.”

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Stephen A. Smith, Malika Andrews

On Friday’s First Take, Stephen A. Smith continued his stance regarding the public leaking of information surrounding Celtics’ Head Coach Ime Udoka relationship with a team staffer. He also went further by sharing his dismay that Udoka was seemingly the only person punished for the violation of company policy.

“Only he is in violation of the company policy?” Smith asked. “The woman who elected to have a consensual relationship with him is not in violation?” 

Before the end of the show, ESPN NBA Today host Malika Andrews called in the program and wanted to address Smith’s comments.

“Stephen A., with all do respect, this is not about pointing the finger. Stop,” Andrews said. “The fact that we are sitting here debating whether somebody else should have been suspended or not, we are not here, Stephen A., to further blame women.”

Smith would replay saying that his intention was not blame anyone outside of the Celtics coach.

“First of all, let me be very clear, I don’t appreciate where you’re going with that, I’m not blaming anybody but Ime Udoka,” Smith stated. “The fact of the matter is, he deserves to be fired if they were going to fire him. If you’re not going to fire him, then don’t fire him. My issue is all of this being publicized.”

Andrews tried to jump back in for further commentary but Smith stopped that and noted he didn’t appreciate being interrupted on “my show”.

“Excuse me, excuse me, excuse me, I listened to you,” Smith interjected, “you’re the one telling me to stop on my show. It ain’t happening.”

Andrews did thank Smith for clarifying his stance at the end of the segment. ESPN has removed access to the video from its YouTube channel by making it private.

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Sports TV News

Rich Eisen on Tom Brady Joining FOX: ‘I Gotta See It to Believe It’

“I think what Peyton Manning has done with his post-playing career is more of a blueprint that I would think Brady would follow.”

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Is 2023 the year we see Tom Brady in the broadcast booth for FOX? Rich Eisen isn’t so sure.

“I still gotta see it to believe it, I’ll be honest with you, man. I know it’s a great chunk of change and it’s a lot of money. I don’t know,” the NFL Network icon said on the most recent edition of the Sports Illustrated Media Podcast.

Tom Brady has taken his foot off the gas in 2022 in a more public way than fans are used to. He voluntarily missed eleven days of training camp and has announced that he will not be available to the Tampa Bay Buccaneers on Wednesdays during the season.

Eisen says if Brady is looking for a less demanding career, broadcasting isn’t the best option.

“It is a lot of work. And I’m not saying Brady’s not up for it, but if he’s been grinding for 23, 24 years, it’s still a grind in its own way.”

FOX signed Brady to a ten-year deal reportedly worth $375 million to start after he retires. He will be in the network’s top broadcast booth and also serve as an ambassador for the network’s coverage of the NFL.

Eisen says there is a much better model for Brady’s media career in his old rival Peyton Manning.

“I think what Peyton Manning has done with his post-playing career is more of a blueprint that I would think Brady would follow,” Eisen said. “Peyton Manning could be making that much money in the booth himself, right? Instead, he’s got his own production company and he’s doing the games, but not all of them, only 10 of them. And he’s doing them from his basement and he’s got the rights to the games!”

He added that Tom Brady “write his own ticket like that” if he chose to do something similar to what Manning has done with Omaha Productions.

Brady has not had much to say about his deal with FOX since the news became public. In June, he told Dan Patrick that he knows his first season in the booth will come with a lot of growing pains.

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