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NBC Has Been Prepping for This Week’s SNF Since June

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Fred Gaudelli, the executive producer for Sunday Night Football on NBC, spoke with The Athletic’s Richard Deitsch this week about his crew’s upcoming game. It is the Green Bay Packers on the road against the New England Patriots. It is a big deal because they are two of the leagues better teams and more iconic franchises. It is a bigger deal because it is only the second time Tom Brady and Aaron Rodgers have faced each other as starting quarterbacks.

Gaudelli says he found out his crew would get the game back in April, when NFL Vice President Howard Katz called him to confirm NBC wanted the matchup.

I was overjoyed,” Gaudelli said. “There was incredible excitement. Viewers have only seen this once. Now that Peyton Manning is gone, these guys are the two best (QBs) along with Drew (Brees). But Drew and Tom have met more times than Aaron and Tom. You want it because it has not been seen, you want it because you know you will be doing two of the better teams in football, and you want it because you have the potential for a game like we had with New England-Kansas City a couple of weeks ago (New England’s 43-40 win on October 14) where whoever has the ball last will win the game. All of the things that make for high ratings, you have a great chance of getting with this matchup.

With his crew, Gaudelli began brainstorming ideas for promos and in-game segments for this one game back in June. Some of those included a numerology segment about the number 12 and a piece on the definition of the word “mastery.” He knew it would be too much to fit into a single game broadcast. “There were so many great ideas and if you were doing a one-hour documentary on the matchup, you could do a ton of stuff.”

You can read the full article here.

Sports TV News

FOX Ends MLB Regular Season Coverage With Highest Audience of Season

FOX reeled in 2,657,000 viewers for its two game slate (Rays-Astros or Mets-Braves).

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MLB on FOX

FOX’s regular season coverage of MLB ended so strongly that it featured the best Saturday night baseball telecast on the network all season.

FOX reeled in 2,657,000 viewers for its two game slate (Rays-Astros or Mets-Braves). The Mets-Braves series was a battle of two teams trying to win the National League East division.

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Sports TV News

ESPN Unveils New NBA Graphics Package, Theme Song

The network unveiled a new scorebug, with colors for each team corresponding to what uniform they are wearing.

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As ESPN prepares for the upcoming NBA season, the network unveiled a new graphics package and theme song Tuesday.

The network unveiled a new scorebug, with colors for each team corresponding to what uniform they are wearing.

“Leading creative initiatives like this one are exactly what we envisioned when we created ESPN’s groundbreaking in-house Creative Studio almost two years ago,” said Carrie Brzezinski-Hsu, Vice President, ESPN Creative Studio. “We take sports from game to experience. It takes a dynamic collective of creative capabilities and storytellers to make fans feel like they are part of the game.”

“Like everything involving the NBA on ESPN, this has been a total team effort,” said Tim Corrigan, Vice President, Production. “We were thrilled to collaborate with our ESPN Creative Studio group to bring this new look and feel to life. It’s big, bold and contemporary and we can’t wait for fans to see it.”

The network has also unveiled new theme music for the upcoming season.

ESPN partnered with Made Music Studios for “the next evolution” of the NBA on ESPN’s sound.  The network says “Made Music created a hip hop-based concept with the power and energy synonymous with ESPN’s NBA Productions”.

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ESPN Accused Of Data Sharing Without Consent In Class Action Lawsuit

The proposed suit alleges these are violations of the Video Privacy Protection Act.

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According to a potential class action lawsuit, user data from ESPN.com and ESPN+ has been allegedly shared with Meta Platforms without users consent.

Corrado Rizzi of ClassAction.org has proposed the suit, alleging that ESPN “uses a pixel installed on the back end of its website to track when website and app users take certain actions, such as clicking on an ad or viewing video content”. That “pixel” is used by Facebook to capture “a subscriber’s Facebook ID, with which anyone can ‘quickly and easily’ locate, access, and identify a particular Facebook account and a file containing details of a watched video and its corresponding URL.”

Rizzi adds that ESPN.com and ESPN+ subscribers aren’t told their data could be shared. He also shares that while ESPN could create its website to information isn’t immediately shared with Facebook, it benefits financially from utilizing the “pixel” on its website.

The proposed suit alleges these are violations of the Video Privacy Protection Act. The VPAA, according to ClassAction.org, “prohibits ‘video tape service providers’ from knowingly disclosing without consent consumers’ personally identifiable information, including that which identifies someone as having requested or obtained specific video materials”.

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