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Disney Aims To Keep Its Two Draft Telecasts Separate

“The only person who will appear on both the ABC and ESPN productions is draft analyst Todd McShay.”

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With ABC joining in the proceedings this year, the NFL Draft will be an even bigger undertaking than it already was for the Walt Disney Company. In an interview with The Athletic’s Richard Deitsch, ESPN VP of event and studio production, Seth Markman says that the comapny’s focus will be on ensuring that ABC and ESPN offer viewers two very different products.

In order to do that, the largest production staff ever dedicated to the event will be in Nashville. The production staff of 600 is twice the size of the staff that covered the 2018 NFL. It is also larger than the production staff ESPN had on hand for Clemson’s win over Alabama at college football’s National Championship Game this year. “I think this shows how important we think this is and how much this is part of the DNA of our company,” Markham says.

As previously reported by multiple outlets, ESPN’s telecast will be anchored by its NFL analysts, while ABC’s coverage will feature Good Morning America’s Robin Roberts and American Idol’s Luke Bryan focusing on the human interest stories and ESPN’s College GameDay crew handling the football analysis.

Markman told Deitsch that he had a hard time deciding which network Kirk Herbstriet should appear on. Last year the College GameDay analyst was a part of ESPN’s NFL Draft coverage. This year though he will stay with the rest of his usual crew and appear on ABC. The only person who will appear on both the ABC and ESPN productions is draft analyst Todd McShay.

Both telecasts will feature the same reporters including Josina Anderson in Arizona, Dan Graziano in Oakland, Sal Paolantonio in New York with the Giants, Jeff Darlington in Miami, Dianna Russini in Washington, DC, and Jen Lada who will be in Gaithersburg, MD at a draft night party for Ohio State QB Dwayne Haskins’s friends and family.

Behind the scenes, Disney has put in a lot of work as well. Markman says his staff has put together more than 600 highlight packages and more than 100 player personality bumps to go into and out of commercials. ESPN’s production alone will utilize 57 cameras and 70 microphones.

As for viewership, Markman told Deitsch that he doesn’t care how the audience is split between the two networks. “If a viewer is watching it on ESPN or ABC, we don’t care. As long as we are giving them the experience they want and they chose to watch it or one or the other, we will be happy.”

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The NFL Still Considering Multiple Offers For Sunday Ticket

The NFL has had the respective bids of Disney, Apple and Amazon for weeks now. DirecTV has not bid for the package but has stated it is willing to partner with the new rightsholder for a potential deal.

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Sunday Ticket Negotiations

DirecTV currently has the rights to Sunday Ticket. That deal expires at the end of this upcoming football season. The NFL is expected to make a boatload of cash when they decide which media organization gets the next rights to the package. The only question is… who will that be?

Alex Sherman of CNBC reports that the NFL has had the respective bids of Disney, Apple and Amazon for weeks now. DirecTV has decided not bid for the package. However, they are interested in partnering with the new rightsholder for a potential deal. DirecTV knows that Sunday Ticket is a staple in bars and restaurants and is interested in maintaining those relationships.

Outside of the bar/restaurant industry, success has been limited for the satellite provider with the football package. Fewer than two million subscribers signed up for Sunday Ticket each year which made the package a money-loser for the satellite TV provider.

According to the report, the NFL wants more than $2 billion for the rights and a stake in NFL Media, which is being packaged with Sunday Ticket. Also on the table is the NFL’s mobile rights. The league’s previous mobile agreement with Verizon has ended.

An interesting piece of the negotiations is Sunday Ticket price. According to the report, a buyer would have limited flexibility on pricing. The NFL signed contracts with CBS and Fox and within the framework of those deals, language mandates Sunday Ticket have a premium price. That’s to prevent loss of viewers from the networks that feature local market Sunday afternoon games. So essentially, the price is the price for the consumer.

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F1 Renews With ESPN For U.S. Media Rights

ESPN was reportedly in a three-way bidding battle with Amazon and Comcast. According to the report, F1 told both Amazon and Comcast on Friday that they had decline to accept either one’s offer.

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F1 ESPN

The racing series F1 has decided to stick with ESPN through 2025.

ESPN was reportedly in a three-way bidding battle with Amazon and Comcast. According to the report, F1 told both Amazon and Comcast on Friday that they had decline to accept either one’s offer.

The reported value of the three-year contract is set to pay F1 $75-90M per year for the U.S. media rights. Amazon had offered to pay roughly $100M per year, with the right to sublicense to a linear broadcast network. Comcast’s offer was similar to ESPN’s in terms of value and the structure. They also wanted to put select races on it’s streaming service, Peacock.

Netflix was in on the negotiations, as well. The makers of Drive to Survive, the streaming series that many credit with the sport’s explosion in popularity in recent years, wasn’t close on on their financial offer. Also, it seems F1 executives were not ready to put all of its races on a streaming service just yet.

Currently, F1 receives $5M per year for ESPN to broadcast it’s races. ESPN has grabbed about 1.0 million viewers per race. That makes F1 a more than viable option for the network to invest into again. ESPN will be able to put a small number of races on its ESPN+ streaming service exclusively. The vast majority being on ABC or ESPN.

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Skip Bayless Says He And Stephen A. Smith ‘Sorted Out’ Their Disagreement

“Brothers fight. We have fought before. I’m assuming we will fight again.”

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Skip Bayless

Stephen A. Smith and Skip Bayless were locked in a war of words last week following the First Take host’s appearance on JJ Redick’s Old Man and the Three podcast.

The origins of their partnership were discussed and Bayless admitted he did not like the way Smith characterized the state of First Take before he arrived on set. Smith insisted that Bayless simply misunderstood what he meant by saying that he was told the show needed him.

Over the weekend, Skip Bayless says he and Stephen A. Smith got together at the Bayless home in California to talk things out in private.

“He was in LA, he came over, we sat by the pool,” he said on the latest episode of The Skip Bayless Show. “It wasn’t the easiest conversation for a while, but we slowly but surely sorted it out. We got through it, and we have been through so much together.”

Bayless reiterated that he considers Smith a brother. They love each other. That doesn’t mean they are always going to remember events the same way or see eye-to-eye all the time.

“Brothers fight. We have fought before. I’m assuming we will fight again.”

Fighting doesn’t mean the relationship is fractured. In fact, Skip Bayless was adamant that he remains closer to Smith than he is to most people in his life.

“I don’t trust easily because of the way I was raised, but I do trust Stephen Anthony Smith. Trust him with my life. Always have and always will. I trust he will always be there for me, and you better believe I will always be there for him.”

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