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Altitude Reaches Deal With DirecTV

“Terms of the deal between DirecTV and Altitude Sports were not released, only that it’s a multiyear contract.”

Brandon Contes

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After two months in the dark, Altitude TV is finally making its way back into Denver-area homes. Late Thursday night, Altitude Sports and AT&T announced they’ve reached an agreement for the RSN to relaunch on DirecTV, Friday.

In August, Altitude was blacked out on DirecTV, Comcast and DISH Network, leaving Denver sports fans unable to watch their local teams as the NHL and NBA seasons soon began. Altitude is owned by Kroenke Sports and Entertainment, the same company that owns the Denver Nuggets and Colorado Avalanche.

Terms of the deal between DirecTV and Altitude Sports were not released, only that it’s a multiyear contract. As of Thursday night, Altitude still had not reached an agreement with Comcast or DISH Network, the other two cable providers involved in the standoff.

“Altitude and AT&T/DIRECTV thank local sports fans for their patience while they worked toward this new agreement,” the companies said in a press release.

In addition to airing the Nuggets and Avalanche, Altitude also carries the University of Denver Pioneers, Colorado Rapids (MLS), Denver Outlaws (Major League Lacrosse) and Colorado Mammoth (National Lacrosse League). The last two months marked the first time in 15 years Altitude TV found itself in a dispute with cable providers. No major visible changes to the network are expected as Altitude relaunches on DirecTV.

Brandon Contes is a freelance writer for BSM. He can be found on Twitter @BrandonContes. To reach him by email click here.

Sports TV News

FOX Ends MLB Regular Season Coverage With Highest Audience of Season

FOX reeled in 2,657,000 viewers for its two game slate (Rays-Astros or Mets-Braves).

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MLB on FOX

FOX’s regular season coverage of MLB ended so strongly that it featured the best Saturday night baseball telecast on the network all season.

FOX reeled in 2,657,000 viewers for its two game slate (Rays-Astros or Mets-Braves). The Mets-Braves series was a battle of two teams trying to win the National League East division.

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Sports TV News

ESPN Unveils New NBA Graphics Package, Theme Song

The network unveiled a new scorebug, with colors for each team corresponding to what uniform they are wearing.

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As ESPN prepares for the upcoming NBA season, the network unveiled a new graphics package and theme song Tuesday.

The network unveiled a new scorebug, with colors for each team corresponding to what uniform they are wearing.

“Leading creative initiatives like this one are exactly what we envisioned when we created ESPN’s groundbreaking in-house Creative Studio almost two years ago,” said Carrie Brzezinski-Hsu, Vice President, ESPN Creative Studio. “We take sports from game to experience. It takes a dynamic collective of creative capabilities and storytellers to make fans feel like they are part of the game.”

“Like everything involving the NBA on ESPN, this has been a total team effort,” said Tim Corrigan, Vice President, Production. “We were thrilled to collaborate with our ESPN Creative Studio group to bring this new look and feel to life. It’s big, bold and contemporary and we can’t wait for fans to see it.”

The network has also unveiled new theme music for the upcoming season.

ESPN partnered with Made Music Studios for “the next evolution” of the NBA on ESPN’s sound.  The network says “Made Music created a hip hop-based concept with the power and energy synonymous with ESPN’s NBA Productions”.

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Sports TV News

ESPN Accused Of Data Sharing Without Consent In Class Action Lawsuit

The proposed suit alleges these are violations of the Video Privacy Protection Act.

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According to a potential class action lawsuit, user data from ESPN.com and ESPN+ has been allegedly shared with Meta Platforms without users consent.

Corrado Rizzi of ClassAction.org has proposed the suit, alleging that ESPN “uses a pixel installed on the back end of its website to track when website and app users take certain actions, such as clicking on an ad or viewing video content”. That “pixel” is used by Facebook to capture “a subscriber’s Facebook ID, with which anyone can ‘quickly and easily’ locate, access, and identify a particular Facebook account and a file containing details of a watched video and its corresponding URL.”

Rizzi adds that ESPN.com and ESPN+ subscribers aren’t told their data could be shared. He also shares that while ESPN could create its website to information isn’t immediately shared with Facebook, it benefits financially from utilizing the “pixel” on its website.

The proposed suit alleges these are violations of the Video Privacy Protection Act. The VPAA, according to ClassAction.org, “prohibits ‘video tape service providers’ from knowingly disclosing without consent consumers’ personally identifiable information, including that which identifies someone as having requested or obtained specific video materials”.

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