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KNBR, 95.7 The Game’s Spring Ratings Affected By The Pandemic

“In weekday prime (M-F 6a – 7p), KNBR 104.5/680 remained a Top-10 station in their target demo of men 25 – 54, finishing eighth with a 3.8 share.”

Brandon Contes

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Ratings dipped by more than a point for San Francisco’s KNBR and 95.7 The Game during the spring book, a period which encompassed March 26 through June 17. Usually both brands can depend on the Giants, Warriors and other Bay Area teams to create interest during the spring, but without sports for the quarter, and COVID-19 wreaking havoc all over the state of California, a decline was not a surprise.

In weekday prime (M-F 6a – 7p), KNBR 104.5/680 remained in the Top-10 with their target demo of Men 25 – 54, finishing 8th with a 3.8 share. According to Nielsen Audio data, KNBR was down 1.2 points from the winter book and nearly two points year over year. Their sports radio competitor, 95.7 The Game finished the spring book with a 2.5 share, down from a 4.3 in the winter. For the full week, (M-SU 6a – Midnight) KNBR earned a 3.2 rating, while The Game produced a 2.3 share.

KNBR’s morning show featuring Brian Murphy and Paul McCaffrey stayed solid, dropping less than a point from their winter 5 share, finishing in 7th place during the spring with a 4.2 rating. The Game’s morning show Joe, Lo & Dibs was hit a little harder, finishing almost two points back, with a 2.1 share.

The Bay Area midday shows on both stations dropped by more than a point in the spring book. They had been tied for 5th during the winter quarter. For KNBR, Greg Papa and John Lund finished 12th with a 3.2, and The Game’s Bonta, Steiny & Guru earned a 2.1 share.

In afternoons, KNBR’s Tolbert, Krueger & Brooks came in 8th with a 4 share. The Game’s Damon, Ratto & Kolsky finished 16th with a 2.9. Both shows were down about a point and a half from the winter book.

Finishing up in evenings, The Game and KNBR were tied for the spring quarter. From 6p-10p, The Game’s weeknight duo of Ryan Covay and Joe Shasky earned a 2.4 share, a number equaled by Mark Willard on KNBR.

Sports Radio News

Andrew Fillipponi: Peter Burns Made ‘Innocuous Joke’ To Ben Watson

“So wait a minute? Because you believe in Jesus Christ you care about your wife more than other people? What are you talking about?”

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The on-air spat between SEC Network host Peter Burns and analyst Ben Watson continues to be bandied about in sports media circles, with 93.7 The Fan hosts Andrew Fillipponi and Chris Mueller discussing the topic Tuesday.

“I’m on Team Burns,” Fillipponi said.

“Forget who’s team you’re on,” Chris Mueller said. “I think you’ve do have to keep the wives and children out of this.”

“What are you talking about, keep the wives and out of it?!,” Fillipponi asked.

“Do we believe this is work or shoot here?,” Mueller wondered.

“Oh, I think this is real,” Fillpponi added, which Mueller agreed.

“Do you think a close fist from Ben Watson hit Peter Burns?,” Mueller asked.

“No, I think he picked him up by the lapels,” Fillipponi said.

When the subject of Watson’s religion was brought up, Fillipponi then pointed out the absurdity of the situation.

“So wait a minute? Because you believe in Jesus Christ you care about your wife more than other people? What are you talking about?”

“I think he might have a shorter fuse and not taking in humor that Peter Burns was giving out,” Mueller said.

“It was an innocuous joke!,” Fillipponi stated. “It wasn’t a joke! Why is it in bad taste?”

Mueller then added the idea of Watson’s wife texting Burns insinuates there’s an inappropriate relationship.

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Sports Radio News

Craig Carton: Booger McFarland’s Zach Wilson Analysis ‘An Embarrasment’

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Craig Carton

ESPN NFL analyst Booger McFarland raised eyebrows on Monday Night Countdown this week by saying New York Jets quarterback Zach Wilson has never been held accountable for his actions because he was a “young man who grew up with a lot of money”. WFAN afternoon host Craig Carton called out McFarland’s comments Tuesday as outlandish.

“It was an embarrasment,” Carton said. “Someone should ask Booger McFarland if his kids — who grew up with amazing wealth — have accountability in their lives or if having a little bit of money in your pocket immediately discounts the possibility to have accountability. He’s an idiot and we learned that last night.”

“It’s funny that Steve Young was on the other side of it,” Evan Roberts noted. “Because a long time ago, Steve Young criticized Chris Simms because he’s the son of a famous quarterback.”

“You don’t have to invent reasons for why Zach Wilson isn’t playing well,” added Carton. “Just watch his tape. He’s not playing well. Maybe he’s just not good!”

Carton later said NFL reporters “will try to make a name for themselves by putting out a story” about quarterbacks who take responsibility for their teams failures, while Wilson wouldn’t accept the blame.

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Sports Radio News

Greg Hill: Ben Watson, Peter Burns Drama Was A Bit

“Be careful when you’re talking about somebody’s wife and their kids. ‘Cause not everybody jokes the same way.”

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Peter Burns and Ben Watson shared an awkward exchange during the halftime show of an SEC Network football game over the weekend, and many are still debating whether Watson walking off the set was serious or not. Count part of the cast of The Greg Hill Show on WEEI as doubters.

“That was a a bit,” Courtney Cox said. “That was absolutely a bit.”

“Yeah, unlike the Chris Rock/Will Smith thing, I assume that was a bit,” Hill said. “I can’t believe that Ben Watson is really angry about that.”

“I dunno, man. There’s been a lot of speculation that it isn’t,” Jermaine Wiggins added. “There are people who are very sensitive about you clowning on them or joking with them. Especially with joking about their wife. Some people can’t handle jokes like that.”

After a back-and-forth with Cox about the legitimacy of the joke, Wiggins concluded by saying for some folks family is off limits.

“I’ve learned something in my 47 years on this Earth: be careful when you’re talking about somebody’s wife and their kids. ‘Cause not everybody jokes the same way.”

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