Mike Greenberg returns to ESPN Radio’s airwaves on Monday August 17th, taking over the 12p-2p ET timeslot, a change from his morning routine. Secure with a place in the NAB radio hall of fame, the lead chair on ESPN’s hit television program ‘Get Up‘, and 32,000+ hours of on-air broadcasting under his belt, some in Mike’s position would pass on the chance to increase their work load, and accept a new challenge, but that’s not how Greeny operates. In this conversation, Mike shares what interested him about returning to host a solo midday program, how content will be approached on the show, the method to his madness when it comes to interviewing and teasing, advice he’s passed on to the network’s new morning show, and more.

Additionally, BSM President Jason Barrett spends 5 minutes prior to the conversation sharing a few observations, opinions, and questions about ESPN Radio’s changes.

SUBJECTS COVERED WITH MIKE:

• When he started thinking about returning to radio
• Launching new shows and handling negative feedback
• His vision and content approach for the new midday show
• How social issues will be covered on the program
• Winning over listeners who prefer local hosts
• The way he approaches interviewing and teasing
• Remembering Detroit sports radio host Jamie Samuelsen
• The likelihood of football still being played in December

FROM THE GUEST:

Follow Mike on Twitter: @ESPNGreeny

Sam Savage may not be the name you’re most familiar with if you follow Outkick, but he’s a huge part of the brand’s expansion in recent weeks. The longtime digital media executive recently invested in the company, joining forces with Clay Travis and Jason Whitlock, and on this episode he sheds some light on why he chose to invest in Outkick during a rough 2020, what his vision is for the brand’s future, why understanding technology is even more important than brand exposure on traditional media, and where he sees the company directing its focus in the near and distant future.

Additionally, the first 10-minutes include an opening commentary from BSM President Jason Barrett on the status of the Managing The Crisis podcast, the BSM Podcast’s seasonal approach, and the importance of hearing and welcoming different points of view, and providing second chances to those who make mistakes.

ISSUES DISCUSSED WITH SAM:

• His background as a digital media executive
• Why he chose to invest in Outkick during a rough 2020
• The reason for shortening the Outkick name
• Luring Jason Whitlock to Outkick from FS1
• Whether adding Whitlock could create tension with FOX
• If Outkick can survive and thrive without traditional media
• Building systems and strategies to increase Outkick’s revenue
• Dealing with potential advertiser issues due to activism
• What separates successful digital media brands
• Outkick’s future plans in the podcasting space
• If the goal is to build & sell or be part of Outkick long term
• Whether Shannon Terry, FOX or iHeart could become future partners
• Which goals he’s set for Outkick’s next 6 months
• If the brand plans to add more talent in the near future

FROM THE GUEST:

Sam’s Linkedin profile: Sam Savage 

For the final episode of Season 4 of the BSM Podcast, we take a look back at the Top 10 sports radio stories of 2019. Additional perspectives were shared on this program by the BSM writing team. The 10 stories to appear on our countdown are listed below. We welcome your feedback on the episode by email at JBarrett@sportsradiopd.com or on Twitter @sportsradiopd.

TOP 10 COUNTDOWN:

• #10 – Craig Carton Heads to Jail
• #9 – Seth Dunlap vs. WWL
• #8 – Pat McAfee’s Big Year
• #7 – Dan Le Batard Gets Jimmy Pitaro’s Attention
• #6 – Greg Papa Joins KNBR’s Lineup, and the SF 49ers Radio Booth
• #5 – Stephen A. Smith Gets Paid, Announces Upcoming Radio Exit
• #4 – New York Sports Radio Changes
• #3 – The Mighty 1090 in San Diego Shuts Down
• #2 – PD and GM Turnover Impacts Sports Radio
• #1 – Big Personalities Exit The Sports Radio Airwaves