Unhappy Anniversary, Everyone!
“We were more aware of the stresses that were being placed on the ‘behind the scenes” folks, those in the television trucks and the camera folks that provided our pictures. That’s not to say we didn’t appreciate them before, because we did. This pandemic just made it much more obvious.”
It was one year ago today that Major League Baseball followed several other sports leagues in shutting things down. COVID-19 and the ensuing pandemic caused panic, chaos and closed facilities across the country. It’s a day that many of us will not forget. Now, a year later with signs of hope that things will get back to normal, so much has changed in sports, broadcasting and life.
The word normal seems weird to say. Zoom calls have replaced actual time in locker rooms and clubhouses. Limited access has become a way of life for broadcasters and journalists, almost getting used to what is happening. Mainly it all comes down to just doing the best you possibly can under the current circumstances.
The challenges were immeasurable from the broadcast side, yet the good ones knew how to overcome the obstacles. Kevin Kugler, who calls games on Fox, The Big Ten Network and Westwood One, shared one of those hurdles he and some others needed to jump over.
“The biggest challenge has been giving the viewer or listener everything they need for a quality broadcast.” Kugler told me. “We’ve lost a little of the ‘relationship’ aspect of calling the games this year without actually being in practice or shoot arounds and having a chance to interact one on one with players and coaches. Doing video calls has helped some, but it’s not the same as actually developing those in person relationships. We’ve all done the best we can, but I do think the audience is missing out on some of the info we might glean in person.”
I can relate. Without that real one-on-one time with athletes or coaches, you do lose a little touch with the team you’re covering.
Hall of Fame baseball broadcaster, Eric Nadel who handles the radio broadcast for the Texas Rangers agreed with Kugler.
“There is so much time to fill and the best, most interesting information is the stuff we get from those interactions with the people in uniform,” Nadel said via email. “The inability to talk to players, get to know them so they trust me and tell me stuff that the average fan can’t find on line, has been devastating.”
Another play-by-play guy that agrees with the assessment is Judd Sirott who handles the radio call for the Boston Bruins.
“First off, we are incredibly fortunate to be working this season. The pandemic has wreaked havoc: hundreds of thousands of people have lost their lives, and many more have seen their livelihoods disappear.” Sirott told me. “To survive, businesses have had to be agile and adapt. Calling Boston Bruins games is no different. The biggest challenge is not being able to “be there”, that’s not just the games (road games now), but morning skates, dressing room scrums, the coach’s office and everything we’d normally have access to.”
Access is clearly a roadblock during this time, something unavoidable for the safety of the players, coaches and media members. Chicago Bears radio play-by-play announcer Jeff Joniak points out it isn’t easy to replace actually being on site. What you lose is more than just access to players. It is the ability to set the tone and feel of game day for your audience.
“I would say like all play-by-play announcers and analysts, we want to be where the action is, and there is nothing entering the stadium on game day that can replace that.” Says Joniak. “From the smells of the tailgates, to walking into the booth and seeing the green grass, and the anticipation of what is to come. It revs the engine in a way nothing else comes close to matching in my life. I love gameday and all that comes with it. From kickoff to the final whistle, it’s an adrenaline rush and it’s something I crave. I feel we as a crew did the best we could, given the circumstances.”
Kugler agrees that atmosphere matters to the audience and fans in the seats matter for atmosphere.
“I cannot wait until everyone is back, because the art of doing a broadcast hinges so much, in my opinion, on the fans. Playing off the emotions, the highs and lows, the music of the crowd. I miss that so much, and had really just been delving into that more when the shutdown came along.”
Professional broadcasters want to get their calls right. That’s a fact. That was much harder to do when looking at a game on a monitor not even in the same building as the game that was being called. Sirott says this is where patience had to rule the day.
“Accuracy is king. Trying to decipher tipped pucks in front; altercations behind the play; injured players hobbling off the ice; coaches barking at something on the bench when you can’t see the game from the perch you normally occupy is difficult.”, he said. “Taking some extra time for the picture to develop on screen and working with my partner Bob Beers (who’s keenly aware and has a great feel for the game) has helped. The conditions lead to more mistakes. You have roll with it. And when the time is right, have some fun with it.”
He even took the route of tailoring and refining his approach to these broadcasts. “To get the content, meant being more resourceful. I’ve jumped on the phone, sent an email, fired off texts or delved into some different sites online to collect material for our broadcast.”
The highest compliment a broadcaster can get during these crazy times is from the fans, is when they can’t tell the difference.
“Many listeners didn’t realize we were not at the road games”, said Joniak. “So, the payoff is that we maintained the integrity of our broadcasts and reliably served our listeners with the same thoroughness and passion as we’ve also delivered over the past two decades.”
Even those that knew what was actually going on, gave the broadcasters the benefit of the doubt.
“I will say this, fans have been very forgiving with the broadcast hiccups. I really have been pleasantly surprised with how little people have yelled at us for some of those things.”, said Kugler. “I think that everyone has just been so happy to have the events on TV or radio that they have been able to overlook some of the things that would have created angry tweets a couple of years ago!”
So, did anything positive, other than the fact the games were actually played? I know from my perspective working baseball, I became acutely more aware of what I was doing as a play-by-play announcer. Lessons to myself about slowing down and other details that I feel made me a little better under the circumstances. I’m a harsh critic of my own work, so that’s saying something. Seems like everybody figured out something along the way here.
“I think I’ve learned a little bit about what’s important and what’s not. I’ve really worked this year on trying to provide what is most crucial for the viewer or listener,” said Kugler. “Sometimes, I think we all get wrapped up in our prep and we can forget that we are doing this broadcast for someone else. Not for us, but for the fans. I have started to go into each game prep really thinking more about that, what would I want to see or hear as I’m tuning into this game? Sounds simple, but it’s something I’ve become really aware of over the past year.”
Joniak found some things that made him a better announcer under tough conditions.
“My senses were keener, my concentration deeper. The circumstances force you to pay deeper attention.”, he said. “There were times in games, and I think back to the Bears-Falcons game in Atlanta, where it was so dramatic of a finish it felt like I was there even though I wasn’t. I got absorbed in the moments. I also had crowd noise pumped in my headset by our engineer Paul Zerang so that was significant. I thrive in a loud stadium and calibrate my emotions accordingly with the rise and fall of the chatter.”
Sirott on the other hand found he could change things up and still have a successful broadcast.
“I’ve been more flexible with my time. Hockey players are creatures of habit. Lots of broadcasters are the same. We like a routine. To keep everyone safe and healthy, we’ve all had to change our schedules.”
For Nadel, who’s been at this a long time, he learned something too, don’t take the simple things for granted. “It (the result of the pandemic) hasn’t made me a better broadcaster. It has made me a broadcaster just trying to survive and do the best possible job given the current conditions.” Nadel told me. “But when and if we ever have access again to the people in uniform, I will be sure to use that access even more than I did before. If there is any way that I am better, it’s that I have to lean more on personality, perhaps making the broadcasts more entertaining even though I am less informative.”
The common theme, these conditions were not ideal, but in the grand scheme of things, we learned a little about ourselves. We learned to adapt to an ever-changing environment and provided fans with a quality broadcast under the circumstances. It was actually quite remarkable to see all the different “set ups”. Where the monitors were placed and so on.
I also think along the way, many of us, including those that I talked to for this column, appreciated things a little more. We were more aware of the stresses that were being placed on the ‘behind the scenes” folks, those in the television trucks and the camera folks that provided our pictures. That’s not to say we didn’t appreciate them before, because we did. This pandemic just made it much more obvious.
Unhappy Anniversary pandemic, we won’t miss you one bit, but thank you for helping all of us to see what was important through these crazy tough times.
Andy Masur is a columnist for BSM and works for WGN Radio as an anchor and play-by-play announcer. He also teaches broadcasting at the Illinois Media School. During his career he has called games for the Chicago Cubs, San Diego Padres and Chicago White Sox. He can be found on Twitter @Andy_Masur1 or you can reach him by email at Andy@Andy-Masur.com.
Is There Still a Place for Baseball Talk on National Sports Shows?
“Its struggle has been the same since the beginning of television. There is too much baseball for any regular season baseball game or story to have national significance.”
Last week at the BSM Summit, I hosted a panel focused on air checks. I wish I could say we covered the topic thoroughly, but we got derailed a lot, and you know what? That is okay. It felt like real air checks that I have been on both sides of in my career.
Rob Parker of The Odd Couple on FOX Sports Radio was the talent. He heard thoughts on his show from his boss, Scott Shapiro, and from his former boss, legendary WFAN programmer Mark Chernoff.
Baseball was the topic that caused one of our derailments on the panel. If you know Rob, you know he is passionate about Major League Baseball. He cited download numbers that show The Odd Couple’s time-shifted audience responds to baseball talk. To him, that proves there is not just room for it on nationally syndicated shows, but that there is a sizable audience that wants it.
Chernoff disagrees. He says baseball is a regional sport. Sure, there are regions that love it and local sports talk stations will dedicate full hours to discussing their home team’s games and roster. National shows need to cast a wide net though, and baseball doesn’t do that.
Personally, I agree with Chernoff. I told Parker on stage that “I hear baseball talk and I am f***ing gone.” The reason for that, I think, is exactly what Chernoff said. I grew up in Alabama (no baseball team). I live in North Carolina (no baseball team). Where baseball is big, it is huge, but it isn’t big in most of the country.
Now, I will add this. I used to LOVE baseball. It is the sport I played in high school. The Yankees’ logo was on the groom’s cake at my wedding. Then I had kids.
Forget 162 games. Even five games didn’t fit into my lifestyle. Maybe somewhere deep down, I still have feelings for the sport, but they are buried by years of neglect and active shunning.
Its struggle has been the same since the beginning of television. There is too much baseball for any regular season baseball game or story to have national significance.
Me, and millions of sports talk listeners like me, look at baseball like a toddler looks at broccoli. You probably aren’t lying when you tell us how much you love it, but damn it! WE WANT CHICKEN FINGERS!
A new Major League Baseball season starts Thursday and I thought this topic was worth exploring. I asked three nationally syndicated hosts to weigh in. When is baseball right for their show and how do they use those conversations? Here is what they had to say.
FREDDIE COLEMAN (Freddie & Fitzsimmons on ESPN Radio) – “MLB can still be talked nationally IF there’s that one player like Aaron Judge or Shohei Ohtani can attract the casual fan. MLB has definitely become more local because of the absence of that SUPER player and/or villainous team. I wonder if the pace of play will help bring in the younger fans that they need, but the sport NEEDS that defining star that is must-see TV.”
JONAS KNOX (2 Pros & a Cup of Joe on FOX Sports Radio) – “While football is king for me in sports radio, I look at baseball like most other sports. I’m not opposed to talking about it, as long as I have an angle or opinion that I am confident I can deliver in an entertaining manner. A couple of times of any given year, there are stories in baseball that are big picture topics that are obvious national discussions.
“I think it’s my job to never close the door on any topic/discussion (except politics because I don’t know anything about it).
“But also, if I’m going to discuss a localized story in baseball or any other sport for that matter – I better have an entertaining/informed angle on it. Otherwise, I’ve let down the listener and that is unacceptable. If they give you their time, you better not waste it.”
MAGGIE GRAY (Maggie & Perloff on CBS Sports Radio) – “While I was on WFAN there was almost no amount of minutia that was too small when it came to the Mets and Yankees. On Maggie and Perloff, our baseball topics have to be more centered around issues that can be universal. For example, ’Is Shohei Ohtani the face of the sport? Is Ohtani pitching and hitting more impressive than two sport athletes like Bo Jackson and Deion Sanders? Do you consider Aaron Judge the single-season homerun king or Barry Bonds?’ Any baseball fan or sports fan can have an opinion about those topics, so we find they get great engagement from our audience.”
Demetri Ravanos is the Assistant Content Director for Barrett Sports Media. He hosts the Chewing Clock and Media Noise podcasts. He occasionally fills in on stations across the Carolinas. Previous stops include WAVH and WZEW in Mobile, AL, WBPT in Birmingham, AL and WBBB, WPTK and WDNC in Raleigh, NC. You can find him on Twitter @DemetriRavanos and reach him by email at DemetriTheGreek@gmail.com.
Who Can Sports Fans Trust Once Twitter Ditches Legacy Verified Blue Checks?
The potential for Twitter chaos after April 1 is looming.
As of April 1, Twitter will finally make a dreaded change that many will view as an April Fools’ prank. Unfortunately, it won’t be a joke to any user who cares about legitimacy and truth.
Last week, Twitter officially announced that verified blue checkmarks will be removed from accounts that have not signed up for a Twitter Blue subscription. Previously, accounts whose identity had been verified were allowed to keep their blue checks when Twitter Blue was implemented.
But shortly after Elon Musk purchased Twitter and became the social media company’s CEO, he stated his intention to use verification as a revenue source. Users would have to pay $8 per month (or $84 annually) for a Twitter Blue subscription and blue checkmark verification. Paying for blue checks immediately set off red flags among users who learned to depend on verified accounts for accredited identities and trusted information.
The entire concept of verification and blue checks was simple and effective. Users and accounts bearing the blue checkmark were legitimate. These people and organizations were who they said they were.
As an example, ESPN’s Adam Schefter has faced criticism for how he framed domestic violence and sexual misconduct involving star NFL players, and deservedly so. But fans and media know Schefter’s tweets are really coming from him because his account is verified.
Furthermore, Twitter took the additional step of clarifying that accounts such as Schefter’s were verified before Twitter Blue was implemented. He didn’t pay eight dollars for that blue checkmark.
The need for verification is never more vital than when fake accounts are created to deceive users. Such accounts will put “Adam Schefter” as their Twitter name, even if their handle is something like “@TuaNeedsHelp.” Or worse, some fake accounts will create a handle with letters that look similar. So “@AdarnSchefter” with an “rn” in place of the “m,” fools some people, especially at a quick glance when people are trying to push news out as fast as possible.
Plenty of baseball fans have been duped over the years by fake accounts using a zero instead of an “o” or a capital “I” instead of a lowercase “l” to resemble Fox Sports and The Athletic reporter Ken Rosenthal. That trick didn’t get me. But when I covered Major League Baseball for Bleacher Report 10 years ago, I did fall for a fake Jim Salisbury account that reported the Philadelphia Phillies traded Hunter Pence to the San Francisco Giants. Capital “I,” not lowercase “l” in “Salisbury.” Pence was, in fact, traded to the Giants two days later, but that didn’t make my goof any less embarrassing. I should’ve looked for the blue checkmark!
But after April 1, that signifier won’t matter. Legacy blue checkmarks will be removed from accounts that haven’t paid for Twitter Blue. Some accounts that were previously verified might purchase a subscription to maintain that blue check. But those that were deemed legitimate prior to Musk taking over Twitter likely won’t. (There are also rumors that Twitter is considering a feature that would allow Twitter Blue subscribers to hide their blue check and avoid revealing that purchase.)
That could be even more true for media organizations, which are being told to pay $1000 per month for verification. Do you think ESPN, the New York Times, or the Washington Post will pay $12,000 for a blue check?
We’ve already seen the problems that paying for verification can cause. Shortly after Twitter Blue launched, accounts pretending to be legacy verified users could be created. A fake Adam Schefter account tweeted that the Las Vegas Raiders had fired head coach Josh McDaniels. Users who saw the “Adam Schefter” Twitter name went with the news without looking more closely at the “@AdamSchefterNOT” handle. But there was a blue checkmark next to the name this time!
The same thing occurred with a fake LeBron James account tweeting that the NBA superstar had requested a trade from the Los Angeles Lakers. There was a “@KINGJamez” handle, but a “LeBron James” Twitter name with a blue check next to it.
Whether it’s because fans and media have become more discerning or Twitter has done good work cracking down on such fake accounts, there haven’t been many outrageous examples of deliberate deception since last November. But the potential for Twitter chaos after April 1 is looming.
If that seems like an overstatement, it’s a very real possibility that there will be an erosion of trust among Twitter users. Media and fans may have to take a breath before quickly tweeting and retweeting news from accounts that may or may not be credible. False news and phony statements could spread quickly and go viral across social media.
Even worse, Musk has announced that only verified Twitter Blue accounts will be seen in your “For You” timeline as of April 15. (He can’t claim it’s an April Fools’ Day joke on that date.)
Obviously, that carries far more serious real-world implications beyond sports. Forget about a fake Shams Charania account tweeting that Luka Dončić wants to be traded to the Lakers. It’s not difficult to imagine a fake Joe Biden account declaring war on Russia and some people believing it’s true because of the blue checkmark.
We may be nearing the end of Twitter being a reliable news-gathering tool. If the accounts tweeting out news can’t be trusted, where’s the value? Reporters and newsmakers may end up going to other social media platforms to break stories and carry the viability of verification.
When Fox Sports’ website infamously pivoted to video in 2017, Ken Rosenthal posted his MLB reporting on Facebook prior to joining The Athletic. Hello, Instagram. Will someone take their following and reputation to a fledgling platform like Mastodon, Post, Spoutible, or BlueSky, even if it means a lesser outlet?
If and when that happens, Twitter could still be a community but not nearly as much fun. Not when it becomes a matter of trust that breaks up the party.
Ian Casselberry is a sports media columnist for BSM. He has previously written and edited for Awful Announcing, The Comeback, Sports Illustrated, Yahoo Sports, MLive, Bleacher Report, and SB Nation. You can find him on Twitter @iancass or reach him by email at firstname.lastname@example.org.
There’s a Lesson For Us All in Florida Atlantic’s Elite 8 Broadcast Struggle
“It is a ton of faith our industry has been forced to place in a single mode of delivery.”
Ken LaVicka and Kevin Harlan probably don’t have a ton in common. Both of them were announcing an Elite Eight game over the weekend, that is one thing tying them together, but their experiences were wildly different. Harlan is on CBS with a production crew numbering in the dozens making certain all goes smoothly. LaVicka, the voice of the Florida Atlantic Owls, is a production crew himself, making certain those listening in South Florida heard the Owls punch their Final Four ticket. At least, that was LaVicka’s plan.
The Florida Atlantic Owls are going to the Men’s Final Four. Even while typing that sentence, it still seems odd to say. Do you know how many college basketball teams are thinking “how can Florida Atlantic make the Final Four and we can’t?” These are the types of stories that make the NCAA Tournament what it is. There is, literally, no barrier stopping any team from this tournament going on the run of their life and making it all the way.
Everyone listening in South Florida almost missed the moment it all became real for the Owls. With :18.6 to go in Florida Atlantic’s Elite Eight game against Kansas State, the Madison Square Garden Ethernet service to the front row of media seating went completely dark.
It was on that row that Ken LaVicka was painting the picture back to South Florida. Well, he was until the internet died on him.
Nobody does a single show away from their home studio anymore without trying to avoid the nightmare of Ethernet failure. Gone are the days of phone lines and ISDN connections, all the audio and video is now sent back to the studio over the technological miracle that is the internet. It is a ton of faith our industry has been forced to place in a single mode of delivery.
Take that anxiety and multiply it by 1,000 when that Ethernet line is connected to a Comrex unit for the most important moment of your career. LaVicka had the great fortune of a Kansas State timeout to try something, anything, to save the day. In his quick thinking, he spun around and grabbed an ethernet cable from row two which, as it turns out, still had internet access flowing through it’s cables. That cable, though, was the equivalent of an iPhone charging cord; never as long as you need it to be.
One of LaVicka’s co-workers from ESPN West Palm held the Comrex unit close enough to the second row for the cable to make a connection and the day was saved. LaVicka was able to call the last :15 of the Florida Atlantic win and, presumably, get in all the necessary sponsorship mentions.
It was an exciting end to the FAU v. Kansas State game, a great defensive stop by the Owls to seal the victory. LaVicka told the NCAA’s Andy Katz he tried to channel his inner Jim Nantz to relay that excitement. The NCAA Tournament excitement started early this year. In the very first TV window 13 Seed Furman upset 4 Seed Virginia with a late three pointer by JP Pegues, who had been 0-for-15 from beyond the arc leading up to that shot. It is the type of play the NCAA Tournament is built upon.
It was called in the manner Kevin Harlan’s career was built upon. Harlan, alongside Stan Van Gundy and Dan Bonner, called the Virginia turnover leading to the made Furman basket with his trademark excitement before laying out for the crowd reaction. After a few seconds of crowd excitement he asked his analysts, and the world, “Did we just see what I think we saw? Wow!” Vintage Kevin Harlan.
One reason we are so aware of what Harlan said, and that he signaled his analysts to lay out for the crowd reaction, was a CBS Sports tweet with video of Harlan, Van Gundy and Bonner in a split screen over the play. It gave us a rare look at a pro in the middle of his craft. We got to see that Harlan reacts just like he sounds. The video has more than six million views and has been retweeted more than 6,000 times, a lot of people seem to like it.
Kevin Harlan is not in that group. Harlan appeared on Richard Deitsch’s Sports Media podcast after the video went public and said he was embarrassed by it. Harlan added he “begged” CBS not send the tweet out but to no avail. Harlan told Deitsch “I don’t know that I’m glad that they caught our expression, but I’m glad the game was on the air. I think I join a chorus of other announcers who do not like the camera.”
There’s a valuable announcer lesson from Harlan there; the audience is almost always there for the game, not you. Harlan went on to describe the broadcast booth to Deitsch as somewhat of a sacred place. He would prefer to let his words accompany the video of the action to tell the story. Kevin Harlan is as good as they come at his craft, if he thinks that way, there’s probably great value in that line of thought.
We can learn from LaVicka, as well. You work in this business long enough and you come to accept technical difficulties are as much a part of it as anything. They always seem to strike at the worst times, it is just in their nature. Those who can find a way to deal with them without everything melting down are those who can give their audience what they showed up for. Those who lose their mind and spend time complaining about them during the production simply give the audience information they don’t really care about.
The Final Four is an unlikely collection of teams; Miami, San Diego State, Connecticut and Florida Atlantic. You all had that in your brackets, right? Yep, the Florida Atlantic Owls are going to the Final Four and Ken LaVicka will be there for it. Now, if the internet will just hold out.
Ryan Brown is a columnist for Barrett Sports Media, and a co-host of the popular sports audio/video show ‘The Next Round’ formerly known as JOX Roundtable, which previously aired on WJOX in Birmingham. You can find him on Twitter @RyanBrownLive and follow his show @NextRoundLive.