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Adrian Wojarowski Reportedly Sends Sources A Promotional Packet

“The writer did unveil the creator of the documents to be the Creative Artists Agency.”

Russ Heltman

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Courtesy: ESPN

Adrian Wojnarowski is the king of NBA scoops for a reason, and Ethan Strauss gave NBA fans insight into how he stays at the top this week. The former ESPN and The Athletic writer posted on his House of Strauss Substack a “packet of documents” Wojnarowski reportedly sends out to “agents and NBA team employees, as part of a personal campaign.”

ESPN did not create the social media promotion material for Adrian Wojnarowski, despite its logo being front and center.

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Courtesy: House of Strauss

The documents also state that Woj is “is the undisputed top NBA media talent in the business,” and “his combined reach of 7.0M followers across Twitter, Instagram, and Facebook is more than every other NBA media personality from the below comp set.”

The peek behind the sourcing curtain doesn’t violate any journalism ethics, like some believed Adam Schefter did when his conversation with a source was leaked. Although, it does paint the picture of how competitive the scoops game is at the highest level.

Strauss reached out to ESPN and Adrian Wojnarowski about the story. ESPN declined to comment, and Wojnarowski did not answer. The writer did unveil the creator of the documents to be the Creative Artists Agency. CAA represents Wojnarowski along with NBA players, coaches, and executives.

CAA also represents non-news breakers that appear on the list, including Bill Simmons and Jalen Rose.

Wojnarowski’s social media presence is basically a business unto itself, but it will always need sources to keep things booming. “No matter [Woj’s] power level, he needs [his sources] more than the other way around,” Strauss wrote in the article.

Strauss has also noted the interesting parallels between CAA talent at ESPN and star NBA players represented by CAA, flocking to the coasts.

“I dislike how much of the game behind the game is shielded from readers,” Strauss wrote last month about the league’s business dynamics. “For example, Creative Arts Agency (CAA) happens to represent key media personalities at ESPN NBA, which was by design and accomplished with the subtlety and tact of the Red Wedding.

“The way it’s presented to the consumer is the mere reporting on a rising star in New Orleans [Zion Williamson] wanting to play in New York. You’re not supposed to know that ESPN wants this to happen because ESPN is CAA and CAA is ESPN, which means that CAA is the Knicks, meaning that the Knicks are ESPN.”

Strauss is taking advantage of all the perks afforded to independent journalists, and lifting the curtain on sports media along the way.

Sports Online

John Jastremski Fires Back After Craig Carton Criticism

“I’m not listening to a crook. So you know what? Go take a f—ing hike. How about that.”

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Earlier this week, WFAN afternoon host Craig Carton said John Jastremski — a former WFAN host now hosting a podcast for The Ringer — “shunned” his radio career advice.

During his New York New York podcast Thursday, Jastremski strongly condemned Carton’s remarks.

“I don’t like going here with this stuff, ’cause I know this plays right into what this guy likes to do,” Jastremski said. “This is his M.O. This is what he’s done his entire career. It’s what he’s done for his entire career and he’s had success doing it. He lives for this stuff. But it really set me off. It set me off because I gotta see it on Barrett Sports Media while I’m on vacation. Like I wanna be bothered with this shit, number one. Number two, it’s just tone-deaf, insulting, and flat-out rude every which way.

“Number one: going after people who work at McDonald’s? Who the hell are you to do that? Number two: You’re insulting a multi-billion dollar company where I work. I have a great job, a great platform, a great producer. I have two great jobs, I might add. And you’re insulting both of them. By the way, you’re on that network. Five days a week. And you’re insulting that network. How stupid are you? Taking shots at people of the network you’re on, I’m on. And I could tell you, it pays well. I do ok.

“As for career advice? Guess what? I listen to legends. Bill Simmons, you ever hear of him? Worth a lot more than you. Mike Francesa? My boy Adam Schein? I listen to those guys. I’m not listening to a crook. So you know what? Go take a f—ing hike. How about that.”

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Sports Online

The Dan Le Batard Show With Stugotz Moving To New Studio

The show continued to be recorded inside the studio at the Clevelander after it departed ESPN Radio’s national lineup in 2021.

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Dan Le Batard Show

The Dan Le Batard Show with Stugotz is leaving its home at the Clevelander hotel on South Beach in Miami and moving into a new studio next year, according to a report from The Big Lead.

The show continued to be recorded inside the studio at the Clevelander after it departed ESPN Radio’s national lineup in 2021. It has remained the home for the show since Le Batard and John Skipper formed Meadowlark Media.

After a $50 million distribution deal with DraftKings was secured, the Meadowlark podcast network has grown in both reach and talent, allowing for an expanded studio space.

No immediate details were given on where the new studio space would be located.

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NSMA Announces Finalists for Awards, Hall of Fame

Final voting for the statewide and national awards, as well as for the Hall of Fame, will take place throughout this month, and the winners and inductees will be announced on January 9.

Jordan Bondurant

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The National Sports Media Association revealed its finalists for its national sportscaster of the year and national sportswriter of the year, and there are plenty of heavy hitters in the industry up for consideration for the NSMA awards.

Among the nominees for National Sportscaster of the Year include Al Michaels, Ian Eagle, Jim Nantz, Joe Buck, Kevin Harlan, and Mike Tirico. The full list includes Adam Amin, Jason Benetti, Joe Davis, and Mina Kimes.

For National Sportswriter of the Year, Adrian Wojnarowski, Ken Rosenthal, Nicole Auerbach, Pete Thamel, Pat Forde and Tom Verducci are among the biggest names. Candace Buckner, Katie Strang, Marc Spears and Wright Thomson round out the list of nominees.

The NMSA also revealed its finalists for the sportscaster and sportswriter Hall of Fame. James Brown, Joe Buck, Lee Corso and Tim McCarver are part of the sportscaster list, while Bill Plaschke and Ray Didinger appear among the names for the sportswriter hall of fame.

Final voting for the statewide and national awards, as well as for the Hall of Fame, will take place throughout this month, and the winners and inductees will be announced on January 9.

Winners and Hall of Famers will be honored at the NSMA Awards Weekend & National Convention held in Winston-Salem, N.C. June 24-26.

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