Colin Cowherd is one of the rare top-tier media talents that has worked at both FOX and ESPN for extended periods. The Fox Sports Radio host opened up last week about his career and thoughts on the media landscape in an interview with Ethan Sherwood Strauss on the House of Strauss Substack.
The two covered everything from how Cowherd deals with critics to the differences between his two most recent network stops.
“I didn’t feel like I was in trouble a lot at ESPN,” Cowherd said about the power dynamics at the Disney-owned network. “ESPN is run by Disney and you could always feel the safety net of Disney hovering over ESPN. You could always feel Disney’s presence. Whether it was with budgets, topics, they avoided anything controversial. You were often encouraged to avoid a topic because they had their tentacles on everything.”
The different ownership structures are clear, and Cowherd appreciates the ability to take risks.
“They had so many leagues, so many commissioners,” Cowherd continued. “FOX is owned by a very entrepreneurial Australian family, the Murdochs. They have been in the crosshairs of criticism from day one on this soil. FOX News, Wall Street Journal, New York Post. They are entrepreneurial, they are naturally, innately, risk-takers.”
Cowherd sees a clear difference in how the two sides view social media—and the criticism it can spark.
“When I was at ESPN, that company was, there were times I thought it was run by social media,” Cowherd explained. “It was very reactionary to various media critics. I don’t even know if our bosses know half the media critics. Getting back to your question, I think there was just a different sensibility at ESPN. I was considered more of a loose cannon there, but at FOX, I’m just viewed as an employee.”
Cowherd is one of the industry’s leading opinionists, and he feels right at home in a place like FOX.
“At ESPN, SportsCenter was largely seen as a sports page, a bastion of journalism. The opinionists there were like ‘Ohhh, that’s a different part of the hospital, we don’t go down to that wing very often.’ Whereas at FOX, the entire brand now—we got out of the movie business—is opinion. ESPN.com is this journalistic enterprise. FOX is digital; FOX is opinion; FOX is sports; FOX is games; FOX is Super Bowls, World Series, the World Cup. I just think they are different companies, and I feel at FOX I can just let it rip. But at ESPN, I just always felt you could just feel the pressure of Disney on top of the company.”
Check out the full interview on House of Strauss here.