Connect with us
BSM Summit
blank

Sports TV News

Charles Barkley: ‘I’m Not Trying To Be Friends With the NBA’

“The one thing I don’t want to do is I never want to put myself in a situation you see all the time some reporters do is they say stuff just to get clickbait.”

Ricky Keeler

Published

on

blank
TNT

While fans tune in every week to Inside The NBA to hear what Charles Barkley says. Sometimes Barkley might say something that can make a friend angry even though he is being honest with the viewer. 

This week, Barkley was a guest on the Let’s Go podcast on SIRIUS XM with Larry Fitzgerald and Jim Gray. Gray asked him a question about how Barkley is able to manage being entertaining while also not being afraid to criticize people that he cares about and risk those friendships.

“How can I give my friends a hall pass? That’s not fair and that’s not right,” Barkley answered. “For me, I don’t ever want to criticize my friend. I’m not an animal. But, those people at home, they are a lot smarter than we give them credit for and they know when you are lying. The one thing I don’t want to do is I never want to put myself in a situation you see all the time some reporters do is they say stuff just to get clickbait.”

Charles Barkley said that when he is on TV, there is only group of people that he wants to engage.

“I always tell people I’m talking to the fans. I’m not talking to my friends. I’m not trying to be friends with the NBA. I really want to do my job well. What makes me feel good about my job is when people walk up to me and say hey,  I might not agree with you, but I don’t think you are out trying to get clickbait. I think you gave a honest, fair opinion. That means the most to me to be honest with you.”

While it may not be easy to criticize someone you care about, the honest Barkley shows with fans goes a long way as to why people enjoy watching him on television.

Sports TV News

Jimmy Pitaro: Reaching Younger Audience A Priority for ESPN

“The thing that keeps me up at night is how do we reach the younger audience. As an industry in general, we need to figure out how to be more relevant to younger people.”

blank

Published

on

blank

Many in the media industry have voice concern that millennials and Gen Z aren’t consuming traditional media outlets like previous generations. ESPN President Jimmy Pitaro said it’s a priority for the network.

“The thing that keeps me up at night is how do we reach the younger audience,” Pitaro said, quoted by Morning Consult sports business reporter Mark J. Burns. “As an industry in general, we need to figure out how to be more relevant to younger people.”

Pitaro made the comments at Sports Business Journal’s Media Innovators conference Wednesday. It is a continuation of comments he has made in recent years.

In 2018, Pitaro said at ESPN’s upfront “I think we are doing a fantastic job serving the sports fanatic,” said Pitaro. “What about the casual sports customer? Are we doing all we can to serve him or her?”.

In 2019, Pitaro said it was “all hands on deck” to reach a younger audience and women. “We have to be open and go to where our customers are,” he said in regards to reaching younger viewers on social media platforms like Instagram, Snapchat, and TikTok.

Earlier this year, Pitaro added that ESPN won’t be leaving linear television anytime soon.

“What I will tell you is that as I sit here right now, that business is still incredible,” Pitaro said. “We serve the sports fan anyway and at any time. I know there are a lot of people that still want ESPN in that traditional ecosystem.”

Continue Reading

Sports TV News

Don Mattingly Joining Blue Jays Staff After YES Network Courtship

The former Dodgers and Marlins manager had been mentioned as a someone YES Network was interested in potentially hiring to be an analyst.

Jordan Bondurant

Published

on

YES Network

The New York Yankees regional sports network can take Don Mattingly off its talent wish list. Mattingly was announced Wednesday as a bench coach for the Toronto Blue Jays starting in 2023.

The former Dodgers and Marlins manager had been mentioned as a someone YES Network was interested in potentially hiring to be an analyst.

But Mattingly told Andrew Marchand of The New York Post this week that he had another opportunity in the works but wouldn’t elaborate.

YES also has been considering luring Yankees legend and Hall of Famer Derek Jeter into broadcasting. But no formal talks have taken place.

Continue Reading

Sports TV News

ESPN Paying Nearly $45 Billion For Rights Fees Through 2027

Currently, the network’s largest spending comes for its Monday Night Football package, which is $2.6 billion annually

Jordan Bondurant

Published

on

blank

The last year or two has been evident that the price of rights to airing major college and professional sporting events on television are only going up. But the various networks either with longstanding relationships with leagues and conferences or looking to break into the media rights landscape are willing to pay up. That’s no more evident with Disney, which will be shelling out tens of billions of dollars to have regular season and postseason events air on ESPN.

According to Sportico, which reviewed Disney’s annual filing with the Securities and Exchange Commission, ESPN is set to spend $44.9 billion on sports media rights through 2027.

Currently, the network’s largest spending comes for its Monday Night Football package, which is $2.6 billion annually. Additionally, ESPN will pay $1.4 billion through the 2024-25 season for NBA rights.

The Sportico report noted ESPN will generate more than $8.1 billion in affiliate revenue to help offset those costs. The network will soon be entering talks to renew its media rights deal to be the exclusive home for nearly all NCAA Division I championships, as well as engaging in new NBA rights negotiations.

Continue Reading
Advertisement blank
Advertisement blank

Barrett Media Writers

Copyright © 2022 Barrett Media.