Connect with us
BSM Summit
blank

BSM Writers

Jonathan Zaslow Is No Longer A Caveman

“I never would have been that guy who was not only listening to a female in sports radio, but preferring to do a show with a female. I used to be a caveman. I’ve definitely evolved.”

Brian Noe

Published

on

blank

Everybody in sports radio has to start somewhere. Often times it’s in a small town like Sioux Falls or Poughkeepsie. There aren’t many hosts that get their start in a top-15 market without having to relocate. Jonathan Zaslow of WQAM in Miami is one of the lucky ones in this regard. He didn’t have to pack his bags for a market in the hundreds. He was able to get his foot in the door at home and talk about the teams he rooted for growing up.

May be an image of one or more people, beard and indoor

Zaslow has made the most of his opportunities. He’s had a successful run in sports radio and has worked with big names like Joy Taylor, Amber Wilson, and Boog Scambi. Zaslow has also covered Miami Heat basketball for the past 12 years and would love to get more play-by-play opportunities in the future. We talk about what Zaslow has learned most from Joy and Amber, how Stugotz played an important role in his career, and how he has evolved from a self-described caveman. Enjoy!

Brian Noe: Where are you originally from?

Jonathan Zaslow: South Florida is my hometown. I grew up in North Miami Beach and the only time really that I ever left was when I went to school. I went to the University of Florida, but I’m a Miami guy. Most people who want to do sports radio, they want to be a sports radio talk show host; I wanted to be a sports radio talk show host in Miami. So I really limited the playing field as far as what I wanted to do. I just felt like I wanted to be able to be passionate and root for the teams that I grew up rooting for while talking about them every day and with the same type of people who were just like me listening growing up. I’m from here and I guess you never say never, but I don’t have any plans on leaving.

BN: What was it like for you to initially get started in sports radio when you specifically wanted to be in South Florida?

JZ: I got really, really lucky and my path is not one to try and be replicated. I used my last semester at the University of Florida to do an internship down here at the local NBC affiliate in Miramar. Luckily, this was unbeknownst to me, in September of that year right at the end of my summer internship, a brand new radio station was starting up down here, 790 The Ticket. They were starting up to challenge the incumbent WQAM. They had some money behind them and it was for real. 

The lead sports anchor at the NBC affiliate was Joe Rose who had been the longtime morning host at 560 and was leaving 560 to be the new morning host at the startup 790 The Ticket. At the end of my internship he said to me hey, you’re looking for a job? Call this guy. This guy, whose name he writes down on a piece of paper, Jon Weiner, I call up the next day. I later on found out okay, Jon Weiner is Stugotz. Stugotz from the Dan Le Batard Show was the general manager of this new startup station. That got my foot in the door.

I was doing all the grunt work of course. I was 23 years old. It also gave me the opportunity where it’s a brand new station and they’re just putting people on the air on weekends. Yeah, I’ll do that shift. I’ve never done it before, I’ll do it. I was in a place where I got to do my first sports talk shows, instead of like in Des Moines where I probably should have been doing them, I was doing them in Miami in the No. 13 overall market in the country where I grew up. I already had a wealth of knowledge about all of these teams. I got my foot in the door, really lucky.

BN: Did it take long for you to get a weekday opportunity?

JZ: While I was doing these weekend shifts I was the weekday producer for the Boog Sciambi Show. Boog of course now is the television man for the Cubs, ESPN, all of that. He was the midday host here. He and I became very close and we’re still very close. We had great chemistry together. He was using me on air a lot. That was helping me kind of find my voice a little bit, also get the audience used to who I am. Then eventually Boog left full-time for the Atlanta Braves. That was probably in ‘07. A slot opened up and I ended up taking over weeknights. I was on 7-10 p.m. Probably about three years in, I was now full-time Monday through Friday 7-10 p.m.

BN: How long were you with The Ticket altogether?

JZ: Our parent company is Audacy. They were rivals for many, many years and then eventually they merged and Audacy has both stations. I was moved about two months ago from 790 The Ticket to 560 WQAM. I was the last remaining original employee of 790 The Ticket. I started with 790 in September of ‘04 several days before they actually launched. Until a couple of months ago, I was always able to say I’m the only remaining original employee — still the longest employee, I was there for 17 years — but I was the last one.

We’re two doors down. People ask me what’s it like, you’re now on 560 WQAM. I’m like yeah, I’m just doing my show. It’s in the same building and I’m just two studios down. It’s really no different for me. But all those years where I would be on the air and I would say, ‘I’m 790 ‘til I die. I’m the only original employee still here. I’m not going anywhere.’ And now I’m on 560.

BN: [Laughs] That’s funny, man. How would you describe what it was like to do a show with Joy Taylor and what it was like to do a show with Amber Wilson?

JZ: Really different. The two of them were really, really different. I love them both to this day very much, but really different. With Joy, Joy and I were doing the show together at a really interesting time for both of us. That worked out in both of our favor. What I mean by that is we were both still really young at the time and trying to get a foothold into this career if you will. We were in on the grind. If it didn’t work out, I don’t know what else I’m doing. And if it didn’t work out for her, she doesn’t know what else she’s doing. We were in it to win it. I knew that she was in that foxhole with me and we are working hard together. That was great. I knew that I could count on her and she the same with me. She’s also a very big personality.

The big difference with Amber is she’s so smart. She is like really, really smart. Joy could do some characters and she could be very over-the-top; Amber is herself. She’s super opinionated, but also coming at it from a really, really intelligent place. She made the show a lot smarter. That’s for sure. She was also really good at poking fun of herself. Amber was really playful. Joy was also, but I would say the main difference was Joy and I were at a unique place in both of our careers and Amber was bringing a really super intelligence quotient to the show that it probably did not have before. Not that it didn’t have it from Joy, it didn’t have it from me.

BN: What would you say are some important things that you’ve learned from any of the on-air partners you’ve had?

JZ: I think probably what I learned from working with Amber, I definitely learned how to listen better. That’s for sure. Not everything that comes out of my mouth is the most important thing. I definitely learned how to listen more because she’s really smart and I was able to lean on her with stuff like that. She was going to be able to express maybe what both of us are thinking a lot better than I was going to. She was really good at that kind of stuff, at explaining serious topics with the audience. I definitely learned how to listen a lot better with her.

What I learned by working with Joy, I think I understood how to make sure that it’s good to bring in the personal stuff. When I was doing shows on my own from 7-10, I was doing a hardcore sports show. Nothing personal was coming on. I didn’t know if that was the way to go. I was like all right, well we’re a sports station so let me just stick with sports. With Joy, I really learned how to get all the personal stuff on the air because she was really good at busting my balls and getting on me. I think that’s probably what I learned from her the most.

BN: The lasting influence from Le Batard and his style in Miami, does the town still feel it to this day?

Dan Le Batard

JZ: Yeah, it’s a major imprint because when it was just 560 WQAM, you had that old guard. It was a much older host. We’re talking about Hank Goldberg, Jim Mandich, Jeff DeForrest, guys who are legends down here, but obviously a little bit older than certainly, I was at the time. It was very hardcore sports and it was a Dolphins town. You got to talk Dolphins. Hurricanes, Dolphins.

Then when 790 started up, the whole idea was they’re going to be younger, they’re going to be hipper, and they’re going to do things differently. The station was centered around Le Batard. He was the original afternoon host and he was all about challenging the way that sports radio operates. All of it. And not just sports radio, but challenging sports media and the way that we cover these teams and the way that we think.

I think most of all what had probably the most effect on me was also we don’t have to do this hardcore sports show. We can totally just have fun and that plays in Miami. We’re not New York, we’re not Philly, we’re not Boston. We get busted on for not having hardcore fans here. That’s bullshit. We have incredibly hardcore fans. I’m one of them. There just aren’t enough of them that are like that. The way that you bring in everybody is you’ve got to add a little bit of fun to it and do all the laughing.

I do plenty of shows where most of the show is not sports-related and I’m just having fun. I’m talking about either movies or music or I’m talking about pro wrestling because I love pro wrestling. I would never have done that at the start until I realized okay, this is something that works down here. That I think it’s a permanent imprint that Le Batard had on the sports radio scene here.

BN: What’s the deal in Florida with sports gambling basically being a go, and now it’s not; what impact has that had on fans and also business?

JZ: It’s a go in regards to sports radio and our show. I’ve always been big into sports gambling. I just checked my Hard Rock app yesterday and it works. The Seminole Hard Rock here in Hollywood, that app works. It seems like they’re just kind of hey, we’re doing gambling now, it’s not legal in the state of Florida, but the Seminole Indian tribe, they’ve got their own — it’s complicated down here. That app seems to work, so I don’t know. I think we’re okay, but we’re not? I don’t know.

BN: [Laughs] It’s kind of like the way it was before it became legal. People gambled anyway, so that’s probably where it’s at in Florida, right?

JZ: Yeah, nothing has changed. The only thing that’s going to change is when it all becomes legitimately 100 percent legal. Otherwise, it’s still business as usual. Everybody either has their site or wherever they go. You’ve got the daily fantasy, all of it. And certainly, Audacy is heavily invested with their BetQL Network because it of course is legalized in a bunch of states, but Florida is not one of them yet. Soon.

BN: Being a huge fan of Pearl Jam, has that taught you anything as far as growing and aging with your sports radio audience? 

JZ: You know, it’s funny. I’m a massive Pearl Jam fan and it’s funny because they are not the same band that they were 30 years ago. They have absolutely evolved. Their music does not sound the way that it did before. Certainly, they’ll do things today that their younger version would not have done or would have thought was cheap or maybe even a sellout-type move. In the same vein, I have completely evolved in the way that I do my shows as well.

Pearl Jam Unveil 'Animal' at 1993 MTV Video Music Awards: Watch - Rolling  Stone
Courtesy: Filmmagic, Inc

I’m definitely the guy who would never have wanted to hear a female on sports radio. I never would’ve wanted it. I was definitely a caveman and I have evolved.

I love doing the show with a female. I loved doing the show with Joy Taylor. I loved doing the show with Amber Wilson. My goal is to eventually get back to that. If I do pick up a host again, I do want it to be a female. I think it’s important. I like the inclusivity. I like what a female brings to the show. I get along with females, I always have. I think it’s fun and I never would have been that guy who was not only listening to a female in sports radio, but preferring to do a show with a female. I used to be a caveman. I’ve definitely evolved.

BN: As far as the future goes, what’s something that you would like to accomplish or experience as you go forward?

JZ: I’ve done 12 years with the Miami Heat now on their pre, halftime, and post-game. I love it. That’s a dream come true for me. I grew up a massive Heat fan. They’ve always been the most important team down here to me as a kid. That’s a dream come true. I got the opportunity last year to fill in for the now-retired Mike Inglis. I did some play-by-play and I loved it. I’d like some more opportunities to do that. I think that’s the next thing.

As far as sports radio goes, I love doing local. I’m not going to say never, that I would never move on to something else, but I love doing local. I love Miami. I certainly don’t have any aspirations to do mornings again. I don’t think that stuff matters anymore as far as the time of day because everybody listens on digital, podcasts, you can rewind on the app. That stuff isn’t as important anymore. I love my time slot, but as far as doing extra stuff, I would like to continue doing some play-by-play. I’d also like to do a pro wrestling podcast or radio show. I’m pretty passionate about it, and I’d love to do something in that world.

BN: Is there anything you do to work on your play-by-play chops in case there is an opportunity for you?

JZ: Yeah, the way that I prepared for those games last year, I was recording games and then I would sit in my game room here and I would actually put on headsets just to kind of put myself in that place, and I would call the game. That’s when I kind of realized, I’m like alright. If I keep doing this, I think I might be good at this. It’s funny because a few years ago I was like I’d really like to practice, but if I show up to one of these Heat preseason games and I set up my equipment, Mike’s going to think I’m trying to take his job. I couldn’t do that. [Laughs] I could record games for sure and I could simulate the broadcast. It’s definitely a way to keep practicing.

BN: What’s something about play-by-play where after doing it you were like wow, I didn’t realize that part was going to be tricky?

JZ: That’s a good question. You know what, it seems like such a simple thing, but understanding when they call timeouts and when all the commercials come, that’s not something I ever would’ve thought about. And that stuff comes fast. You have to know all right, is this one of the breaks that we’re supposed to go to commercial here? On my radio show, I’ve got that in my head. I know exactly what I have to do, but here, all right they called timeout, oh the red light came on, that’s going to be a TV timeout. All right, so I’ve got to do this. That kind of stuff is not easy. And that happens fast.

BN: The impact on your body doing mornings for seven years versus middays. How do you explain what your body feels like now?

JZ: It really changed my life. They told me about two years ago that they’re moving me and Amber from mornings to middays. I was shocked of course because another thing I used to be able to hold onto was no one has ever done mornings in 790 The Ticket’s history longer than I did. That record still stands, seven years. I was a little bit shocked. Did we fail here in some regard? That was upsetting at first.

But then I started to think about it and wow, during Heat season, I don’t have to start thinking that if I fall asleep right now, I get a total of four and a half hours. Oh, now if I fall asleep, I get four hours. I don’t have to do that ever again. That weighed on me every night. People can tell you it’s an early wake-up but you’ll get used to it; there’s no getting used to it. You never, ever, ever get used to it. The 4 a.m. wake-up is 4 a.m. every single day. There’s no getting used to it. It’s changed my life.

FOUR IN THE MORNING - Alabama Chanin | Journal



BN: It’s funny because I think it’s something with sports radio hosts where they almost feel guilty, or have to hide the challenges of it because they’re not digging ditches.

JZ: Oh my God, I was explaining this one time. It was when I was doing the show with Amber Wilson and Brett Romberg. One morning I decided to talk about how tired I am after the show by 10 a.m. The listeners are like you got to be effing kidding me, Zaslow. You’re tired? I’m like it’s tiring. I’m talking for four straight hours and there’s no downtime. My brain is constantly spinning. I’m tired at the end of the four hours. People, they can’t grasp it. I am having fun. I’m not saying it’s not fun. But they can’t grasp the idea that you can still get tired doing a job that’s really fun.

BSM Writers

What Tom Brady Needs To Know Before His First Fox Broadcast

“Our panel includes a fellow player-turned-analyst, a legendary play-by-play man, and a broadcasting coach.”

Demetri Ravanos

Published

on

blank

Stop me if you’ve heard this one before. Tom Brady announced he is retiring from the NFL today. It happened literally a year to the day since the last time he retired.

The last retirement lasted just 40 days. Before the end of March of last year, Tom Brady had decided he was done pretending to be happy about embracing life off of the field and announced he was returning to the Tampa Bay Buccaneers for a third season.

I guess we cannot rule out that that will happen again. The difference this time around, at least for Tom Brady’s professional life, is that he has a plan for his future. Now that his playing days are over, it is time for him to start his ten-year deal with FOX to be the analyst in the network’s top NFL booth.

Audiences do not know what to expect. No one can deny that Brady brings star power. He is the GOAT after all, but we cannot say for sure if he will be any good.

The pressure is tremendous too. Not only is Tom Brady embarking on a new career, but football fans seem to have taken a liking to the guy he is about to unseat. Whether Greg Olsen gets kicked back down to the number two booth or he is forced to share the spotlight in a three-man booth, plenty of people will look at Brady as the reason we hear less from the guy regarded by many as the best analyst on TV right now.

Brady does not have much room for error here. Since that is the case, I thought I would get some perspectives from people that can help him out. I asked three people to give me their best advice for Tom Brady.

Our panel includes a fellow player-turned-analyst, a legendary play-by-play man, and a broadcasting coach.

THE PLAYER TURNED ANALYST: ANTHONY BECHT

In 2000, the New York Jets used the 27th pick of the NFL Draft to select Anthony Becht. He played for five different teams during his twelve NFL seasons.

blank
Courtesy USA Today

His broadcasting career began in 2013. Becht worked on ESPN for eight years as an analyst on the network’s college football games. He has since abandoned the booth to return to the sidelines. He will be the head coach of the St. Louis Battlehawks when the XFL starts its third first season this month.

I texted and asked him to look back on his broadcasting career. What does he wish he knew before he started? Here are the three pieces of advice that he had for Tom Brady.

1. Less is more. Folks want to watch the game and just know the “why”. Providing tangible information in a five or six second window is key.

2. Fans want to know about your personal experiences as a player – information and stories they can’t get or wouldn’t even know about because they never did it at the level we did. Share those when the time comes in a game.

3. Have a strong opinion about what you agree or disagree with, but be able to voice it without being demeaning towards players and coaches. It’s an art form and takes time to articulate that in a way that’s done right. I never bash any player or coach because a lot of work goes into be a professional athlete and coach. That needs to be respected but critiqued appropriately.

Anthony Becht via text message

THE PLAY-BY-PLAY LEGEND: TIM BRANDO

Tim Brando has worked with a lot of people. That happens when you have been calling football and basketball action on TV for as long as he has. When I called him on Wednesday to discuss what is ahead for Tom Brady, he drew on his experience with another Brady.

blank
Courtesy FOX Sports

Brando was working with Jole Klatt in his early days at FOX, but he and Klatt were not going to be an exclusive team. He remembers Brady Quinn coming in to their booth shortly after his NFL career had eneded. Quinn was about to make his debut for FOX. Before they were ready to turn him loose, the network wanted the former quarterback to get a feel for the pace and atmosphere of a broadcast booth.

I do think it’s important that you have a new talent understand what that workplace is like in the booth – the choreography that takes place, because there is choreography. If the ball is deflected, your spotter’s hands are coming together like a bad clap. If there’s a hit, who caused the hit? Who stripped it? So there’s a hand signal for stripping the ball and then recovering the ball with the arms closing together. So who got the recovery? Who caused the fumble? Those things are always helpful.

There are things that are going on frantically in the booth, but you as a broadcaster have to remain calm, understand it, and sound succinct and confident. That just takes time and it takes reps. 

That’s one of the great things I think that Greg (Olsen) probably had an advantage in, as do a lot of analysts that get better over time. They do games of lesser importance that maybe the whole world is not watching. 

Tim Brando via Telephone

Tom Brady won’t have the luxury of time or of reps under the radar. He may get to do a few practice games, but the first time he will be calling a game on live television, it will be one of the biggest of the week.

Brando says in that case, it is really important that Brady use his instincts to his advantage in the booth the way he did on the field.

I don’t know Tom well, but I know him well enough to know that he prides himself on preparation. I don’t doubt for one minute that he will be prepared. He’s obviously an incredible competitor. You know, this is a this is a business of competition too. 

If you’re a great player, just like a coach, you love the ecstasy of victory. You don’t want to admit it, but you love the agony of the defeat as well. That feeling of defeat is something we feed on to motivate you for your next performance. In television and sports television, you don’t get that in terms of winning and losing, but you do get it if you look at it as a great performance, 

I believe that all great broadcasters are performers at heart. It takes a certain level of of a theater. It’s live. It’s not scripted. 

I think some players that get in the booth that are looking to have that same, you know, euphoria that they have after playing and winning a game. Some of them get that and understand that in broadcasting and get out of that the same thing and others don’t.

Tim Brando via Telephone

THE BROADCASTING COACH: GUS RAMSEY

Plenty of broadcasters turn to Gus Ramsey for critiques and advice. The Program Director for the Dan Patrick School of Sportscasting at Full Sail University is also a broadcasting coach working with clients at all levels of the business. They trust his opinion because of his professional experience.

blank
Courtesy Full Sail University

In a prior life, Ramsey was the producer of SportsCenter on ESPN. He has worked with a number of incredibly talented people and been tasked with taking newbies to new heights, so I asked him what he would be thinking if it were his job to get Tom Brady ready for his first FOX broadcast.

Sometimes great athletes forget that most humans don’t know what the athletes know. Things that are basic or simple or even mundane to the athlete are incredible pieces of wisdom or insight to the average fan.

When I was at ESPN we had Tony Gwynn in for an episode of Baseball Tonight. In our show meeting, Tony was explaining why a hitter was slumping because we was cupping his wrist. He went on explaining it for 30 seconds or so. The room was in total silence, eating up every word. The greatest hitter of our generation was doing a deep-dive on hitting. It was amazing.

Tony suddenly got a little self-conscious, stopped explaining and apologized for “going on too long” and we were all like “No!! Keep going!” Tony thought is was boring. It was just the opposite.

Athletes can think things they’ve learned and repeated their whole lives are common knowledge so sometimes they don’t share that info because they think “everyone knows this.”

I want to walk away from a broadcast feeling like I learned something. Sometimes the ex-athlete doesn’t realize how much educating they can do in a broadcast.

The other thing I always encourage former athletes or coaches to do is to take the viewer where they’ve never been; on the field, in the locker room, in a contract negotiation, etc. If you can get that viewer to fully appreciate the feelings and emotions of what goes on in those places, you enhance the experience for us.

Terrell Davis was an analyst on NFL Network for a bit after his career. He once described Champ Bailey running back an interception 100 yards by saying as Bailey got to the 50 yard line “right here it feels like someone put sandbags on your ankles.” I’ve never run 100 yards in a football uniform in Denver’s altitude, but Terrell’s line helped me better understand what it feels like.

Gus ramsey via text message

Continue Reading

BSM Writers

Mark Packer Loves Reading Your Memories & Tributes to Billy Packer

“I’ve heard from all kinds of coaches. I’ve been blown away. It’s just another reminder of the impact Billy had on so many different people, not just the world of sports.”

Tyler McComas

Published

on

blank

It still stands today as one of the most iconic moments in the storied history of Arizona basketball. Three simple words said it all as the Wildcats celebrated an overtime win over Duke to win the 1997 national championship. “Simon says championship.” Those were the words of legendary broadcaster Billy Packer as Miles Simon fell to the floor with the ball in his hands. It’s one of many lines his son, Mark Packer, has been reminded of recently.

It was the perfect three words after the country just watched Simon carry Arizona to college basketball glory. Packer captured the moment perfectly, just like he did during every Final Four for 34 years.

Packer passed away last Thursday at the age of 82 but his legacy and impact in sports broadcasting will never perish. He was heard during every NCAA Tournament from 1975 to 2008 and was on the call for some of college basketball’s most iconic moments, including Michael Jordan’s shot to win the 1982 National Championship, Bird vs Magic in 1979, and even Kansas completing an improbable comeback to win the 2008 championship in his last broadcast. And the best part of it all was that Packer did it his own way, with his own unique style.

“It has really been remarkable,” said Mark Packer. “When Billy passed Thursday night we put it out on Twitter and it took off but I didn’t really know what to expect on Friday and Saturday as far as reaction. But the tributes have been fantastic and our family has loved it.

“I have heard from just about everybody and their brother. Folks I never thought I’d hear from, I’ve heard from them, such as commissioners, whether it be the NBA, whether it be other Power 5 leagues, I’ve heard from all kinds of coaches. I’ve been blown away. It’s just another reminder of the impact Billy had on so many different people, not just the world of sports. To me, that’s been comforting to all of us. It just reinforced all the stuff we knew he was about and brings back special memories.”

Packer’s style of broadcasting has been well-documented over the years. He was honest about what he saw and always spoke his mind. Granted, that didn’t always sit well with college basketball fans, but Packer wasn’t concerned about that. He was honest because he cared. 

“He wanted the game of college basketball to be the best it possibly could be,” said Mark.  “When he saw things he did not like, the one thing he always did was speak his mind. He ruffled feathers and he didn’t care. His intent was to make the game the No. 1 priority. You realize now he didn’t have it out for your team, he was just speaking his mind.”

That style meant fans would often yell at games, ‘You hate Duke! You hate North Carolina!’ Packer’s honesty was often taken by fans as he hated their favorite team. He used to laugh at that, just as Mark does know when he thinks about those moments. That’s because Mark can remember feeling the same way as other fanbases as a kid growing up rooting for NC State. 

“When he was calling an NC State game I thought he was always out to get my team,” laughed Mark. “He’d be doing a game in Raleigh — we grew up in Winston-Salem — and the next morning after the game I would be eating breakfast before school and I would say ‘Man, Billy, you really got on so-and-so last night, what’s your problem with NC State?’

“He used to just laugh, because I thought he had an agenda against my team. Of course the funny thing is, we’d go on trips with him to other games and you’d hear fans say, ‘Billy Packer hates my team!’ It almost became a laughing joke, even amongst the family members, that Billy Packer was out to ruin your team’s day when he does a ballgame.”

Mark has always referred to his dad the same his television partners did. That goes for his two other siblings, as well. “Dad” was rarely, if ever, said in the Packer household. Instead, the legendary broadcaster was called by his first name.

“The fact they called him Billy on television, we never called him dad,” said Mark. “We just called him Billy.”

As you can imagine, ‘Billy’ had a lot of stories. That’s normally the case when you’re around the game’s greatest players and broadcast the legendary games we still talk about today. Packer was always quick to share those stories with his family, which made for an entertaining childhood.

Out of the hundreds of messages Mark has received since his dad’s passing, he says he hasn’t heard any stories he’s never heard before. But that doesn’t mean people haven’t been telling him stories about his father.

“We’ve heard them all, quite frankly,” laughed Mark. “Maybe the thing that was so funny about it was that it reinforced some that we thought were total BS when we heard them the first time.”

Packer will always be synonymous with college basketball and the NCAA Tournament. He was the voice of the sport during its golden era and helped bring the magic to TV sets across the world. If Mark had to guess what his dad is most proud of regarding his broadcasting career, he says it would be just that. 

“From a broadcasting standpoint, probably the Final Fours,” said Mark. “When you, I think the number was 34 I heard, and he did so many of them, for us, we kind of took it for granted. It was just something he did. It was March and Billy is about to go do March Madness. It was just fabric for not only him personally, but also the family. He just loved the sport and wanted it to be good.”

Mark has carved out an incredible broadcasting career of his own. He’s hosted both radio and TV shows with outlets such as the ACC Network, WFNZ in Charlotte, and ESPNU. Having a front row seat to one of the most iconic careers in broadcasting, undoubtedly helped shape his career. Mark is very forthcoming as to what lesson he took from his dad the most. 

“Oh, that’s easy,” Mark said. “That’s prep. He always studied. He was always coming up with notes and angles and facts. I have always done that with the radio and TV shows, that you constantly prep, you constantly read and make notes. You may not use but 10 percent of whatever you’ve been studying, but somewhere down the road you’ll use it again.

“When we were cleaning out his closet I ran into an entire box of old notes that he had from games from yesteryear. I kept every one of them and I can’t wait to look at them and relive those games and see his prep work and point of detail for all those games.”

Continue Reading

Anatomy of a Broadcaster

Anatomy of an Analyst: Doris Burke

“Doris Burke has an ease about her. A quiet confidence if you will.”

Avatar photo

Published

on

blank

Basketball and Doris Burke have been synonymous for many years. At the age of 7, she started to play the game that would eventually get her to the top of her profession. Along the way she’s recorded many firsts for women in this field which I’ll detail later. Burke has also become an inspiration to other women already in broadcasting and those thinking about a career in media. Pretty impressive. 

Burke was raised in Manasquan, New Jersey. She was the youngest of eight children, and started playing basketball in the second grade. She starred at Providence, where she was the team’s point guard all four of her years there and made an impact immediately. 

During her freshman year, Doris Burke led the Big East in assists. She was a second-team All-Big East player once and twice made the all-tourney team of the Big East Women’s basketball tournament. Burke held seven records upon graduation, including finishing her career as the school and conference’s all-time assists leader, a record that has since been broken. She served as an assistant coach for her alma mater for two years from 1988-90.

From there it was time to embark on a Hall of Fame career.

ROAD TO ESPN/ABC

Burke began her broadcasting career in 1990 as an analyst for women’s games for Providence on radio. That same year, she began working in the same role on Big East Women’s games on television, and in 1996 she began working Big East men’s games. 

Doris Burke has been working for ESPN covering basketball in different roles since 1991. It has also allowed her to do other things along the way that were unchartered for women in the business. In 2000, Burke became the first woman to be a commentator for a New York Knicks game on radio and on television; she is also the first woman to be a commentator for a Big East men’s game, and the first woman to be the primary commentator on a men’s college basketball conference package.  In 2017, Burke became a regular NBA game analyst for ESPN, becoming the first woman at the national level to be assigned a full regular-season role. 

If that wasn’t enough, from 2009 to 2019 she served as the sideline reporter for the NBA Finals on ABC. I mentioned it was a Hall of Fame career and it was officially deemed as such in 2018. Burke was selected to enter the Basketball Hall of Fame as the Curt Gowdy Media Award winner.

AS AN ANALYST

“Doris Burke has an ease about her. A quiet confidence if you will.” Relying on her past experiences in the game as a player and coach, the information she brings her audience is relatable. Some analysts struggle to bring home a point in a way that a casual fan will understand. Burke has no trouble with this. Her ability to spell it out, concisely and conversationally sets her apart from most analysts, male or female. 

Burke attacks her job, knowing that some will question her authority when it comes to commentary on the NBA. She doesn’t mind steering into the skid.

“I am mindful of the fact that I have not played or coached in the NBA,” Burke said to Sportscasting.com last year. “It doesn’t mean that I can’t do a very competent job. I think I try to do that every single night, and I’m never afraid to ask questions.” 

It’s all about the information to Burke, and has nothing to do with the fact she’s a woman covering the NBA.

“If you enhance a viewer’s experience, it doesn’t matter what your gender is,” she said. “As long as you are competent and put in the work … you’re going to be accepted.”

Doris Burke learned the ropes so to speak from several women that came before her. In an NBA.com piece from January of last year, she outlined how much she enjoyed watching former ESPN SportsCenter anchor Gayle Gardner. Early on in her career at ESPN, Burke got to work with Robin Roberts on WNBA and women’s college basketball broadcasts along with Ann Meyers Drysdale and Nancy Lieberman. Roberts was Burke’s inspiration as she started her career path. She admired the professionalism that each displayed. 

“Working alongside Robin Roberts … the one thing I would tell you is the most powerful means to change or impact somebody is by your actions,” Burke said. “She was the epitome of professionalism and competency and garnered the respect of the people around her because of the work habits she had. Watching Robin early on let me know that the basis for everything is the work you put into something.”

While Roberts may have been influential to Burke, Burke has been a beacon for other woman that are getting opportunities in broadcasting.  When asked about their role model, YES Network analyst Sarah Kustok, 76ers play-by-play broadcaster Kate Scott and former WNBA player and current Miami Heat studio analyst Ruth Riley Hunter all mentioned Burke by name.

“Burke is the best example for anyone — male or female,” Hunter told NBA.com. “I love the way she describes the game. She adds so much to every broadcast, and when I was playing in the WNBA I was always really inspired by her work.”

Burke is popular amongst her colleagues at ESPN/ABC, thanks to a tireless work ethic an ability to adapt to whichever sport she may be calling that day. Count Jeff Van Gundy among her biggest fans.

“She’s the best, most-versatile analyst and commentator at ESPN,” Van Gundy said of Doris Burke in 2017 via Deadspin. “She does it all—great interviewer, commentator, studio analyst—everything. And she is an expert at it all—women’s and men’s college basketball, the NBA and the WNBA. She’s the LeBron James of sportscasters. There’s no better broadcaster out there right now.”

Burke is equally a big fan of Van Gundy and the top broadcast crew for ESPN/ABC’s NBA coverage. That includes Mike Breen and Mark Jackson as well. 

“We are talking about three of the best to ever do it. Mark, Jeff and Mike have held down the NBA Finals for over a decade with commentary that is the best of the best. Hubie Brown is a living legend. All of those men have been nothing but gracious and supportive of me,” Burke told the Athletic. 

Doris Burke is considered one of the best NBA analysts around.  Her bosses at ESPN made sure to re-sign her to a multi-year deal and promised she will be involved in “high profile” NBA games in both the regular season and playoffs. Burke will also call finals games on ESPN Radio and appear on the NBA Sunday Showcase program on ABC.

Good for her and good for fans of the NBA on ESPN/ABC.

DID YOU KNOW?

In 2010, she was featured as the new sideline reporter for 2K Sports ‘NBA 2K11’ video game. She has appeared in every version since, including the latest ‘NBA 2K23’.   

As a senior at Providence in 1987 she was the school’s Co-Female Athlete of the Year.  

Her basketball idols growing up were Kyle Macy, Kelly Tripucka and Tom Heinsohn.  

Continue Reading
Advertisement

blank

Barrett Media Writers

Copyright © 2023 Barrett Media.