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Tim Kurkjian, Forever Curious and Now Forever a Hall of Famer

“It’s the greatest achievement of my professional career, and there is not a close second; there will never be a close second,” Kurkjian stated.

Derek Futterman



Tim Kurkjian

Cooperstown, New York is the home of baseball’s immortal legends of the game. A place in which the greats from Ty Cobb to Babe Ruth; Tom Seaver to Pedro Martinez; Ted Williams to Jackie Robinson – and more are enshrined. Approximately 1% of all players who have taken the field at the major-league level have been granted membership into the National Baseball Hall of Fame and Museum.

This is more than just a building; it is a pinnacle of achievement in the game of baseball – and it recognizes more than just former players. Throughout the museum, commissioners, front office staff, coaches and other team and league personnel are honored for the contributions they have made to America’s Pastime, and artifacts from all facets of the game are on display. That, of course, includes within media, and as the means of distribution and content demands have shifted over the years, those working in the profession have adapted to find new and innovative ways to cover the game both on and off of the diamond.

One of those members of the media – Tim Kurkjian – was honored this weekend by receiving the highest honor bestowed by the Baseball Writers’ Association of America (BBWAA): its career excellence award. Kurkjian has worked in the game of baseball for over four decades, developing an affinity for the sport from the time he was a child. But at that time, he never thought he would be reporting about the game across multiple platforms despite having ambitions in journalism.

Kurkjian attended Walter Johnson High School in Bethesda, Maryland, the eponymous education locale named in honor of former Washington Senators starting pitcher Walter Johnson. Fittingly so, the school newspaper was named The Pitch, and Kurkjian contributed to the publication throughout his time there, serving as both a writer and the sports editor. At the time, Kurkjian was a novice in journalism but possessed a deft knowledge about baseball, empowering him to continue to pursue his dream of working within the walls of a ballpark even when times became difficult.

“I was a terrible writer in high school,” Kurkjian said. “After one especially bad story, one of my gym teachers told me: ‘Tim, that might be the worst story I ever read in the school paper. I hope you’re not planning on making this your life’s work.’”

Baseball was the vernacular for Kurkjian as a child, especially with his dad and brothers having played the sport. While he played both baseball and basketball at points in his childhood, he knew that it was unlikely he would ever make it professionally – not because of not possessing enough passion for sports. Instead, he felt he was simply too small, graduating high school at 5-foot-2 and weighing 110 lbs.

Through repetition, persistence and a determination to succeed, Kurkjian eventually made it to the big leagues as a writer – but not after several different stops along the way. Just as basketball legend Michael Jordan was left off of his high school varsity team and Orel Hershiser was cut from both his high school and college baseball teams, Tim Kurkjian experienced plenty of rejection early in his career. In his freshman year at the University of Maryland, he applied to write for the college’s newspaper The Diamondback, and was rejected. The next year, he re-applied and was rejected again. That pattern held for both his junior and senior years of college, leaving Kurkjian no choice but to find an opportunity off of the school campus.

“Instead of showing up every day to say ‘I need to work here,’ I just kind of said, ‘Alright, if you don’t want me, I’ll go and work somewhere else,’” Kurkjian said. “I went to The Montgomery Journal [and] it was critical that I got to write as much as I did.”

“It’s like anything else,” Kurkjian affirmed. “If you want to be a great free throw shooter, you have to shoot a lot of free throws. If you want to be a great shortstop, you’ve got to take a lot of ground balls. If you want to learn how to write, you’ve got to write as much as possible. That’s what The Montgomery Journal gave me was a chance to write, and I took it.”

After graduating college in 1978 with a journalism degree, Kurkjian was resolute in his pursuit of a job in journalism, so much so that he pleaded with management at The Washington Star to be hired by following up with the publication eight times. His final attempt was successful. He was hired to cover high school sports as a freelancer; however, he also answered phones, ran errands late at night and documented game statistics, scores and sports news. Kurkjian did whatever it took to succeed in sports journalism, learning mostly through observation and recurrence.

In January 1981, Kurkjian was brought on as a full-time staff member reporting on sports, an exciting and rewarding moment in his career. By August of that year though, the newspaper had gone out of business and Kurkjian was unemployed. While he was quickly able to pick up another job writing at The Baltimore News-American, that newspaper also folded a mere two months later because of financial shortcomings.

Thankfully for Kurkjian, his former boss at The Washington Star had landed a new job as the sports editor at The Dallas Morning News, and he was able to offer Kurkjian a sports reporting job that eventually transitioned into being the publication’s beat reporter for the Texas Rangers beginning in the 1982 season. In this role, he was replacing Skip Bayless, who had recently switched publications, and began the daily routine of following a team, interviewing its personnel and spending long days at Arlington Stadium and on the road.

Before the 1986 season, Kurkjian moved back to Baltimore, to cover the Baltimore Orioles as a beat writer for The Baltimore Sun, a role he would keep through the 1989 season. Even though the team was not always the most exciting to cover in terms of its success on the field, Kurkjian began evolving into even more of a sought-after talent and continued to enhance his career as a journalist. In fact, from the 1982 season-on, Kurkjian has had the opportunity to cover every World Series game for the outlets by which he was employed.

“It was the greatest job I’ve ever had; it was the hardest job I’ve ever had, and it prepared me for every other job I’ve ever had since then,” Kurkjian said of working as a beat writer. “It was so difficult because you’re away from home all the time, and even when you are home, you’re at the ballpark every night. You’re writing four stories a day; you’re writing on deadline; the pressure is enormous especially with the competition of the other newspapers. Once you do that, I think you can do anything else in this business.”

Following the conclusion of the 1989 Orioles season, Kurkjian was hired by Sports Illustrated (SI) as a baseball writer, continuing to cover the players, coaches and other personalities associated with the game. By 1997, Sports Illustrated and CNN had merged to create a sports news network called “CNN/SI,” and Kurkjian and his colleagues were delivered a message straight from upper management.

“The SI people told the writers, including me: ‘All you guys are on TV now,’” Kurkjian said. “I said: ‘I don’t want to do TV.’ They said: ‘You don’t have a choice – we’re doing TV now.’”

And thus, Kurkjian’s career as a television analyst and reporter began, requiring him to learn on the job how to transition his sports reporting, generally written and edited, into transferable, multi-platform content. One year later, Kurkjian made the move to ESPN to serve as a senior writer and a reporter for Baseball Tonight and expected to finally receive the assistance he was anticipating to learn how to work in television.

“I just assumed when I got to ESPN that they would tell me: ‘Okay, we’re going to teach you how to do television,’” Kurkjian said. “[Instead,] they said: ‘Look, there’s no time. You’re a reporter; you’re a writer; you know how to do this,’ and bang, I was on TV every day.”

Kurkjian credits his time working as a baseball beat writer for allowing him to seamlessly make the transition to television, notably his ability to write on deadline. In that instance, the ability to disclose information in a clear and concise manner, while also continuing to remain precise, accurate and fair, was a challenge he was acutely aware of and ready to take on.

“Get to the point and get out of there,” said Kurkjian. “That’s what TV teaches you – efficiency. But I’ve learned to love TV because it’s so spontaneous. For a newspaper, I’d have to wait until the next morning to see my work; at SI, I’d have to wait a whole week to see my work. Now on television, I can weigh in on a World Series game right now, and there’s something really cool about that.”

Journalists who have risen through the industry prior to significant development in the digital age are almost always finding ways to build their own brand and disseminate their content across multiple platforms, regardless if it is written or spoken. Peter Gammons, who began his career at The Boston Globe before moving to Sports Illustrated and ESPN, was, according to Kurkjian, the first writer to appear as a contributor on television while still writing, a practice that has become common.

“To me, Peter is the greatest baseball writer of all-time, and I can’t even begin to tell you the influence he had on me,” Kurkjian said. “….I’ve kind of followed Peter around – and my thinking there is: ‘There’s no better person to follow around than Peter Gammons.’”

As his time at ESPN continued, Kurkjian hosted a special edition of SportsCenter featuring two other baseball writers, Buster Olney and Jayson Stark, to report the news from the perspective of those who work in the press box. Working with both Olney and Stark, Kurkjian learned how to better dissect box scores and be more deft in searching for interesting statistics or notes about the game. From there, he had the opportunity to work on both Wednesday Night Baseball and Monday Night Baseball, and has contributed to Little League World Series coverage across the network, taking his talents into the broadcast booth and, sometimes, adjacent to the dugout.

“I just love being a part of a baseball broadcast because you’re in on every pitch,” said Kurkjian. “….I just hope I get more and more opportunities to do that. I do games on the radio too, [and] I’ve loved every bit of that because I grew up listening to games on the radio like every other dinky little kid in the ‘60s with a transistor radio to my ear.”

This past Sunday, Kurkjian’s family got to watch him receive the honor of a lifetime when he accepted the 2022 BBWAA Career Excellence Award in Cooperstown, officially cementing his place among the legends of the game. Learning he won the award constituted a moment he would never forget, especially receiving the news from former Cincinnati Reds catcher and Hall of Famer Johnny Bench, and the weekend was surely emotional and memorable.

“It’s the greatest achievement of my professional career, and there is not a close second; there will never be a close second,” Kurkjian stated. “This is the greatest honor that a writer can achieve, and to be on the same list with so many great writers over the years from Shirley Povich to Roger Angell to my dear, dear friends Dan Shaughnessy, Peter Gammons, Jayson Stark, Rick Hummel – all these guys. There are so many days that I just wake up thinking: ‘This can’t be happening to me.’”

As the game of baseball continues to evolve in its presentation and style of play, Kurkjian hopes that fans appreciate the action on the field rather than being distracted by other debates or small details, including sabermetrics and player valuation. The atmosphere of the ballpark and the unpredictability of the action have nurtured Kurkjian’s love of the game for so many years and it has been the catalyst for all of his other endeavors, including authoring three books.

“I think it’s so critical that we never lose sight that the games are all that truly matters,” Kurkjian said. “….Nothing makes me happier than being at the ballpark and watching a game, and now calling a game or writing about a game. It is still why baseball is the greatest – is the games separate themselves.”

For aspiring journalists who look to cement themselves in the sports media industry, showing up and working hard may seem jaded pieces of advice, but their importance truly cannot be overstated enough. The differentiating factor for Kurkjian that comes from his innate proclivity towards baseball is his curiosity to learn more and be scholastic in his reporting. The writing figured itself out in the end and now Kurkjian is immortalized in a village in upstate New York that oozes a passion and love for the game.

“When something happens, ask yourself: ‘What happened there? When’s the last time I saw that? I need to understand that,’” Kurkjian said. “Then, go ask somebody, preferably the manager or a player: ‘What happened on that play? I need to learn about this.’ That’s the most important thing beyond being prepared and working hard – all the clichés – and it’s just [to] be curious. Open up your eyes and open up your ears to what’s going on around you. You’ll learn an awful lot if you keep doing that.”

BSM Writers

Amanda Brown Has Embraced The Bright Lights of Hollywood

“My whole goal was that I didn’t need people to like me; I needed people to respect me.”

Derek Futterman




The tragic passing of Kobe Bryant and eight others aboard a helicopter, including his 13-year-old daughter Gianna, sent shockwaves around the world of sports, entertainment, and culture. People traveled to Los Angeles following the devastating news and left flowers outside the then-named STAPLES Center, the arena which Bryant called home for much of his career, demonstrating the magnitude of the loss. Just across the street from the arena, Amanda Brown and the staff at ESPN Los Angeles 710 had embarked in ongoing breaking news coverage, lamentation, and reflection.

It included coverage of a sellout celebration of life for Kobe and his daughter and teams around the NBA opting to take 8-second and 24-second violations to honor Bryant, who wore both numbers throughout his 20-year NBA career. They currently hang in the rafters at Arena, making Bryant the only player in franchise history to have two numbers retired.

During this tumultuous time, Bryant’s philosophy served as a viable guiding force, something that Brown quickly ascertained in her first month as the station’s new program director.

“I had people that were in Northern California hopping on planes to get here,” Brown said. “You didn’t even have to ask people [to] go to the station; people were like, ‘I’m on my way.’ It was the way that everybody really came together to do really great radio, and we did it that day and we did it the next day and we did it for several days.”

The 2023 BSM Summit is quickly approaching, and Brown will be attending the event for the first time since 2020. During her first experience at the BSM Summit in New York, Brown had just become a program director and was trying to assimilate into her role. Because of this, she prioritized networking, building contacts, and expressing her ideas to others in the space. This year, she looks forward to connecting with other program directors and media professionals around the country while also seeking to learn more about the nuances of the industry.

“The Summit is kind of like a meeting of the minds,” Brown said. “It’s people throughout the country and the business…. More than anything, [the first time] wasn’t so much about the panels as it was about the people.”

Growing up in Orange County, Brown had an interest in the Los Angeles Lakers from a young age, being drawn to play-by-play broadcaster Chick Hearn. Brown refers to Hearn as inspiration to explore a career in broadcasting. After studying communications at California State University in Fullerton, she was afforded an opportunity to work as a producer at ESPN Radio Dallas 103.3 FM by program director Scott Masteller, who she still speaks to on a regular basis. It was through Masteller’s confidence in her, in addition to support from operations manager Dave Schorr, that helped make Brown feel more comfortable working in sports media.

“I never felt like I was a woman in a male-dominated industry,” Brown said. “I always just felt like I was a part of the industry. For me, I’ve kind of always made it my goal to be like, ‘I deserve to be here; I deserve a seat at the table.’”

Brown quickly rose up the ranks when she began working on ESPN Radio in Bristol, Conn., working as a producer for a national radio show hosted by Mike Tirico and Scott Van Pelt, along with The Sports Bash with Erik Kuselias. Following five-and-a-half years in Bristol, Brown requested a move back to California and has worked at ESPN Los Angeles 710 ever since. She began her tenure at the station serving as a producer for shows such as Max and Marcellus and Mason and Ireland.

Through her persistence, work ethic and congeniality, Brown was promoted to assistant program director in July 2016. In this role, she helped oversee the station’s content while helping the entity maintain live game broadcast rights and explore new opportunities to augment its foothold, including becoming the flagship radio home of the Los Angeles Rams.

“Don’t sit back and wait for your managers or your bosses to come to you and ask what you want to do,” Brown advised. “Go after what you want, and that’s what I’ve always done. I always went to my managers and was like, ‘Hey, I want to do this. Give me a chance; let me do that.’ For the most part, my managers have been receptive and given me those opportunities.”

When executive producer Dan Zampillo left the station to join Spotify to work as a sports producer, Brown was subsequently promoted to program director where she has helped shape the future direction of the entity. From helping lead the brand amid its sale to Good Karma Brands in the first quarter of 2022; to revamping the daily lineup with compelling local programs, Brown has gained invaluable experience and remains keenly aware of the challenges the industry faces down the road. For sports media outlets in Los Angeles, some of the challenge is merely by virtue of its geography.

“We’re in sunny Southern California where there’s a lot of things happening,” Brown said. “We’re in the middle of Hollywood. People have a lot of opportunities – you can go to the mountains; you can go to the beach. I think [our market] is more about entertainment than it is about actual hard-core sports. Yes, obviously you have hard-core Lakers fans; you have hard-core Dodgers fans, but a majority of the fans are pretty average sports fans.”

Because of favorable weather conditions and an endless supply of distractions, Brown knows that the way to attract people to sports talk radio is through its entertainment value. With this principle in mind, she has advised her hosts not to worry so much about the specific topics they are discussing, but rather to ensure they are entertaining listeners throughout the process.

“People know the four letters E-S-P-N mean sports, but really our focus is more on entertainment more than anything,” Brown said. “I think the [talent] that stick out the most are the ones that are the most entertaining.”

Entertaining listeners, however, comes through determining what they are discussing and thinking about and providing relevant coverage about those topics. Even though it has not yet been legalized in the state of California, sports gambling content has been steadily on the rise since the Supreme Court made a decision that overturned the Professional and Amateur Sports Protection Act established in Murphy v. National Collegiate Athletic Association (2018). Nonetheless, Brown and ESPN Los Angeles 710 have remained proactive, launching a sports gambling show on Thursday nights to try to adjust to the growing niche of the industry.

Even though she has worked in producing and programming for most of her career, Brown is eager to learn about the effect sports gambling has on audio sales departments. At the same time, she hopes to be able to more clearly determine how the station can effectuate its coverage if and when it becomes legal in their locale.

“I know that a lot of other markets have that,” Brown said regarding the legalization of sports gambling. “For me, I’m interested to hear from people who have that in their markets and how they’ve monetized that and the opportunity.”

No matter the content, though, dedicated sports radio listeners are genuinely consuming shows largely to hear certain talent. Brown recalls receiving a compliment on Twitter earlier this quarter where a listener commented that he listens to ESPN Los Angeles 710 specifically for Sedano and Kap. Evidently, it acted as a tangible sign that her philosophy centered around keeping people engrossed in the content is working, and that providing the audience what it wants to hear is conducive to success.

At this year’s BSM Summit, Brown will be participating on The Wheel of Content panel, presented by Core Image Studio, featuring ESPN analyst Mina Kimes and FOX Sports host Joy Taylor. Through their discussion, she intends to showcase a different perspective of what goes into content creation and the interaction that takes place between involved parties.

“A lot of times in the past, all the talent were on one panel; all the programmers were on one panel,” Brown said. “To put talent and a programmer together, I think it’s an opportunity for people to hear both sides on certain issues.”

According to the most recent Nielsen Total Audience Report, AM/FM (terrestrial) radio among persons 18-34 has a greater average audience than television. The statistical anomaly, which was forecast several years earlier, came to fruition most likely due to emerging technologies and concomitant shifts in usage patterns.

Simultaneously, good content is required to captivate consumers, and radio, through quantifiable and qualifiable metrics, has been able to tailor its content to the listening audience and integrate it across multiple platforms of dissemination. The panel will give Brown a chance to speak in front of her peers and other industry professionals about changes in audio consumption, effectuated by emerging technologies and concomitant shifts in usage patterns.

Yet when it comes to radio as a whole, the patterns clearly point towards the proliferation of digital content – whether those be traditional radio programs or modernized podcasts. Moreover, utilizing various elements of presentation provides consumers a greater opportunity of finding and potentially engaging with the content.

“We do YouTube streaming; obviously, we stream on our app,” Brown said. “We’ve even created, at times, stream-only shows whether it’s stream-only video or stream-only on our app. We all know that people want content on-demand when they want it. I think it’s about giving them what they want.”

As a woman in sports media, Brown is cognizant about having to combat misogyny from those inside and outside of the industry, and is grateful to have had the support of many colleagues. In holding a management position in the second-largest media market in the United States, she strives to set a positive example to aspiring broadcasters. Additionally, she aims to be a trusted and accessible voice to help empower and give other women chances to work in the industry – even if she is not universally lauded.

“I’ve kind of always made it my goal to be like, ‘I’m no different than anyone else – yes, I’m a female – but I’m no different than anyone else,’” Brown expressed. “My whole goal was that I didn’t need people to like me; I needed people to respect me.”

Through attending events such as the BSM Summit and remaining immersed in sports media and the conversation at large about the future of sports media, Brown can roughly delineate how she can perform her job at a high level.

Although the genuine future of this business is always subject to change, she and her team at ESPN Los Angeles 710 are trying to come up with new ideas to keep the content timely, accurate, informative, and entertaining. She is content in her role as program director with no aspirations to become a general manager; however, remaining in her current role requires consistent effort and a penchant for learning.

“Relationships are very important overall in this business whether you’re a programmer or not,” Brown said. “Relationships with your talent; relationships with your staff. If you invest in your people, then they’re going to be willing to work hard for you and do what you ask them to do.”

The 2023 BSM Summit is mere days away, and those from Los Angeles and numerous other marketplaces will make the trip to The Founder’s Club at the Galen Center at the University of Southern California (USC).

Aside from Brown, Kimes and Taylor, there will be other voices from across the industry sharing their thoughts on aspects of the industry and how to best shape it going forward, including Colin Cowherd, Rachel Nichols, Al Michaels and Eric Shanks. More details about the industry’s premiere media conference can be found at

“I’m excited to be a female program director amongst male program directors for the first time and get a seat at the table and represent that there can be diversity in this position,” Brown said. “We don’t see a lot of it, but… there is an opportunity, and I hope I can be an example for other people out there [to show] that it’s possible.”

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BSM Writers

Pat McAfee Has Thrown Our Business Into a Tailspin

Yet even with all the accomplishments he’s been able to achieve, McAfee is still anxious and unsatisfied with the state of his show and his career.

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When you have one of the hottest talk shows in America, you’re always up to something. That’s the case for the most popular sports talk show host in America – Pat McAfee. 

The former Pro Bowl punter was on top of the world on Wednesday. With over 496,000 concurrent viewers watching at one point, McAfee was able to garner an exclusive interview with frequent guest Aaron Rodgers who announced his intention to play for the Jets.

Yet even with all the accomplishments he’s been able to achieve — a new studio, consistent high viewership, a syndication deal with SportsGrid TV, a four-year, $120 million deal with FanDuel — McAfee is still anxious and unsatisfied with the state of his show and his career.

At the end of the day, he is human and he’s admitted that balancing his show, his ESPN gig with “College Gameday,” and his WWE obligations has taken a toll on him.

McAfee and his wife are expecting their first child soon and he recently told The New York Post he might step away from his deal with FanDuel. Operating his own company has come with the responsibility of making sure his studio is up and running, finding people to operate the technology that puts his show on the air, negotiating with huge behemoths like the NFL for game footage rights, booking guests, booking hotels, implementing marketing plans and other tasks that most on-air personalities rarely have to worry about.

McAfee says he’s looking for a network that would be able to take control of those duties while getting more rest and space to spend time with family while focusing strictly on hosting duties. FanDuel has its own network and has the money to fund such endeavors but is just getting started in the content game. McAfee needs a well-known entity to work with who can take his show to the next level while also honoring his wishes of keeping the show free on YouTube.

The question of how he’s going to be able to do it is something everyone in sports media will be watching. As The Post pointed out in their story, McAfee hasn’t frequently stayed with networks he’s been associated with in the past for too long. He’s worked with Westwood One, DAZN, and Barstool but hasn’t stayed for more than a year or two.

There’s an argument to be made that the latter two companies weren’t as experienced as a network when McAfee signed on with them compared to where they are today which could’ve pushed the host to leave. But at the end of the day, networks want to put money into long-term investments and it’s easy to see a network passing on working with McAfee for fear that he’ll leave them astray when he’s bored. 

It’ll also be difficult for McAfee to find a network that doesn’t put him behind a paywall. Amazon and Google are rumored to be potential new homes. But both are trying to increase subscribers for their respective streaming services.

It will be difficult to sell Amazon on investing money to build a channel on YouTube – a rival platform. For Google, they may have the tech infrastructure to create television-like programming but they aren’t an experienced producer, they’ve never produced its own live, daily talk show, and investing in McAfee’s show doesn’t necessarily help increase the number of subscribers watching YouTube TV.

Networks like ESPN, CBS, NBC, and Fox might make sense to partner with. But McAfee faces the possibility of being censored due to corporate interests. Each of these networks also operates its networks or streaming channels that air talk programming of their own. Investing in McAfee could cannibalize the programming they already own.

And if McAfee works with a traditional network that isn’t ESPN, it could jeopardize his ability to host game casts for Omaha or analyze games on Gameday. It’s not impossible but would definitely be awkward on days that McAfee does his show remotely from locations of ESPN games with ESPN banners and signage that is visible in the background.

If SportsGrid has the money to invest in McAfee, they might be his best bet. They have all the attributes McAfee needs and they already have a relationship with him. It is probably unlikely that he’ll be censored and he would even be able to maintain a relationship with FanDuel – a company SportsGrid also works alongside.  

Roku is another option — they already work with Rich Eisen — but they would move his show away from YouTube, something McAfee should resist since the majority of smart TV users use YT more than any other app.

If the NFL gave McAfee editorial independence, they would make the perfect partner but the likelihood of that happening is slim to none. NFL Media has independence but it was clear during the night of the Damar Hamlin incident that they will do whatever is necessary to stay away from serious topics that make the league look bad until it’s totally unavoidable. 

It’s hard to think of a partner that matches up perfectly with McAfee’s aspirations. But once again, at the moment, he’s on top of the world so anything is possible. The talk show host’s next move will be even more interesting to watch than the other fascinating moves he’s already made that have put the sports media industry in a swivel.

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BSM Writers

5 Tips For Networking At the BSM Summit

“Have a plan and don’t leave home without it.”

Jeff Caves




Bring your game plan if you attend the BSM Summit in LA next Tuesday and Wednesday. No matter your purpose for attending: to learn, get a job, speak, or sell an idea, you must be able to read the room. To do that, it helps to know who will be there and how you can cure their pain. 

Have a plan and don’t leave home without it. If you have time, buy How to Work a Room by Susan Roane. If you don’t, just follow these five tips:

  1. INTRODUCE YOURSELF: Before you arrive at The Summit, figure out what you want, who you want to meet, and what you will say. Once you get there, scout out the room and see if anyone of those people are available. Talk to speakers after they have spoken- don’t worry if you miss what the next speaker says. You are there to meet new people! Most speakers do not stick around for the entire schedule, and you don’t know if they will attend any after-parties, so don’t risk it. Refine your elevator pitch and break the ice with something you have in common. Make sure you introduce yourself to Stephanie, Demetri and Jason from BSM. They know everybody and will help you if they can.  
  2. GET A NAME TAG: Don’t assume that name tags will be provided. Bring your own if you and make your name clear to read. If you are looking to move to LA or want to sell a system to book better guests, put it briefly under your name. Study this to get better at remembering names.
  3. LOSE THE NOTEBOOK: When you meet folks, ensure your hands are free. Have a business card handy and ask for one of theirs. Remember to look people in the eye and notice what they are doing. If they are scanning the room, pause until they realize they are blowing you off. Do whatever it takes to sound upbeat and open. Don’t let their clothes, hair, or piercings distract from your message. You don’t need to wear a suit and tie but do bring your best business casual wear. A blazer isn’t a bad idea either. 
  4. SHUT UP FIRST! The art of knowing when to end the convo is something you will have to practice. You can tell when the other person’s eye starts darting or they are not using body language that tells you the convo will continue. You end it by telling them you appreciate meeting them and want to connect via email. Ask for a business card. Email is more challenging to ignore than a LinkedIn request, and you can be more detailed in what you want via email. 
  5. WORK THE SCHEDULE: Know who speaks when. That is when you will find the speakers hanging around. Plan your lunch outing to include a few fellow attendees. Be open and conversational with those around you. I am a huge USC fan, so I would walk to McKays– a good spot with plenty of USC football memorabilia on the walls. Sometimes you can find the next day’s speakers at the Day 1 after party. Need a bar? Hit the 901 Club for cheap beer, drinks, and food. 

You’re welcome. 

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Barrett Media Writers

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