Connect with us
blank

Sports TV News

Amazon Playing The Long Game With Thursday Night Football

“Of course we want the biggest audience possible, but this is a big change for fans and we know it’ll take some time.”

blank

Published

on

blank

Amazon is in the spotlight this week. The streaming giant will carry its first ever regular season NFL game on Thursday when the Chiefs visit the Chargers on Thursday Night Football.

Plenty of stories have been written about what the company hopes to bring to football coverage. Now it is time for fans to actually see it.

Marie Donoghue and members of the Amazon studio crew met with members of the media this week. The company’s VP of Global Sports Video said she hoped that her team could match the expectations fans have for the Amazon product based on the preseason game it carried.

“Our number one focus is delivering the best broadcast for fans, and we’re thrilled with the quality of our production and from the reaction from fans from our pre-season game,” she said. “It was overwhelmingly positive.”

Donoghue says she is “not concerned at all” about how many people are watching on Thursday night. Amazon is thinking long-term when determining the success of Thursday Night Football, which it will be carrying for the next eleven seasons.

“Of course we want the biggest audience possible, but this is a big change for fans and we know it’ll take some time. So we’re very comfortable with that. We’re not overly focused with the first night. We are overly focused on our production and what we deliver for fans. We’ve got an incredibly high bar that we set for ourselves, so we know this will evolve over time and I still believe it’s a once in a generation opportunity.”

How many people will be watching? Well, the number that gets reported will come from Nielsen, the same company that delivers the numbers for traditional, linear TV broadcasts of the NFL.

Streaming services like Amazon don’t really need a third party to tell them how many people are watching a particular program. Donoghue said the partnership is about serving potential advertisers in a familiar way.

“Nielsen brings currency,” she said. “You know, that’s that’s what the industry is used to. That’s what advertisers are used to.”

Traditional television ratings are a brand new thing in the world of streaming television. Just like the broadcast itself, Marie Donoghue says the relationship with Nielsen will go through its own series of updates and changes.

“This is an inaugural launch for Nielsen as well. So we’re very comfortable with having those numbers out there,” Donoghue said. “I would also say the relationship with Nielsen will probably evolve as well because this is groundbreaking for them. So we’re proud of what we’re doing.”

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published.

Sports TV News

ESPN’s NFL Programming Sees Big September Growth

For ESPN, September has been a really strong month with their NFL programming.

blank

Published

on

NFL Studio

For ESPN, September has been a really strong month with their NFL programming.

Sunday NFL Countdown is averaging 1.4 million viewers per show thus far in 2022. That up 15% from 2021’s first three shows of the NFL season. The season premiere – Sunday, Sept. 11 – averaged 1.6 million viewers, tying the network’s best Week 1 audience for the show since 2016 and is up 35% year-over-year.

NFL Live experienced large growth too. The episode airing after the first NFL Sunday, on Monday September 12, averaged 664,000 viewers which beat every NFL Live episode last season, including the most-watched episode on 2021 (December 17) which grabbed 635,000 viewers.

Monday Night Countdown is averaging 1.3 million viewers for its two, non-staggered September episodes, which aired in its traditional timeslot (6-8 pm).

Continue Reading

Sports TV News

ESPN Assigns Broadcast Teams for MLB Wild Card Round

In preparation for the postseason, ESPN has assigned the broadcast teams for the series forthcoming.

blank

Published

on

Wild Card
David Berding/Getty Images

There are just a few games left in the MLB season and the postseason begins this weekend with the Wild Card round. In preparation, ESPN has assigned the broadcast teams for the series forthcoming.

Andrew Marchand reports that the team assigned to the presumptive New York Mets Wild Card series will be Karl Ravech, David Cone and Eduardo Perez. The Mets still mathematically can win the NL East but they trail the Braves by two games with three to play.

He also reports that the St. Louis Wild Card series will be called by Michael Kay and Alex Rodriguez. The Cleveland series will be broadcast by Boog Sciambi and Doug Glanville while the Toronto series will be called by Dave Flemming, Jessica Mendoza and Tim Kurkjian.

Continue Reading

Sports TV News

Stugotz: ‘Sean McDonough Hates The Aaron Judge Cut-Ins’

“If you look at the numbers, if you look at the interest, if you look at the revenue that it generates for the networks, it makes more sense to have an Aaron Judge at-bat interrupted by an Iowa State field goal attempt than it does the other way around.”

blank

Published

on

blank

College football fans are not being shy with how they feel about Aaron Judge. Whether it is private conversations or social media posts, people are making their disdain for the cut-ins to college football games on ESPN networks when the Yankee slugger comes to bat known. On Monday morning, Stugotz added that it isn’t just fans that are unhappy.

The Dan Le Batard Show discussed the second straight week of cut-ins on Monday morning. Stugotz pointed out that one of ESPN’s primary college football voices sounds just as annoyed as fans are.

“Sean McDonough hates the toss to Aaron Judge,” he said. Hates it!”

Last week, ESPN and ABC cut into games when Judge was sitting on 60 home runs. This week, he was sitting on 61. A 62nd home run would be the most in American League history.

Stugotz added that has to be part of McDonough’s frustration.

“In his defense, what are we cutting in for? I have no idea if [Aaron Judge] is breaking a record, what record he’s breaking, if he’s clean. I have no idea!”

Producer Mike Ryan Ruiz said the fact that Judge is yet to deliver is making the cut-ins more frustrating for fans.

“I think what hurts the whole thing is that Aaron Judge has been terrible during these cut-ins,” Ruiz said. “He’s been God awful during these cut-ins. I haven’t seen a single home runs during one of these cut-ins. There was genuine fury at a watch party I was at. Fury! At Aaron Judge.”

A popular criticism of ESPN has been that this kind of attention would not be paid to Aaron Judge if he was chasing a mark that wasn’t the home run record if he played anywhere other than New York. According to Ryan, the mistake is bigger than that. Why would regular season baseball ever interrupt college football?

“If you look at the numbers, if you look at the interest, if you look at the revenue that it generates for the networks, it makes more sense to have an Aaron Judge at-bat interrupted by an Iowa State field goal attempt than it does the other way around.”

There are four games left in Major League Baseball’s regular season. You can bet college football fans will make plenty of signs for College GameDay if Judge cannot hit number 62 before the playoffs start.

Continue Reading
Advertisement blank
Advertisement blank

Barrett Media Writers

Copyright © 2022 Barrett Media.