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The ’Trump Interruption’ Won’t Slow Down Michael Medved

Talker Glenn Beck called Medved the most decent member of the media as Medved has been on the radio every day without interruption since 1996.

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If you get into an argument with Michael Medved, you’re going to lose. Not because he’s a bully, but more due to his fecund mind. 

He’s kind, Yale-trained, written 14 books, and has seen more movies than you’ve had hot dinners. Let’s face it, he’s smarter than us. 

Talker Glenn Beck called Medved the most decent member of the media. Medved has been on the radio every day without interruption since 1996, with one exception for an illness in 2015.

“I was admitted to Yale when I was 16 years old. I took a leave from school to work for Robert Kennedy,” Medved said. 

“I was 19 years old and was very taken by Kennedy when he ran for president.” Medved still admires RFK and was thrilled when he entered the 1968 race for the White House. My girlfriend was in California and I came out and worked on his campaign,” Medved explained. “There was a great sense he was going to be the next president. I think he would have won. Of all the Kennedy brothers, he was the one who was sincerely religious.”

Medved said campaign workers sweated all day to get people to the polls, then went to the victory celebration. Robert Kennedy came to the Ambassador Hotel and gave his speech. Medved still recalls everything about that night. He stood two rows back from the spot RFK gave his speech.

Working for Robert Kennedy was an admitted thrill of a lifetime for Medved. It did come with its share of grief.

“I remember calling out, ‘We love you, Bobby.’ You can hear me yell that out on the tape,” Medved said. “Then Kennedy said it’s on to Chicago and we’re going to win there. He flashed a peace sign. Everybody spilled into the hallway or went to get a drink. Then I heard what sounded like the popping of balloons. Everybody says it’s like firecrackers, but it sounded like the popping of balloons. Then there was horrible screaming.”

Medved said he will never forget the scream that came from the kitchen area. From the front of the room to the back, and then back to the front. 

“Everybody knew what had happened,” Medved explained, considering Robert Kennedy’s brother had been assassinated just a few years before. “The FBI locked the building. I did not witness the actual shooting, but I was in the front of the room. I think I was interviewed three times by the FBI. They asked me who I knew there.”

Medved said the Ambassador Hotel was a rather seedy place and has since been torn down. They have since built a school on the site named for Robert F. Kennedy.

It was RFK’s assassination that made Medved become deeply involved in politics.  After graduating from Yale, he went to Yale Law school where his study partner, briefly, was Hillary Rodham Clinton. 

He didn’t finish his law degree, instead leaving to work as a head speechwriter for academic and activist Joseph Duffey in his unsuccessful bid for U.S. Senate.

As a respected film reviewer, Medved started out doing a weekly segment on CNN from 1980-83. He once proclaimed Plan 9 from Outer Space, the worst movie of all time, which has since become a cult classic and sprouted the film Ed Wood.

While still doing his show Sneak Previews, Medved wrote, Hollywood vs. America: Popular Culture and the War on Traditional Values, which came out in 1992. 

“The gist of that book revolved around how the entertainment industry is out of touch with the American public,” Medved explained. “To its own detriment and the country at large. People in the entertainment industry believed they were reflecting back to the country what they were interested in seeing, and that just wasn’t the case. Hollywood broke faith with its public, creating movies, television, and popular music that exacerbate every serious social problem we face, from teenage pregnancies to violence in the streets. It’s all baloney. What you see on TV is not the reflection they sought.”  

When Hollywood vs.America came out, it was widely discussed on shows like Nightline, NBC news, and CNN. Rush Limbaugh must have seen one of them and called Medved to be one of his first profiles for the Limbaugh Letter. The publication already had a huge circulation at that time. 

“I never met Rush, didn’t know him. I’d listened to his show a bit,” Medved said. “In any event, the interview went well and went out to hundreds of thousands of people. James Golden, who had worked with Rush for many years, asked me to guest host the show during Christmas break in New York. It was surprising to me.”

Golden told Medved he’d read What Really Happened to the Class of ‘65? He must have liked it. Medved later guest hosted for Limbaugh more than twenty times. A few months after that as he was giving a lecture in Seattle, local folks from KVI, a conservative station, asked him to come in and subsequently offered Medved a job. He started his show on KVI in 1996. That year in the fall, he was contacted by Salem Media.

“I always liked Seattle. I used to come up here with my parents when I was a kid. It has always had a magical tinge to it. The radio station KTTH was created around me. I was the first hire at the station. I’ve been conservative for a long time and I write about this extensively in Right Turns, which came out in 2004.”

Before what Medved referred to as the ‘Trump Interruption,’ his show was one of the top 10 most important radio shows in the country. What he means by the interruption is his vocal and unrepentant views on Trump as a politician and a man.

“At our peak, we had 300 affiliates, but it’s fewer now,” Medved explained. “There are so many other alternatives these days. When I’m on the air, I just can’t pretend. I have to be true to my feelings. A lot of people are able to say things they don’t truly believe.”

Medved liked it when President Ronald Reagan said, “I’m conservative, but I’m not angry about it.” I was a fan and admirer of Reagan. There was no contradiction in being a Reaganite. There’s a big difference between a Reagan and Trump follower. My wife and myself have reached a point where we find it difficult in this world of conservative media. There are some people who are genuinely insane.”

He said people he’s known, worked with, respected, and brilliant people, have succumbed to the whole ‘Trump’ business. 

“I think it’s the path of least resistance,” Medved said. “I’m still a conservative but I agree with Trump on very little. I didn’t vote for him either time, and I hope he doesn’t go through with his plans to run again. To use a movie analogy, all I can relate to with the Trump and MAGA true believers is Invasion of the Body Snatchers. You see people that look and act normal, but there is some kind of malevolent force that’s taken them over.” 

Medved met Trump one time. He was sent to cover one of the Republican debates in Las Vegas. In the press room, Trump came by after the debates to gladhand some people. Medved said Trump was surrounded by a phalanx of beautiful women like Melania, Ivanka and Hope Hicks. 

“He’s going around the room saying hello,” Medved explained. ”I was in the broadcast booth and he offered his greeting.  I said I was Michael Medved. He said, ‘I know your stuff. I love your stuff.’ He must not have known I’d just written a column describing him in extremely unflattering terms.”

Don’t worry, Trump didn’t read it.

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    Dale Moog

    September 22, 2022 at 11:44 pm

    I agree Trump is not a great person but I do not care about his personal attitudes or actions. He was and still is a on the right side of many political issues. Anyone who claims to be conservative and would admit to voting for Biden is NOT conservative at all Sorry Mike, I used to listen to his show and did agree that he is one of the smartest people I have ever met but I think he is a victim of the hate trump media

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    September 27, 2022 at 12:06 am

    At one time I too respected Michael, no longer can I say I do. If he voted for Jeb, Hillary, Biden, makes him even less respectable as we were always asked to hold our noses to vote for guys like Bush, McCain and Romney. It’s even worse now since Biden’s cognitive decline was noticeable during the DNC debates and if he believes he has principles as the left trans kids, destroys the economy and protects Ukraines borders, maybe he’s not as smart or as conservative as you’re giving him credit for. Besides Trump is more Populist and much better than whoever Medvedev would’ve liked to win.

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John Mamola Has WFLA, WDAE Prepared for Hurricane Ian

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Hurricane Ian is building strength along the coast of Florida and has its turbulent sights set on probable landfall in the Tampa area. 

John Mamola is the program director and brand manager at WDAE and WFLA in Tampa. CNN has reported the storm has shown an unprecedented rate of strengthening from a tropical storm to a powerful hurricane, with some calling it the ‘storm of a lifetime.’ 

“The storm surge is the real concern,” Mamola said. “Anyone living near the coast should get the hell out.”

Mamola is busy preparing his stations for their kick-into full storm coverage Wednesday morning, including the sports-talker WDAE. 

“This is the first major hurricane of this strength to hit our area directly in 100 years,” Mamola said. “Typically the west coast doesn’t get direct hits like this. I don’t think Irma was near the strength this one is going to be. They’re predicting a category four or more.”

It’s a slow-moving system and is being fed by the Gulf water, which is extremely warm right now. A slower storm means more time in the area delivering potential catastrophic flooding. 

Mamola first came to Tampa from Chicago in 2011 and figured some of his jobs would be dealing with storm coverage. 

“I couldn’t have imagined the magnitude of the storm we have coming our way,” he said. “In our immediate area, we have three professional sports teams, a Division 1 college team, and a lot of things on the line.”

Mamola said for his employees, it will be all hands-on deck for Tuesday, which he expects to be relatively normal with updates on the path of the storm as part of the content. But starting at 6 a.m. on Wednesday morning, WDAE will begin a full simulcast of WFLA, which will be in Operation Stormwatch coverage beginning at 10 a.m. on Tuesday.

“Every year we put together a solid hurricane plan and that will be implemented wherever an iHeart affiliate is impacted locally,” Mamola said. “We have some dyed-in-the-wool experts who will take over live programming for a couple of days. This is not our first rodeo. We’ve dealt with tropical storms and provided assistance and coverage for sister stations in Alabama among other locations.”

The past few days have been full of meetings, going over potential plans. If the stations are damaged, the teams have backup broadcasting bunkers available on higher ground from which they can program fully. 

“The studio is in a flood zone in South Tampa,” Mamola said. “We have two backup studios from where we can do live programming. If things flood here, then we’ll go to the bunker.”

Local listeners, many of which have been life-long listeners to Mamola’s stations, are life-long Florida residents. Many have been through similar situations before and what the stations provide will be familiar territory.

“Tomorrow we’ll be inserting a lot of updates throughout the programming day,” Mamola explained. “We will certainly see a lot of sandbags, closings, evacuation zones. We’ll be sure to get that information out to our listeners first. This all is a priority to baseball, football, and hockey. I live about an hour north of the station and I prepared with canned food, water, and did some laundry. Once I’m at the studios, I’m part of the hurricane team. I’m in Odessa, Florida, about 35 minutes off the coast. If we get flooded out here, you know it’s a big, big storm.” 

The consensus among locals is this one is not the same as other storm threats they’ve dealt with. Mamola says they know this is different. 

“I’ll be manning phones today, handling social media for the stations,” Mamola said. “I’ve done tropical storm coverage. I have experience communicating in that kind of setting, keeping people calm. We’ll also let listeners know we’re seeking information from them as well so we can relay that information. We will ask them where they’re at, what they are experiencing. We’ll always try to double check that information with local authorities and be an informative and calming voice for our listeners who depend on information in times like these.” 

Early indicators predict anywhere from St. Petersburg north can expect 7-10 inches of storm surge on top of the rain. That’s a good two to three feet of water. If that prediction comes true, it’s going to do a lot of damage closer to the coast. 

“Our studios are just north of McDill Air Force Base, which is already in a low- lying flood area,” Mamola said. “Our studios will probably get hit hard. We’ll have sandbags around the circumference of the buildings. We know what we have to do, and we have a lot of good people here willing to do the work.”

Mamola said they have a tiered broadcasting system and not every station will go into full storm coverage at the same time.

“We will eventually go into full simulcast with every iHeart station in the area,” he explained. “When we get to the brunt of the problems, every iHeart station will be WFLA centralized.”

With the Tampa Bay Buccaneers scheduled to play the Kansas City Chiefs on Sunday Night football this week, there may already be some planned changes in the works. 

“The Buccaneers are moving practices to Miami for today, tomorrow and Friday,” Mamola said. “They could very well move the game to Monday night if they have to. Raymond James Stadium is a little bit east of the airport. Not necessarily in a flood zone. They may need the stadium post-storm, depending on what takes precedence. We are hopeful that won’t be necessary.” 

Mamola said the Rays are in Cleveland. WDAE is the flagship for the team, but tonight, tomorrow and Friday, the Rays will run their own broadcasts out of Cleveland. The Lighting has canceled their pre-season games this week. 

Mamola said the only thing he could foresee that would interrupt their coverage is if their broadcasting tower was knocked over. 

“That’s my only real concern regarding broadcasting,” he said. “Which is why we have the bunker set up. If we lose power in the main building, which we might, we have generators all over the place which will keep us on the air. If the tower or bunkers get into trouble, then we’ll be in trouble.” 

What is rattling Mamola perhaps the worst is the probable loss of power to the region. 

“The minute this area loses power, we’ll be faced with the after-storm heat and humidity, with no air conditioning,” he said. “This will be a big problem for retirees. I’m afraid some people are going to die. But we will be helping. I look at it this way; every second we can stay on the air we’ll be able to help people.”

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BNM Writers

Fox News Leads Queen Elizabeth Funeral Ratings

As noted in the network total day averages below, Fox News, CNN, and MSNBC each drew above average from their regular daytime programming.

Douglas Pucci




The week ending Sep. 18 remained a period of mourning in the United Kingdom following the passing of Queen Elizabeth II. She was 96. Cable news networks like Fox News, CNN, and MSNBC experienced ratings increases during the week due to the funeral coverage.

On Monday, Sep. 12, King Charles III walked with the Queen’s hearse to head a procession from Edinburgh’s Palace of Holyroodhouse, up the Royal Mile, to St. Giles’ Cathedral in Edinburgh, Scotland. By Wednesday, Sep. 14, the Queen’s coffin traveled from Buckingham Palace to Westminster Hall where it was laid in state for public viewing up until the Sep. 19th funeral.

The three major cable news outlets covered those events with Fox News leading overall. For Sep. 12 from 9 a.m. to 11:24 a.m. Eastern, they averaged 1.64 million total viewers including 204,000 within the key 25-54 demographic, according to Nielsen Media Research. CNN drew 916,000 viewers and 151 adults 25-54. MSNBC’s coverage from 9 a.m. to 4 p.m. Eastern delivered 842,000 viewers with 87,009 in the 25-54 demo.

For Sep. 14 from 8 a.m. to 1:00 p.m. Eastern, it was a relatively similar ratio: Fox News was tops with 1.66 million total viewers including 226,000 in the 25-54 demo; CNN runner-up (993,000 viewers/168,000 adults 25-54) and MSNBC (888,000 viewers/100,000 adults 25-54 from 9 a.m.-1 p.m. ET) a close third.

As noted in the network total day averages below, Fox News, CNN, and MSNBC each drew above average from their regular daytime programming. As for CNN, their top hour of the week among total viewers was the 10-11 a.m. ET hour (3-4 p.m. in London) from the aforementioned Sep. 14 date.

BBC America aired their tribute to Queen Elizabeth II on the evening of Sunday, Sep. 18, just hours before her state funeral. That half-hour special drew 274,000 viewers — for the week of Sep. 12-18, BBC America averaged 209,000 viewers in prime time.

Cable news averages for September 12-18, 2022:

Total Day (Sep. 12-18 @ 6 a.m.-5:59 a.m.)

  • Fox News Channel: 1.421 million viewers; 195,000 adults 25-54
  • MSNBC: 0.791 million viewers; 81,000 adults 25-54
  • CNN: 0.597 million viewers; 108,000 adults 25-54
  • HLN: 0.161 million viewers; 51,000 adults 25-54
  • Newsmax: 0.126 million viewers; 12,000 adults 25-54
  • CNBC: 0.120 million viewers; 29,000 adults 25-54
  • Fox Business Network: 0.116 million viewers; 13,000 adults 25-54
  • The Weather Channel: 0.094 million viewers; 20,000 adults 25-54

Prime Time (Sep. 12-17 @ 8-11 p.m.; Sep. 18 @ 7-11 p.m.)

  • Fox News: 2.213 million viewers; 281,000 adults 25-54
  • MSNBC: 1.256 million viewers; 112,000 adults 25-54
  • CNN: 0.705 million viewers; 136,000 adults 25-54
  • Newsmax: 0.234 million viewers; 23,000 adults 25-54
  • HLN: 0.168 million viewers; 51,000 adults 25-54
  • CNBC: 0.153 million viewers; 50,000 adults 25-54
  • The Weather Channel: 0.108 million viewers; 21,000 adults 25-54
  • Fox Business Network: 0.056 million viewers; 8,000 adults 25-54
  • NewsNation: 0.051 million viewers; 6,000 adults 25-54

Top 10 most-watched cable news programs (and the top programs of other outlets with their respective associated ranks) in total viewers:

1. Tucker Carlson Tonight (FOXNC, Wed. 9/14/2022 8:00 PM, 60 min.) 3.490 million viewers

2. The Five (FOXNC, Tue. 9/13/2022 5:00 PM, 60 min.) 3.420 million viewers

3. The Five (FOXNC, Mon. 9/12/2022 5:00 PM, 60 min.) 3.418 million viewers

4. Tucker Carlson Tonight (FOXNC, Thu. 9/15/2022 8:00 PM, 60 min.) 3.325 million viewers

5. The Five (FOXNC, Wed. 9/14/2022 5:00 PM, 60 min.) 3.289 million viewers

6. Tucker Carlson Tonight (FOXNC, Tue. 9/13/2022 8:00 PM, 60 min.) 3.260 million viewers

7. The Five (FOXNC, Thu. 9/15/2022 5:00 PM, 60 min.) 3.175 million viewers

8. Tucker Carlson Tonight (FOXNC, Mon. 9/12/2022 8:00 PM, 60 min.) 3.090 million viewers

9. The Five (FOXNC, Fri. 9/16/2022 5:00 PM, 60 min.) 3.065 million viewers

10. Jesse Watters Primetime (FOXNC, Thu. 9/15/2022 7:00 PM, 60 min.) 2.874 million viewers

21. Rachel Maddow Show (MSNBC, Mon. 9/12/2022 9:00 PM, 60 min.) 2.378 million viewers

121. CNN Special Coverage “Queen Elizabeth II Royal Procession” (CNN, Wed. 9/14/2022 10:00 AM, 60 min.) 1.303 million viewers

200. Real Time With Bill Maher “Episode 612” (HBO, Fri. 9/16/2022 10:00 PM, 58 min.) 0.834 million viewers

400. Kudlow (FBN, Fri. 9/16/2022 4:00 PM, 60 min.) 0.378 million viewers

403. Forensic Files “Water Hazard” (HLN, Wed. 9/14/2022 12:00 AM, 30 min.) 0.373 million viewers

416. The Daily Show (CMDY, Wed. 9/14/2022 11:00 PM, 33 min.) 0.355 million viewers

500. Squawk On The Street (CNBC, Tue. 9/13/2022 9:00 AM, 120 min.) 0.254 million viewers

612. America’s Morning Headquarters (TWC, Mon. 9/12/2022 8:00 AM, 60 min.) 0.197 million viewers

730. Newsnation: Rush Hour (NWSN, Mon. 9/12/2022 5:00 PM, 60 min.) 0.146 million viewers

Top 10 cable news programs (and the top  programs of other outlets with their respective associated ranks) among adults 25-54:

1. Tucker Carlson Tonight (FOXNC, Tue. 9/13/2022 8:00 PM, 60 min.) 0.481 million adults 25-54

2. Tucker Carlson Tonight (FOXNC, Wed. 9/14/2022 8:00 PM, 60 min.) 0.479 million adults 25-54

3. The Five (FOXNC, Wed. 9/14/2022 5:00 PM, 60 min.) 0.478 million adults 25-54

4. Tucker Carlson Tonight (FOXNC, Thu. 9/15/2022 8:00 PM, 60 min.) 0.455 million adults 25-54

5. Tucker Carlson Tonight (FOXNC, Mon. 9/12/2022 8:00 PM, 60 min.) 0.450 million adults 25-54

6. The Five (FOXNC, Tue. 9/13/2022 5:00 PM, 60 min.) 0.446 million adults 25-54

7. The Five (FOXNC, Thu. 9/15/2022 5:00 PM, 60 min.) 0.437 million adults 25-54

8. Hannity (FOXNC, Tue. 9/13/2022 9:00 PM, 60 min.) 0.409 million adults 25-54

9. Jesse Watters Primetime (FOXNC, Tue. 9/13/2022 7:00 PM, 60 min.) 0.380 million adults 25-54

10. Gutfeld! (FOXNC, Tue. 9/13/2022 11:00 PM, 60 min.) 0.380 million adults 25-54

46. Anderson Cooper 360 (CNN, Wed. 9/14/2022 8:00 PM, 60 min.) 0.236 million adults 25-54

68. Rachel Maddow Show (MSNBC, Mon. 9/12/2022 9:00 PM, 60 min.) 0.213 million adults 25-54

121. Real Time With Bill Maher “Episode 612” (HBO, Fri. 9/16/2022 10:00 PM, 58 min.) 0.168 million adults 25-54

130. The Daily Show (CMDY, Thu. 9/15/2022 11:00 PM, 30 min.) 0.162 million adults 25-54

143. Forensic Files “Freedom Fighter” (HLN, Wed. 9/14/2022 2:00 AM, 30 min.) 0.154 million adults 25-54

469. Squawk On The Street (CNBC, Tue. 9/13/2022 9:00 AM, 120 min.) 0.065 million adults 25-54

535. Highway Thru Hell “(504) Christmas Wrap” (TWC, Sat. 9/17/2022 7:00 PM, 60 min.) 0.051 million adults 25-54

540. Kudlow (FBN, Fri. 9/16/2022 4:00 PM, 60 min.) 0.051 million adults 25-54

737. On Balance With Vittert (NWSN, Tue. 9/13/2022 7:00 PM, 60 min.) 0.028 million adults 25-54

Source: Live+Same Day data, Nielsen Media Research

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BNM Writers

A Promise to Save America From ‘Living Hell’

Republicans last week unveiled their “Commitment to America,” a series of legislative promises they say they will put forth if voters give them control of the United States House of Representatives in November.

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So much has gone wrong, and there doesn’t seem to be an end in sight to the economic, kitchen-table pain being forced on Americans in recent years. But there has finally been a commitment to change course and fix the problems.

Republicans last week unveiled their “Commitment to America,” a series of legislative promises they say they will put forth if voters give them control of the United States House of Representatives in November.

On Friday night’s edition of Rob Schmitt Tonight, just before former President Donald Trump took to the stage for his Save America Rally in Wilmington, North Carolina, Representative Ralph Norman of South Carolina joined the Newsmax program to discuss the GOP’s plans to rescue the country from the current state of affairs.

Schmitt began with a sound byte of House Minority Leader, Kevin McCarthy, highlighting the promise to repeal the Democrat Party’s recent move to hire an additional 87,000 IRS agents during Friday’s announcement of the Republican initiative.

“How do you do that,” Schmitt asked Norman. “They obviously just got this big bill passed, they’re so proud of it. Their Inflation Reduction Act, which doubles the size of the IRS. How do you just take that away?”

“Well, it’s going to take some bold action, Rob. And I was happy that the pillars for Commitment to America is out there. We know what we have to do. Strengthen the economy, national security, protect our freedoms and government accountability. But it’s gonna take more than just slogans,” Norman said. “We’ve got to put the details to it. As they say, the devil’s in the details. But I’m optimistic that we will. This is the first step of laying out a blueprint of what Republicans will do. And the thing about it, on the Commitment to America, the Democrats are doing everything to destroy the pillars that made this country great.”

The Republican outline is much in the mold of a similar legislative agenda put forth by the party during the 1994 congressional election season, under the leadership of former House Speaker, Newt Gingrich. 

Schmitt honed in on one of the more painful parts of President Biden’s economic crackdown, asking Norman what his party would do differently.

“When he talks about gas prices, his administration intentionally spiked the price of fuel in this country. We all know it. The actions were very clear. They wanted to push green energy in order to push that agenda. You gotta get people out of regular fuel cars and you gotta get them buying electric cars and buying solar panels and all that. Then they panicked and lowered gas prices when their poll numbers tanked by emptying out our reserves, and then here is the President today talking about gas prices,” Schmitt said, cutting to a clip of the President boasting about bringing down gas prices. “You raise em up to a ridiculous level and then you’re putting us at risk by emptying our reserves to bring them back down, intentionally just for political reasons, and then you brag about it. I mean, it’s astonishing to me.”

“Everybody knows when gas prices were going up, who did you blame it on? Vladamir Putin. Now when they’re coming down, why aren’t you giving him credit? No, it’s laughable if it wasn’t so serious. The only way you’re going to get gas prices down in this country is to use our natural resources here in America,” Norman said. “We’ve got a 300-year supply of natural gas and oil. And he’s buying, the sad part about it, he’s buying from OPEC countries that hate America. So everything is self-inflicted by this administration. The last twenty months have been a living hell and we’ve got to stop this. And it comes with bold action. It comes with putting people in Congress who will do something, and I think the American people are going to do that.”

Reputable polling indicates the American people, indeed, will make that choice and give Republicans more power in roughly 40 days. They’ll then wait to see if GOP politicians will keep their commitment and fight back on their behalf.

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