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Anatomy of a Broadcaster

Anatomy of a Broadcaster: Brian Anderson

Anderson has a ‘relaxed enthusiasm’ about him. I know those are diametrically opposed words, but it’s true.

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AOAB: Brian Anderson

Undoubtedly, you’ve heard Brian Anderson call a game. If you live in Milwaukee, you definitely know him, since he’s called Brewers games since 2007. Anderson has exploded on the national scene, with his work for Turner Sports on coverage of Major League Baseball, the NBA and the NCAA Men’s Basketball Tournament. Versatility is his calling card and he achieves great heights in every sport he calls.

Anderson was born in Texas. He was a catcher on the nationally ranked baseball team at St Mary’s University (Texas). He graduated from the school in 1994. Anderson is from a baseball family. He played the game and his older brother Mike was a Major League pitcher for the Reds and now is a special assistant to the GM with the Texas Rangers.

Anderson credits a Padres scout, Chuck LaMar for his and his brother’s successes in their respective careers. It all came down to a Cincinnati Reds tryout, where Mike, was looking to sign a deal as an undrafted free agent. Brian was there when Mike was throwing 95 on the radar gun, allowing LaMar to sign him and send him on to minor league baseball. Brian would visit his older brother at all his minor league stops. Brian would spend time with the local play-by-play crews along the way.  

This is why he credits the scout for his livelihood. “It was totally Chuck LaMar who is responsible for both our careers,” Brian Anderson told the Athletic in May.

Brian was an English major in college, “I had no aspirations of becoming a broadcaster before that.” he said.

In the early 1990s, Brian would go into an auxiliary booth and do a ‘mock’ broadcast to try and improve on this new ambition. His college happened to be using the field the San Antonio Missions, then the Double-A affiliate of the Padres, played on. One day after practice, he went to their front office and asked, if he could meet the team’s broadcasters.

Little did he know that after graduating from college in 1994, the Missions hired him to be their No. 2 radio person. That started his career.

Anderson was destined for bigger and better things, and those things were on the horizon for the talented play-by-play man.

ROAD TO TURNER SPORTS

Since 2010, Anderson has also called play-by-play for Turner Sports’ Sunday MLB on TBS package, a role he continued to fill on select Sunday national games in 2022. Outside of baseball, Anderson has covered the NCAA basketball tournament for Turner Sports/CBS Sports since 2012, the NBA on TNT since 2014 and various golf events since 2016.

Along the way, Anderson showed that versatility I spoke of earlier. He was a play-by-play announcer for The Golf Channel from 2003 until 2006. Anderson also hosted a variety of events on both the PGA and Nationwide Tours for the network. Nearly simultaneously, he also worked at FSN Southwest as the sideline reporter for the Spurs, from 1997 until 2007. He covered 3 Spurs NBA Championships during his time with the NBA team. 

Anderson told the Sports Broadcast Journal in 2019, “My versatility is purely based on my willingness to say yes when offered assignments.” He adds, “It’s putting my fears aside, getting out of my comfort zone and being fully present to the event I’m hired to do.”

Starting in 2007, Anderson moved on to be the play-by-play announcer for the Milwaukee Brewers.  Anderson remains a member of the Brewers’ broadcast booth today, though he cut his schedule down last season to accommodate more national assignments for Turner.

The sign that Anderson has risen to the top of his field, the ability to pivot on a dime. Going from one sport to the next, seamlessly. How is it that he can handle the big transitions? Again, he told the Sports Broadcast Journal in 2019,  “The mechanics and prep are vastly different. Yet in all sports, it’s important to absorb the vibe of the game/event. That’s hard to explain or teach but I believe it’s the most important first piece to successful preps.”

The high-profile assignments continue for Anderson at Turner Sports, where he has become a well-known announcer.

WHY IS HE SO GOOD?

Every great announcer has a presence about him or her. Some have booming voices, some have schtick and some just rely on talent and being themselves. Anderson has developed into one of those ‘big time’ voices, not just because of top notch assignments, but for the way he handles those jobs.

Anderson has a ‘relaxed enthusiasm’ about him. I know those are diametrically opposed words, but it’s true. The enormity of his games, never get the best of him. He’s always in control, hence the relaxed part, but in the big moments Anderson rises to the occasion, covering the enthusiastic element.

He has a very relaxed and friendly on-air persona. That friendliness comes across in the broadcast in the way he relates to his analysts and the audience. He brings life to the basics of every game. The way he performs, game in and game out is so consistent. Which is huge in the industry.

BEST CALLS

Anderson has been a part of many big moments in sports. From the baseball field, to the Bermuda grass of the fairway, to the hardwood. Here’s a selection of some of his great calls over the years.

October 6, 2010 – Anderson called Game 1 of the 2010 NLCS between the Reds and Phillies for TBS. That’s the series in which Roy Halladay threw the second no-hitter in postseason history. Anderson’s call of the final out:

Halladay is one strike away, the 0-2… a bouncer. Ruiz, IN TIME! ROY HALLADAY, HAS THROWN A NO-HITTER!

April 22, 2018 – Anderson called Game 1 of the 2018 Eastern Conference First Round match-up between the Bucks and Celtics where Khris Middleton hit a buzzer beating 3 to tie the game at 99 just minutes after Terry Rozier hit a 3 to put the Celtics up with 0.5 seconds left in the 4th quarter:

Who’s going to get the last shot here? Gets it in, Middleton for the tie! OH MY GOODNESS! KHRIS MIDDLETON! TIES IT, WITH A LONG RANGE 3! And now they will check to see if he got it off in time, I think he did.

March 22, 2018 – Anderson covered the 2018 Sweet Sixteen match-up between the 11th seeded Loyola Ramblers and the 7th seeded Nevada Wolf Pack on CBS.  Loyola had a 1-point lead until Marques Townes hit a 3 to help ice the game to advance the Ramblers to the Elite Eight.

Custer… crossover, kicks it. Townes, for 3. YES SIR! MARQUES TOWNES!

October 15, 2022 –Anderson was on the call for the marathon ALDS Game 3 between the Astros and Mariners in Seattle. The game was scoreless through 17 innings. Then Jeremy Pena walked to the plate to send the Astros to the ALCS.

The 3-2 pitch…in the air deep left center field, hit well, Rodriguez on the run…and it is GONE! Oh ho! Jeremy Pena sends one to the seats and the Astros lead 1-0 in the 18th inning. (lays out for crowd noise and pictures) This kid is the real deal himself, what a moment!

DID YOU KNOW?

Anderson played catcher on the nationally ranked baseball team at St. Mary’s University, Texas. His team played in the 1993 NAIA World Series that season. While stats for that era were a little hard to come by, there is this nugget. Anderson is tied for 7th all-time in school history with 401 putouts in 1993. 

Anderson was on the call for TNT’s “The Match” golf series for the May 2020 event featuring Tiger Woods and Peyton Manning defeating Phil Mickelson and Tom Brady in Florida. 

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Anatomy of a Broadcaster

Anatomy of an Analyst: David Cone

“You can tell immediately how well-suited he is for a role in the booth. Not that it should come as a surprise. He was always thought of as one of the more cerebral players during his career.”

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He’s authored a book and a perfect game. Now, David Cone is continuing to write the story of his broadcasting career. 

He was blessed with a long baseball career. He pitched for five teams after making his Major League debut for Kansas City in 1986. Cone has extended his association with baseball in his role as an analyst for the New York Yankees on the YES Network and for ESPN’s Sunday Night Baseball. 

Cone was a World Series Champion 5 times in his career, won the 1994 AL Cy Young Award, struck out 19 hitters in a game, was an All-Star 5 different times and won 20 games twice. Quite a resume for one of the game’s most clutch postseason pitchers (8-3 in 21 playoff games). 

David Cone was born in Kansas City, Missouri, and was drafted in the third round of the 1981 MLB Draft by the hometown Royals. He wound up pitching for Kansas City twice in his career. But after debuting for the team, he was traded to the Mets before the 1987 season. In 1988 he went 20-3 with a 2.22 ERA and yet wound-up finishing third in the Cy Young balloting. 

He finished his career with a 194-126 record and with 2,688 strikeouts. 

ROAD TO YES/ESPN

Cone has flourished as a broadcaster with the Yankees, but it was almost a short-lived stint in the Bronx. 

When Cone retired from baseball in 2001, he became a color commentator on YES during the network’s inaugural season (2002). All was good until he attempted a comeback with the crosstown Mets in 2003. The move infuriated Yankees owner George Steinbrenner and Cone was told he would not be welcomed back. After his second retirement from baseball, Cone was offered a broadcasting position with the Mets, but declined. 

In 2008, Cone rejoined the YES Network as an analyst and host of Yankees on Deck. He left the network during the 2009–10 offseason in order to spend more time with his family. But a year later, Cone returned to the Yankees broadcast booth in Toronto, working as analyst for a Yankees-Blue Jays series along with Ken Singleton. He has been with the network ever since.

David Cone is currently the Yankees’ lead color commentator, alongside former teammate Paul O’Neill. The two are paired with Michael Kay as the Yankees’ regular broadcast team. His work with YES has earned him four New York Emmy Awards.

In 2022 he added to his busy schedule when it was announced he would be part of the Sunday Night Baseball broadcast team. David Cone works alongside Eduardo Perez, Karl Ravech and Buster Olney. 

In addition to all the broadcasting, Cone hosts a pitching podcast for Jomboy Media called Toeing the Slab with David Cone.

AS AN ANALYST

The first thing I notice about David Cone is just how smooth he is. Even experienced analysts are at a loss for words from time to time, but Cone’s thoughts are usually quite complete. It’s not like he’s a rookie, after all. 

You can tell immediately how well-suited he is for a role in the booth. Not that it should come as a surprise. He was always thought of as one of the more cerebral players during his career. When you listen to his analysis you are immediately struck by his vast knowledge of the game. Not only does he know the game, he can explain things in a way that makes them understandable to the average fan. 

For example. After the recent ejection of Mets’ pitcher Max Scherzer for using a foreign substance on his hand that made it ‘too sticky’. Cone, going along with the pitchers’ explanation that it was only rosin, washed off with alcohol, conducted an on-air experiment

During the Sunday Night Baseball broadcast, Cone put rosin from an MLB rosin bag on his fingers and said they got sticky just from that. After his fingers became discolored from the rosin, Cone, like Scherzer claimed he did, used alcohol to wash it off. Cone then showed how his thumb, index finger, and middle finger on his right hand were sticking together. 

“The alcohol sort of activates what’s left of the rosin,” Cone said. Finally, he went back to the rosin bag once more and grabbed a baseball, showing the ball hanging from his index and middle fingers due to the stickiness. ESPN Tweeted out the video and it’s amazing to see.

It may not have been his idea to perform the experiment, but Cone, nonetheless, made it work effectively. Based on his experience as a quality big league pitcher, it was more than credible. No tricks, no smoke, no mirrors, just facts for the viewer to plainly see. 

For a guy that pitched in the era before analytics took over the game, he’s pretty knowledgeable about the “inside” numbers. He seems at ease sharing the numbers, mainly as they relate to pitching. Spin rate, release point, and vertical and horizontal movement are a few that he regularly talks about. It almost seems as though he is jealous that he didn’t have access to these stats while he pitched. But he turns that jealousy into a feeling like he’s a little kid in a candy store, with eyes wide open. That’s a good thing. 

David Cone is a rare breed in the analyst world. His ability to combine the numbers with the vast experience he has as a former MLB pitcher keeps a good balance to his commentary. In other words, he’s not solely reliant on that information. Cone has the ability to reach back into his career and apply things he experienced to complement the analysis. Viewers love it when former players can tell a story from their time in baseball and make sense of it in the context of today’s game. 

He’s had to adjust on the fly, because of his national work with ESPN. In the YES booth, he can be more of a “hometown” analyst. He doesn’t go over the top, but he is known as a Yankees broadcaster. Because of that, Cone has had to change his commentary when working on Sunday nights, especially when he had to cover the Yankees/Red Sox game last April.

“I was really conscious of it there because I knew on the Red Sox side I had to be careful and make sure that I presented it in a fair way, a balanced way, or at least tried to,” Cone told The Athletic last year.

He’s done an admirable job. 

DID YOU KNOW?

Cone pitched the sixteenth perfect game in baseball history in 1999. It happened to take place at Yankee Stadium on Yogi Berra Day at the ballpark. Throwing out the ceremonial first pitch that afternoon? None other than Don Larsen, the author of one of the most famous perfect games, in Game 5 of the 1956 World Series. The catcher, of course was Berra. Cone remembered a conversation he and Larsen had before that game. It centered on the famous picture of Larsen and Berra in an embrace after the perfecto. 

“Don came out, he threw out the first pitch and I said, ‘Are you going to go run and jump in his arms again?’ And he said, ‘Kid, you got it wrong. He jumped in my arms.’ I messed that one up,” Cone recalled to MLB.com in 2019. “I thought I was pretty good at history. Apparently not.”

Cone remembered leaving the field after the perfect game. 

“I got out to the tunnel and there’s Don Larsen. I went up to him and hugged him like he was my father. Nothing needed to be said.”

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Anatomy of a Broadcaster

Anatomy of a Broadcaster – Boog Sciambi

“While Sciambi excels at every sport he does, I think his voice best lends itself to baseball.”

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In the sports broadcasting industry, if you say “I saw Boog today”, nobody looks at you funny. They know immediately who you are talking about. 

Jon “Boog” Sciambi is one of the more recognizable people in the world of play-by-play. He currently serves as the voice of the Chicago Cubs on the Marquee Sports Network. Sciambi is also the voice of Sunday Night Baseball on ESPN Radio. He’ll add World Series duties on ESPN Radio this fall. 

Sciambi grew up in Philadelphia as a huge Phillies fan. Strange that he got a job with the Cubs, because it was a Cubs/Phillies game in 1976 that he got his first exposure to the Friendly Confines of Wrigley Field. When Sciambi was six years old, he was visiting his grandparents and got to watch the game on TV. 

The Cubs took a 12-1 lead after three innings. He wasn’t leaving and in fact predicted the Phillies would come back and win it. He was right, thanks to his favorite player Mike Schmidt hitting four home runs in the game for an 18-16 extra inning win. 

As is the case with some of us that get into baseball broadcasting, our first choice would be to play the sport. Sciambi went to Boston College with that intent, but that dream ended when he was cut from the team as a freshman. He started bar tending and dabbling in radio, with a weekly talk show with two of his good friends, who we’ll talk more about in a bit. 

ROAD TO MARQUEE/CUBS

On January 4, 2021, Marquee Sports Network named Sciambi as the play-by-play announcer for its Cubs telecasts. 

“When you look at the signature franchises in baseball, you’re talking about the Yankees, the Dodgers, the Red Sox, and the Cubs,” Sciambi said at the time in a Marquee Sports Network release. “Chicago has always been one of the special places to go broadcast the game. Baseball matters there.” It was quite a road in getting there. 

Sciambi got his first real taste of broadcasting at BC’s 1000-watt FM radio station. He would host a weekly talk show with fellow classmates, Joe Tessitore and Bob Wischusen, both of whom have their success stories in the industry.

In 1996, Sciambi, worked for the Boise Hawks, an Angels’ farm club in a short-season A league. One day, he decided to ask broadcaster Dave O’Brien to review his play-by-play. 

“A few days after I gave him the tape, he stares at me for a second, holds up the tape and says ‘When you gave me this tape, I thought it would stink. It didn’t.’” Sciambi told the Sports Broadcast Journal in 2019

Sciambi’s first break in Major League Baseball was getting into the play-by-play chair for the then Florida Marlins from 1997-2004. While in Miami, he hosted talk shows in the city on 790 The Ticket and WQAM. He left the former in 2008 to focus on his new main job, with the Atlanta Braves. 

Boog joined the Braves broadcast team on SportSouth and FSN South in 2007. He was paired with Joe Simpson. Late in the 2009 season Sciambi announced he was leaving the Braves to join ESPN’s Major League Baseball and college basketball coverage full-time. Sciambi is the network as the play-by-play voice for MLB on ESPN Radio, while continuing the same role for college basketball and MLB on ESPN, which he had done since 2005. 

At ESPN, Sciambi served as one of the play-by-play voices of Wednesday Night Baseball telecasts for the network beginning with the 2014 season. Sciambi had contributed to ESPN Radio’s World Series coverage as the on-site studio host since 2007 and provided post-game, on-field interviews for SportsCenter. Additionally, he had done play-by-play for both the College and Little League World Series and in 2020, served as a play-by-play commentator for ESPN’s KBO League coverage. It was announced last season, that Sciambi would take over the broadcasts of the World Series on ESPN Radio, starting with this year’s Fall Classic. 

Sciambi was also tabbed to replace Matt Vasgersian as the play-by-play voice of MLB: The Show video game series, starting with MLB The Show 22. He’s paired with Chris Singleton who used to be part of the Chicago White Sox’s broadcast. 

Sciambi said that he recorded over 200 hours of audio to get in all the player names, types of plays, and other sorts of commentary that might typically be in a game broadcast.

PLAY-BY-PLAY

While Sciambi excels at every sport he does, I think his voice best lends itself to baseball. He’s smooth and polished, but not to the extreme that it sounds forced in any way. Sciambi’s style is all his own. That’s a compliment. 

There are many voices out there today that sound the same, like machines, very ‘announcer-y’. Fake effected voices are a dime a dozen, but ones like Sciambi’s are in a class of their own. He doesn’t try to sound like anyone else. In fact, I’ve had multiple conversations with him over the years and the way he talks off air is the way he talks on air. 

Sciambi has a booming voice that he controls very well. He’s very conversational in between the action, but rises to the occasion when the play warrants excitement, enthusiasm or disappointment. Then there’s his sense of humor. I love the fact that Sciambi isn’t afraid to poke a little fun at himself. Self-deprecation goes a long way with a viewer, especially if a mistake gets made. Everyone is human, so own it right?

I like how Sciambi is able to simplify some of the more complicated details of the new stats and numbers in the game of baseball. He is able to explain them in terms that even those who don’t follow closely can understand. For example, on a Tuesday night broadcast from Cincinnati, Boog was talking about the importance of Exit Velocity. He started by saying something to the effect of “I know this frustrates some people to hear about how hard a ball is hit. But, last year in the Major Leagues, if you hit the ball 95 miles an hour or above you hit .488, that’s why exit velocity matters.” His broadcast isn’t riddled with analytics, but there’s enough there to keep the interested parties happy without driving those that aren’t away. 

I’m a big fan of Sciambi’s work. I’ve known him for a while and he’s as good a person as he is a broadcaster. 

DID YOU KNOW?

Sciambi is passionate about raising awareness for and supporting people who live with Amyotrophic Lateral Sclerosis, or ALS. His friend, Tim Sheehy, died of ALS in 2007. Sciambi is on the board of directors of Project Main St., which works to improve the quality of life for those affected by the disease. The organization, which has raised over $1 million, hosts an annual Tim Sheehy Gala and Softball Classic support their mission.  

Remember that I told you, Sciambi’s favorite Phillies player growing up was Mike Schmidt? How about this? The night that the Cubs announced Sciambi had taken the job as their broadcaster, he got a call from an unfamiliar number, and low and behold, it was Schmidt himself. 

Sciambi’s nickname, “Boog,” was given to him owing to his physical resemblance to former major league player Boog Powell. 

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Anatomy of a Broadcaster

Anatomy of an Analyst: Doris Burke

“Doris Burke has an ease about her. A quiet confidence if you will.”

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Basketball and Doris Burke have been synonymous for many years. At the age of 7, she started to play the game that would eventually get her to the top of her profession. Along the way she’s recorded many firsts for women in this field which I’ll detail later. Burke has also become an inspiration to other women already in broadcasting and those thinking about a career in media. Pretty impressive. 

Burke was raised in Manasquan, New Jersey. She was the youngest of eight children, and started playing basketball in the second grade. She starred at Providence, where she was the team’s point guard all four of her years there and made an impact immediately. 

During her freshman year, Doris Burke led the Big East in assists. She was a second-team All-Big East player once and twice made the all-tourney team of the Big East Women’s basketball tournament. Burke held seven records upon graduation, including finishing her career as the school and conference’s all-time assists leader, a record that has since been broken. She served as an assistant coach for her alma mater for two years from 1988-90.

From there it was time to embark on a Hall of Fame career.

ROAD TO ESPN/ABC

Burke began her broadcasting career in 1990 as an analyst for women’s games for Providence on radio. That same year, she began working in the same role on Big East Women’s games on television, and in 1996 she began working Big East men’s games. 

Doris Burke has been working for ESPN covering basketball in different roles since 1991. It has also allowed her to do other things along the way that were unchartered for women in the business. In 2000, Burke became the first woman to be a commentator for a New York Knicks game on radio and on television; she is also the first woman to be a commentator for a Big East men’s game, and the first woman to be the primary commentator on a men’s college basketball conference package.  In 2017, Burke became a regular NBA game analyst for ESPN, becoming the first woman at the national level to be assigned a full regular-season role. 

If that wasn’t enough, from 2009 to 2019 she served as the sideline reporter for the NBA Finals on ABC. I mentioned it was a Hall of Fame career and it was officially deemed as such in 2018. Burke was selected to enter the Basketball Hall of Fame as the Curt Gowdy Media Award winner.

AS AN ANALYST

“Doris Burke has an ease about her. A quiet confidence if you will.” Relying on her past experiences in the game as a player and coach, the information she brings her audience is relatable. Some analysts struggle to bring home a point in a way that a casual fan will understand. Burke has no trouble with this. Her ability to spell it out, concisely and conversationally sets her apart from most analysts, male or female. 

Burke attacks her job, knowing that some will question her authority when it comes to commentary on the NBA. She doesn’t mind steering into the skid.

“I am mindful of the fact that I have not played or coached in the NBA,” Burke said to Sportscasting.com last year. “It doesn’t mean that I can’t do a very competent job. I think I try to do that every single night, and I’m never afraid to ask questions.” 

It’s all about the information to Burke, and has nothing to do with the fact she’s a woman covering the NBA.

“If you enhance a viewer’s experience, it doesn’t matter what your gender is,” she said. “As long as you are competent and put in the work … you’re going to be accepted.”

Doris Burke learned the ropes so to speak from several women that came before her. In an NBA.com piece from January of last year, she outlined how much she enjoyed watching former ESPN SportsCenter anchor Gayle Gardner. Early on in her career at ESPN, Burke got to work with Robin Roberts on WNBA and women’s college basketball broadcasts along with Ann Meyers Drysdale and Nancy Lieberman. Roberts was Burke’s inspiration as she started her career path. She admired the professionalism that each displayed. 

“Working alongside Robin Roberts … the one thing I would tell you is the most powerful means to change or impact somebody is by your actions,” Burke said. “She was the epitome of professionalism and competency and garnered the respect of the people around her because of the work habits she had. Watching Robin early on let me know that the basis for everything is the work you put into something.”

While Roberts may have been influential to Burke, Burke has been a beacon for other woman that are getting opportunities in broadcasting.  When asked about their role model, YES Network analyst Sarah Kustok, 76ers play-by-play broadcaster Kate Scott and former WNBA player and current Miami Heat studio analyst Ruth Riley Hunter all mentioned Burke by name.

“Burke is the best example for anyone — male or female,” Hunter told NBA.com. “I love the way she describes the game. She adds so much to every broadcast, and when I was playing in the WNBA I was always really inspired by her work.”

Burke is popular amongst her colleagues at ESPN/ABC, thanks to a tireless work ethic an ability to adapt to whichever sport she may be calling that day. Count Jeff Van Gundy among her biggest fans.

“She’s the best, most-versatile analyst and commentator at ESPN,” Van Gundy said of Doris Burke in 2017 via Deadspin. “She does it all—great interviewer, commentator, studio analyst—everything. And she is an expert at it all—women’s and men’s college basketball, the NBA and the WNBA. She’s the LeBron James of sportscasters. There’s no better broadcaster out there right now.”

Burke is equally a big fan of Van Gundy and the top broadcast crew for ESPN/ABC’s NBA coverage. That includes Mike Breen and Mark Jackson as well. 

“We are talking about three of the best to ever do it. Mark, Jeff and Mike have held down the NBA Finals for over a decade with commentary that is the best of the best. Hubie Brown is a living legend. All of those men have been nothing but gracious and supportive of me,” Burke told the Athletic. 

Doris Burke is considered one of the best NBA analysts around.  Her bosses at ESPN made sure to re-sign her to a multi-year deal and promised she will be involved in “high profile” NBA games in both the regular season and playoffs. Burke will also call finals games on ESPN Radio and appear on the NBA Sunday Showcase program on ABC.

Good for her and good for fans of the NBA on ESPN/ABC.

DID YOU KNOW?

In 2010, she was featured as the new sideline reporter for 2K Sports ‘NBA 2K11’ video game. She has appeared in every version since, including the latest ‘NBA 2K23’.   

As a senior at Providence in 1987 she was the school’s Co-Female Athlete of the Year.  

Her basketball idols growing up were Kyle Macy, Kelly Tripucka and Tom Heinsohn.  

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