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FantasyPros Partners With The Volume

The Volume, founded by FOX Sports Radio host Colin Cowherd, is adding audiovisual content from FantasyPros to its growing, eclectic repertoire of sports media offerings.

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The Volume continues to, well, turn up the volume.

It was announced that the digital media venture, founded by FOX Sports Radio host Colin Cowherd, is adding audiovisual content from FantasyPros to its growing, eclectic repertoire of sports media offerings. Its content centers around football. The company’s YouTube channel alone has 189,000 subscribers.

Two podcasts from the company will join The Volume’s podcast network, one of which is the daily FantasyPros Football Podcast. The FantasyPros Dynasty Podcast, which is released once per week, is the other as The Volume aims to expand its reach and continue its upward trajectory.

“We’re thrilled to bring our fantasy football podcasts to The Volume Network to share our insights and analysis with their audience of millions of sports fans,” FantasyPros CEO and co-founder David Kim said in a statement. “Showcasing our podcasts alongside Colin Cowherd and so many notable shows within their network is a fantastic opportunity, and we look forward to working with The Volume team to elevate our shows to new levels.”

The Volume currently has a variety of podcasts, some of which are hosted by active players in the National Basketball Association and the National Football League. Golden State Warriors forward Draymond Green recently made headlines following the team’s Game 7 defeat of the Sacramento Kings when he used his podcast to criticize Sacramento Kings forward Domantas Sabonis for refusing to express sportsmanship by shaking hands.

“We’ve been paying close attention to FantasyPros football podcasts and their rapid organic growth in only five years,” Cowherd said in a statement. “We wanted to add the FantasyPros football shows to The Volume for the same reason they have built such a big fan base: it’s smart, informative and a lot of fun to listen to.”

While speaking at the 2023 BSM Summit from Los Angeles, Calif., Cowherd expressed how he views The Volume as a media company more than a podcast company. He also articulated how the company is following content from around the industry and tailoring itself to what its audience desires and working to discover new ways to best reach it.

“If you look at what we did – Draymond Green, second-round pick. Richard Sherman, fifth-round pick,” Cowherd said at the event. “I hired a bunch of people I thought [are] grinders. Somebody’s cast them aside; they’ve been doubted.”

According to Ryan Glasspiegel of the New York Post, FantasyPros football podcasts and their associated talent will appear on additional content from The Volume and embark on cross-promotional endeavors.

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Dave Portnoy: I Trust Penn Entertainment as Much as Ever

“Dave Portnoy is still an employee of Penn Entertainment. However, he has said publicly that he is unsure if the arrangement will continue after his contract expires in 2025.”

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Dave Portnoy may have had some public disagreements with Penn Entertainment, but he says that he still trusts the company to run Barstool. He took to Twitter earlier this week to dispel the myth that he is in a feud with the company.

“By the way everything I say or do nowadays is construed as me having beef with @PENNEntertain I 100% do not. Most of my net worth is still tied to $penn. The corporate woke overlord narrative is bullshit. They woulda never bought us in 1st place if that was true. I trust them now as much as when they bought us.”

Portnoy has not been shy about criticizing the company’s decision to fire Ben Mintz after Mintz said the n-word while reading rap lyrics. Several supporters, including Dana White, noted that it is the kind of decision that only happens when corporations take over creative enterprises.

Earlier this week, Dave Portnoy announced that he had hired Ben Mintz as the first employee of Brick Watch Company. Mintz was emotional in making the announcement. The decision was not made to stick it to Penn Entertainment according to Portnoy. 

Penn first acquired a stake in Barstool in 2020. It invested $163 million at that time for a 36% stake. Earlier this year, it completed its acquisition, investing an addition $388 million for the remaining 62% of the company.

Dave Portnoy is still an employee of Penn Entertainment. However, he has said publicly that he is unsure if the arrangement will continue after his contract expires in 2025.

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Multiple State Regulators Push Back on Effort to Legalize Gambling on WWE

“In March, Alex Sherman of CNBC reported that WWE had meetings with regulators in Colorado and Michigan.”

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Despite speculation over allowing sports bettors to wager on WWE, there doesn’t appear to be much support at the state level to add it to sportsbook offerings.

Earlier this year, WWE officials had discussions with accounting firm Ernst and Young to secure pre-determined match outcomes in order to allow betting on events. But many states where sports betting is legal have restrictions on wagering on scripted events.

In March, Alex Sherman of CNBC reported that WWE had meetings with regulators in Colorado and Michigan.

“The Colorado Division of Gaming is not currently and has not considered allowing sports betting wagers on WWE matches. By statute, wagers on events with fixed or predicted outcomes or purely by chance are strictly prohibited in Colorado; this includes wagers on the Academy Awards,” Shannon Gray of the Colorado Division of Gaming told Sports Betting Dime.

In Ohio, the same rules apply. The Ohio Casino Control Commission has not fielded any requests to add WWE. Officials in Kansas haven’t received requests either by their residents.

Elsewhere, Maryland sees keeping WWE out of betting offerings as a way to keep the integrity of legal sports betting.

“Maryland’s sports wagering law and regulations prohibit forms of wagering that are contrary to public interest or unfair to bettors,” Seth Elkin of the Maryland Lottery and Gaming Control Agency added. “We’ve determined that it is unfair to bettors and therefore not in the public’s interest to accept wagers on sports entertainment events that have scripted or predetermined outcomes, like professional wrestling.”

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Former Twitter Sports Boss TJ Adeshola Joins Arctos Partners

“We’ve been fortunate to have TJ as an Operating Advisor for the past three years, and we are thrilled to have him play a larger role as an Operating Partner.”

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Less than two months after TJ Adeshola announced his exit from Twitter, he has resurfaced. Arctos Partners, a firm that he had been advising, named Adeshola an operating partner on Thursday.

In the new role, Adeshola will be much more hands-on with the firm, a private investment company that focuses its investments in the sports world. The firm says it focuses on unlocking “non-obvious opportunities long before others have noticed the market need or opportunity”.

TJ Adeshola’s digital sports marketing expertise will certainly come in handy with that.

“We believe TJ is an innovator in emerging digital and sports media trends, and his wealth of knowledge is a tremendous resource for our Arctos Operating Platform, the value-added capabilities we provide to our franchise partners,” Arctos’s Jordan Solomon said in a press release. “We’ve been fortunate to have TJ as an Operating Advisor for the past three years, and we are thrilled to have him play a larger role as an Operating Partner.”

During his decade with Twitter, Adeshola served as the Head of U.S. Sports Partnerships. His title was Head of Global Content Partnerships at the time of his exit.

He is credited with securing broad strategic partnerships with the NBA, NFL, NHL, MLB and MLS as well as NASCAR, esports, college, and high school sports. He helped the platform grow the engagement and audience for those entities.

“I’m thrilled to expand my role with Arctos as an Operating Partner,” Adeshola added. “As the first investment firm to invest across multiple North American sports leagues, Arctos is an innovator and disruptor in the sports landscape. And true to form, the Arctos team recognizes the power of digital media as a tool for growth and an opportunity to drive value for its franchise partners.”

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