"By providing advertisers with audience demographics and listener behavior data, we show campaign value and build stronger relationships with our local advertisers."
"The options are endless for how this technology can help you."
"We are told to be grateful for what we have and remember it could be worse. That feels like a really low bar, right?"
"Maybe we should focus on the 50 percent of restaurants that expect to make more profit in 2023 and are aggressively hiring to do it."
"Do whatever you can to further understand OOH, CTV, and your in-house offerings in the digital space. Your local advertisers want the information on what to...
We all like to talk about prioritizing clients’ needs, but Cody Welling has every advertising product at his disposal. He trains his staff to educate and...
"Make a plan for 2023 that includes renewals and upsells."
Corporate buyers have needs just like sellers do. This week, Jeff Caves offers sellers a cheat code as Don Ricker of DR & Associates reveals what...
What can audience research tell us about the stature of sports radio in the audience’s eyes? Larry Rosin has good news for sellers to take to...
Bob Gelb has produced some of the most iconic names in radio. So what made him decide to make the leap to sales and how did...