"When you have a deep menu of choices to provide solutions for a client, you must pick carefully and not throw too much into a proposal."
"It shouldn't take much convincing to get your most successful clients on the air with a testimonial campaign."
"It may take a little more effort, but if you have an 18-34-year-old targeted station in your cluster, grab a dance partner and start executing some...
"Hire someone who knows where the money is, not the promotions or supplies closet."
"Getting in and out of a car and listening to a long-form podcast or especially an audiobook is like starting and stopping a conversation. Things get...
"Here are some things to consider when looking for a new salesperson."
"Waiting until mid-January to hit the ground running is a mistake when it's what you should be doing right now!"
"Every good pilot needs a good wing man/woman for optimal success."
"My follow-up emails to the decision-makers will now include my recent visit to their store, whom I met, and I can ask them if they saw...
"Whatver good came from procrastination?"