"He knew what he wanted and, much to my relief, was happy to make a verbal contract and trust me with the details."
"Try the 3 E’s: Experience, Exposure, and Education."
Don’t be scared to apply some trial and error to your digital selling. You weren’t perfect when you started selling radio.
"Plenty of sellers have a news talk/sports talk combo to sell especially if they are in AM-heavy clusters."
"The radio industry is underrated as a reach medium and many other things, but I have always thought we should temper our use of such one-sided...
"Remember, even Low-Ball Lenny deserves love."
"It's all about having options which it appears the NCAA has none."
"The longer you stay in the radio business, the more you will be able to create your own path to hit your numbers. But you are...
"Carter reminds us that some of the most important questions we can ask in a negotiation are the ones we need to ask ourselves first."
"Remember the Ice Storm Sale of 1975!"